Crayon website screenshot

Crayon

Crayon is a Boston-based competitive intelligence platform that automatically captures, analyzes and distributes competitor activity — website and pricing changes, product updates, social posts, news, reviews, job postings and review-site sentiment — and turns it into battlecards, competitor profiles, win/loss stories, objection handling and email digests for product marketing, sales enablement and go-to-market teams. Crayon AI adds automated summarization, dynamic battlecard updates and the 2026 'Sparks' feature, which reads a competitor's strategic moves and writes them up for revenue teams. On 2026-09-04 Crayon shipped what it describes as the first competitive-intelligence MCP server, a hosted OAuth-protected Model Context Protocol endpoint that exposes a customer's own curated Crayon content to Claude, ChatGPT, Glean, Microsoft Copilot, Google Gemini and internal Slack or Teams assistants. Crayon also markets a Content API and an Answers API, but publishes no developer portal, reference or machine-readable specification for either. NOTE: Crayon (crayon.co) is unrelated to Crayon Group ASA (crayon.com), the Norwegian Microsoft CSP.

Crayon publishes 2 APIs on the APIs.io network. Tagged areas include Competitive Intelligence, Market Intelligence, Sales Enablement, Battlecards, and Win-Loss Analysis.

Crayon’s developer surface includes authentication, engineering blog, pricing, and 17 more developer resources.

20.5/100 emerging ▬ flat Agent 16/100 agent aware Full breakdown ↓
scored 2026-08-20 · rubric v0.12.0
2 APIs 1 MCP Servers
Competitive IntelligenceMarket IntelligenceSales EnablementBattlecardsWin-Loss AnalysisProduct MarketingArtificial IntelligenceMCP

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-20 · rubric v0.12.0
Composite quality — 20.5/100 · emerging
Contract Quality 0.0 / 25
Developer Ergonomics 2.9 / 20
Access Clarity 7.6 / 20
Operational Transparency 0.0 / 13
Contract Governance 2.2 / 12
Discoverability 7.8 / 10
Agent readiness — 16/100 · agent aware
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 10
Documented Reversibility 0 / 6
MCP Server 12 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/crayon: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

Crayon Competitive Intelligence MCP Server

Hosted Model Context Protocol server exposing a customer's curated Crayon competitive intelligence — battlecards, win/loss stories, competitor profiles, objection handling and c...

Crayon Content and Answers API

Crayon markets a Content API (battlecards, win/loss stories, competitor profiles, objection handling, customer proof points) and an Answers API (structured real-time answers) fo...

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Crayon Competitive Intelligence MCP Server

Crayon's hosted Model Context Protocol server, announced 2026-09-04 as the first competitive-intelligence MCP server. It exposes the competitive content a customer already manag...

MCP SERVER

Pricing Plans 1

Published pricing tiers and plan structures.

