Crayon is a Boston-based competitive intelligence platform that automatically captures, analyzes and distributes competitor activity — website and pricing changes, product updates, social posts, news, reviews, job postings and review-site sentiment — and turns it into battlecards, competitor profiles, win/loss stories, objection handling and email digests for product marketing, sales enablement and go-to-market teams. Crayon AI adds automated summarization, dynamic battlecard updates and the 2026 'Sparks' feature, which reads a competitor's strategic moves and writes them up for revenue teams. On 2026-09-04 Crayon shipped what it describes as the first competitive-intelligence MCP server, a hosted OAuth-protected Model Context Protocol endpoint that exposes a customer's own curated Crayon content to Claude, ChatGPT, Glean, Microsoft Copilot, Google Gemini and internal Slack or Teams assistants. Crayon also markets a Content API and an Answers API, but publishes no developer portal, reference or machine-readable specification for either. NOTE: Crayon (crayon.co) is unrelated to Crayon Group ASA (crayon.com), the Norwegian Microsoft CSP.
Crayon publishes 2 APIs on the APIs.io network. Tagged areas include Competitive Intelligence, Market Intelligence, Sales Enablement, Battlecards, and Win-Loss Analysis.
Crayon’s developer surface includes authentication, engineering blog, pricing, and 17 more developer resources.
Crayon markets a Content API (battlecards, win/loss stories, competitor profiles, objection handling, customer proof points) and an Answers API (structured real-time answers) fo...
Crayon's hosted Model Context Protocol server, announced 2026-09-04 as the first competitive-intelligence MCP server. It exposes the competitive content a customer already manag...
aid: crayon
name: Crayon
description: 'Crayon is a Boston-based competitive intelligence platform that automatically captures, analyzes and distributes
competitor activity — website and pricing changes, product updates, social posts, news, reviews, job postings and review-site
sentiment — and turns it into battlecards, competitor profiles, win/loss stories, objection handling and email digests for
product marketing, sales enablement and go-to-market teams. Crayon AI adds automated summarization, dynamic battlecard updates
and the 2026 ''Sparks'' feature, which reads a competitor''s strategic moves and writes them up for revenue teams. On 2026-09-04
Crayon shipped what it describes as the first competitive-intelligence MCP server, a hosted OAuth-protected Model Context
Protocol endpoint that exposes a customer''s own curated Crayon content to Claude, ChatGPT, Glean, Microsoft Copilot, Google
Gemini and internal Slack or Teams assistants. Crayon also markets a Content API and an Answers API, but publishes no developer
portal, reference or machine-readable specification for either. NOTE: Crayon (crayon.co) is unrelated to Crayon Group ASA
(crayon.com), the Norwegian Microsoft CSP.'
type: Index
accessModel:
pricing: unknown
onboarding: request
trial: false
try_now: false
public: false
label: Contact sales
confidence: high
source:
- plans/crayon-plans-pricing.yml
- https://www.crayon.co/pricing
generated: '2026-08-14'
method: searched
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/crayon.png
tags:
- Competitive Intelligence
- Market Intelligence
- Sales Enablement
- Battlecards
- Win-Loss Analysis
- Product Marketing
- Artificial Intelligence
- MCP
tags_raw:
- Competitive Intelligence
- Market Intelligence
- Sales Enablement
- Battlecards
- Win-Loss Analysis
- Product Marketing
- AI
- MCP
url: https://raw.githubusercontent.com/api-evangelist/crayon/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-08-14'
specificationVersion: '0.23'
apis:
- aid: crayon:mcp-server
name: Crayon Competitive Intelligence MCP Server
description: 'Hosted Model Context Protocol server exposing a customer''s curated Crayon competitive intelligence — battlecards,
win/loss stories, competitor profiles, objection handling and customer proof points — to MCP-capable assistants such as
Claude, ChatGPT, Glean, Microsoft Copilot, Google Gemini and internal Slack or Teams bots. JSON-RPC over Streamable HTTP,
protected by OAuth 2.1 with dynamic client registration and the single scope mcp:read. Verified live: an anonymous tools/list
POST returns HTTP 401 with an RFC 9728 resource_metadata challenge, so the tool set is auth-gated.'