Crayon Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Crayon Rate Limits

0 limits

RATE LIMITS

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Crayon Authentication

oauth2 · 2 schemes

SECURITY

Crayon Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Crayon Scopes

1 scope · authorizationCode

1 scopes

SCOPES

Resources

Get Started 1

Portal, sign-up, and the first successful call

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 3

Pagination, idempotency, versioning, errors, and events

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 3

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 4

Pricing, plans, and the legal terms of use

Company 4

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: crayon
name: Crayon
description: 'Crayon is a Boston-based competitive intelligence platform that automatically captures, analyzes and distributes
  competitor activity — website and pricing changes, product updates, social posts, news, reviews, job postings and review-site
  sentiment — and turns it into battlecards, competitor profiles, win/loss stories, objection handling and email digests for
  product marketing, sales enablement and go-to-market teams. Crayon AI adds automated summarization, dynamic battlecard updates
  and the 2026 ''Sparks'' feature, which reads a competitor''s strategic moves and writes them up for revenue teams. On 2026-09-04
  Crayon shipped what it describes as the first competitive-intelligence MCP server, a hosted OAuth-protected Model Context
  Protocol endpoint that exposes a customer''s own curated Crayon content to Claude, ChatGPT, Glean, Microsoft Copilot, Google
  Gemini and internal Slack or Teams assistants. Crayon also markets a Content API and an Answers API, but publishes no developer
  portal, reference or machine-readable specification for either. NOTE: Crayon (crayon.co) is unrelated to Crayon Group ASA
  (crayon.com), the Norwegian Microsoft CSP.'
type: Index
accessModel:
  pricing: unknown
  onboarding: request
  trial: false
  try_now: false
  public: false
  label: Contact sales
  confidence: high
  source:
  - plans/crayon-plans-pricing.yml
  - https://www.crayon.co/pricing
  generated: '2026-08-14'
  method: searched
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/crayon.png
tags:
- Competitive Intelligence
- Market Intelligence
- Sales Enablement
- Battlecards
- Win-Loss Analysis
- Product Marketing
- Artificial Intelligence
- MCP
tags_raw:
- Competitive Intelligence
- Market Intelligence
- Sales Enablement
- Battlecards
- Win-Loss Analysis
- Product Marketing
- AI
- MCP
url: https://raw.githubusercontent.com/api-evangelist/crayon/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-08-14'
specificationVersion: '0.23'
apis:
- aid: crayon:mcp-server
  name: Crayon Competitive Intelligence MCP Server
  description: 'Hosted Model Context Protocol server exposing a customer''s curated Crayon competitive intelligence — battlecards,
    win/loss stories, competitor profiles, objection handling and customer proof points — to MCP-capable assistants such as
    Claude, ChatGPT, Glean, Microsoft Copilot, Google Gemini and internal Slack or Teams bots. JSON-RPC over Streamable HTTP,
    protected by OAuth 2.1 with dynamic client registration and the single scope mcp:read. Verified live: an anonymous tools/list
    POST returns HTTP 401 with an RFC 9728 resource_metadata challenge, so the tool set is auth-gated.'
  humanURL: https://www.crayon.co/blog/crayon-launches-first-competitive-intelligence-mcp-server
  baseURL: https://mcp.crayon.co/mcp/
  tags:
  - MCP
  - Competitive Intelligence
  - Artificial Intelligence
  tags_raw:
  - MCP
  - Competitive Intelligence
  - AI
  properties:
  - type: MCPServer
    url: mcp/crayon-mcp.yml
  - type: Authentication
    url: authentication/crayon-authentication.yml
  - type: OAuthScopes
    url: scopes/crayon-scopes.yml
  x-evidence:
    verified: '2026-08-14'
    method: probed
    url: https://mcp.crayon.co/mcp/
    http_status: 401
    note: 401 WWW-Authenticate Bearer with resource_metadata pointing at https://mcp.crayon.co/.well-known/oauth-protected-resource/mcp/,
      which names https://app.crayon.co/ as the authorization server — proving the endpoint is operated by Crayon (crayon.co).
- aid: crayon:content-answers-api
  name: Crayon Content and Answers API
  description: Crayon markets a Content API (battlecards, win/loss stories, competitor profiles, objection handling, customer
    proof points) and an Answers API (structured real-time answers) for pulling curated competitive content into CRMs, enterprise
    search, Slackbots and custom AI assistants. Both are announced in Crayon's own blog posts, but NO endpoint, base URL,
    authentication model, reference or machine-readable specification is published for either — access runs through a sales
    conversation. No baseURL is recorded because Crayon publishes none; it is deliberately absent rather than guessed from
    the domain.
  humanURL: https://www.crayon.co/blog/connecting-competitive-intel-to-enterprise-ai-with-api-mcp
  tags:
  - Competitive Intelligence
  - Battlecards
  - Content
  - Answers
  properties:
  - type: Announcement
    url: https://www.crayon.co/blog/connecting-competitive-intel-to-enterprise-ai-with-api-mcp
  x-evidence:
    verified: '2026-08-14'
    method: searched
    note: 'Named by the vendor at https://www.crayon.co/blog/connecting-competitive-intel-to-enterprise-ai-with-api-mcp (HTTP
      200) — "With Crayon''s Content and Answers APIs, developers can pull curated battlecard content into AI tools, Slackbots,
      CRM widgets, and more." No reference page exists: the site''s own sitemap.xml lists no developer, docs or API page,
      and api./docs./developer./ developers.crayon.co are wildcard DNS returning the marketing homepage.'
common:
- type: MCPServer
  url: mcp/crayon-mcp.yml
- type: WellKnown
  url: well-known/crayon-well-known.yml
- type: Authentication
  url: authentication/crayon-authentication.yml
- type: OAuthScopes
  url: scopes/crayon-scopes.yml
- type: Conventions
  url: conventions/crayon-conventions.yml
- type: Conformance
  url: conformance/crayon-conformance.yml
- type: Lifecycle
  url: lifecycle/crayon-lifecycle.yml
- type: Plans
  url: plans/crayon-plans-pricing.yml
- type: RateLimits
  url: rate-limits/crayon-rate-limits.yml
- type: Packages
  url: packages/crayon-packages.yml
- type: LLMsTxt
  url: llms/crayon-llms.txt
- type: DomainSecurity
  url: security/crayon-domain-security.yml
- type: Website
  url: https://www.crayon.co
- type: Blog
  url: https://www.crayon.co/blog
- type: BlogRSS
  url: https://www.crayon.co/blog/rss.xml
- type: Pricing
  url: https://www.crayon.co/pricing
- type: Login
  url: https://app.crayon.co/login
- type: TermsOfService
  url: https://www.crayon.co/terms
- type: PrivacyPolicy
  url: https://www.crayon.co/privacy
- type: Integrations
  url: https://www.crayon.co/integrations
- type: LinkedIn
  url: https://www.linkedin.com/company/crayon-co
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-14'
  status: enriched
  artifacts_added: 11
  pass: local-v1
x-contract-gap:
  note: Crayon markets a Content API, an Answers API and an MCP server but publishes no developer portal or reference for
    any of them — api./docs./developer.crayon.co are wildcard DNS serving the marketing homepage, and the MCP endpoint that
    does exist returns 401 with an OAuth challenge, so every schema sits behind a "book a walkthrough" form. Recorded here
    rather than as x-coverage because this pass DID find and capture a real provider surface (the live MCP endpoint plus two
    verbatim OAuth discovery documents), so the profile is covered, not thin.
  evidence:
  - url: https://mcp.crayon.co/mcp/
    status: 401
  - url: https://developer.crayon.co/
    status: 200
  - url: https://www.crayon.co/llms.txt
    status: 404
  checked: '2026-08-14'