humanURL: https://www.crayon.co/blog/crayon-launches-first-competitive-intelligence-mcp-server
baseURL: https://mcp.crayon.co/mcp/
tags:
- MCP
- Competitive Intelligence
- Artificial Intelligence
tags_raw:
- MCP
- Competitive Intelligence
- AI
properties:
- type: MCPServer
url: mcp/crayon-mcp.yml
- type: Authentication
url: authentication/crayon-authentication.yml
- type: OAuthScopes
url: scopes/crayon-scopes.yml
x-evidence:
verified: '2026-08-14'
method: probed
url: https://mcp.crayon.co/mcp/
http_status: 401
note: 401 WWW-Authenticate Bearer with resource_metadata pointing at https://mcp.crayon.co/.well-known/oauth-protected-resource/mcp/,
which names https://app.crayon.co/ as the authorization server — proving the endpoint is operated by Crayon (crayon.co).
- aid: crayon:content-answers-api
name: Crayon Content and Answers API
description: Crayon markets a Content API (battlecards, win/loss stories, competitor profiles, objection handling, customer
proof points) and an Answers API (structured real-time answers) for pulling curated competitive content into CRMs, enterprise
search, Slackbots and custom AI assistants. Both are announced in Crayon's own blog posts, but NO endpoint, base URL,
authentication model, reference or machine-readable specification is published for either — access runs through a sales
conversation. No baseURL is recorded because Crayon publishes none; it is deliberately absent rather than guessed from
the domain.
humanURL: https://www.crayon.co/blog/connecting-competitive-intel-to-enterprise-ai-with-api-mcp
tags:
- Competitive Intelligence
- Battlecards
- Content
- Answers
properties:
- type: Announcement
url: https://www.crayon.co/blog/connecting-competitive-intel-to-enterprise-ai-with-api-mcp
x-evidence:
verified: '2026-08-14'
method: searched
note: 'Named by the vendor at https://www.crayon.co/blog/connecting-competitive-intel-to-enterprise-ai-with-api-mcp (HTTP
200) — "With Crayon''s Content and Answers APIs, developers can pull curated battlecard content into AI tools, Slackbots,
CRM widgets, and more." No reference page exists: the site''s own sitemap.xml lists no developer, docs or API page,
and api./docs./developer./ developers.crayon.co are wildcard DNS returning the marketing homepage.'
common:
- type: MCPServer
url: mcp/crayon-mcp.yml
- type: WellKnown
url: well-known/crayon-well-known.yml
- type: Authentication
url: authentication/crayon-authentication.yml
- type: OAuthScopes
url: scopes/crayon-scopes.yml
- type: Conventions
url: conventions/crayon-conventions.yml
- type: Conformance
url: conformance/crayon-conformance.yml
- type: Lifecycle
url: lifecycle/crayon-lifecycle.yml
- type: Plans
url: plans/crayon-plans-pricing.yml
- type: RateLimits
url: rate-limits/crayon-rate-limits.yml
- type: Packages
url: packages/crayon-packages.yml
- type: LLMsTxt
url: llms/crayon-llms.txt
- type: DomainSecurity
url: security/crayon-domain-security.yml
- type: Website
url: https://www.crayon.co
- type: Blog
url: https://www.crayon.co/blog
- type: BlogRSS
url: https://www.crayon.co/blog/rss.xml
- type: Pricing
url: https://www.crayon.co/pricing
- type: Login
url: https://app.crayon.co/login
- type: TermsOfService
url: https://www.crayon.co/terms
- type: PrivacyPolicy
url: https://www.crayon.co/privacy
- type: Integrations
url: https://www.crayon.co/integrations
- type: LinkedIn
url: https://www.linkedin.com/company/crayon-co
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
x-enrichment:
date: '2026-08-14'
status: enriched
artifacts_added: 11
pass: local-v1
x-contract-gap:
note: Crayon markets a Content API, an Answers API and an MCP server but publishes no developer portal or reference for
any of them — api./docs./developer.crayon.co are wildcard DNS serving the marketing homepage, and the MCP endpoint that
does exist returns 401 with an OAuth challenge, so every schema sits behind a "book a walkthrough" form. Recorded here
rather than as x-coverage because this pass DID find and capture a real provider surface (the live MCP endpoint plus two
verbatim OAuth discovery documents), so the profile is covered, not thin.
evidence:
- url: https://mcp.crayon.co/mcp/
status: 401
- url: https://developer.crayon.co/
status: 200
- url: https://www.crayon.co/llms.txt
status: 404
checked: '2026-08-14'