AB Tasty
At AB Tasty, we are your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, recommendations, merchandising, and the market's only emotions-based segmentation solution.
AB Tasty publishes 5 APIs on the APIs.io network, including Activate API, Campaigns API, Environments API, and 2 more. Tagged areas include Aggregation, Experimentation, Feature Flags, Personalization, and A/B Testing.
The AB Tasty catalog on APIs.io includes 1 JSON-LD context and 2 Spectral governance rulesets.
AB Tasty’s developer surface includes authentication, developer portal, documentation, pricing, support, legal docs, CLI, and 13 more developer resources.
Kin Score
APIs 7
Individual APIs this provider publishes, each with its own machine-readable definition.
AB Tasty Remote Control API
AB Tastys Remote Control API is a developer and QA tool that lets you programmatically drive the AB Tasty SDK from outside your app or page, so you can precisely control and obs...
AB Tasty Public API
The AB Tasty Public API provides programmatic access to manage campaigns, monitor and control experiments, manage account users, and integrate AB Tasty with third-party tools. I...
AB Tasty Activate API
The Activate API from AB Tasty — 1 operation(s) for activate.
AB Tasty Campaigns API
Campaign assignment operations
AB Tasty Environments API
The Environments API from AB Tasty — 3 operation(s) for environments.
AB Tasty Flags API
Feature flag operations
AB Tasty Post API
The Post API from AB Tasty — 4 operation(s) for post.
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Postman Collections 5
Ready-to-run Postman collections for exercising this provider's APIs.
Open Collections 1
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
AB Tasty Decision API
OPEN COLLECTIONPricing Plans 1
Published pricing tiers and plan structures.
Rate Limits 1
Documented rate limits and quota policies.
Ab Tasty Rate Limits
RATE LIMITSFinOps 1
Cost, billing, and metering signals for API financial operations.
Ab Tasty Finops
FINOPSFeatures 8
Notable capabilities this provider offers.
A/B Testing
Advanced A/B testing with conversion safety mechanisms and unlimited variations
Feature Flags
Server-side feature flags with targeting and gradual rollouts
Personalization
Experience customization based on emotional needs and engagement segmentation
E-Merchandising
Unified search, recommendations, and product visibility control
Progressive Rollouts
Progressive feature release with automatic KPI-triggered rollbacks
AI Visual Editor
AI-powered prompt-based visual modifications for experiments
AdaptiveCX
Real-time predictive AI for anonymous visitor personalization targeting 90% of visitors
Multivariate Testing
Test multiple variables simultaneously across web and mobile
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Semantic Vocabularies 1
JSON-LD contexts and semantic vocabularies used across these APIs.
Spectral Rules 2
Spectral governance rulesets for linting and validating these APIs.
AB Tasty API Rules
SPECTRALAB Tasty API Rules
SPECTRALJSON Schema 13
Standalone JSON Schema definitions for this provider's data models.
ActivationRequest
JSON SCHEMABatchActivationItem
JSON SCHEMABatchActivationRequest
JSON SCHEMACampaignRequest
JSON SCHEMACampaignResponseFull
JSON SCHEMACampaignResponseNormal
JSON SCHEMACampaignResponseSimple
JSON SCHEMACampaign
JSON SCHEMACampaignVariation
JSON SCHEMAFlagMetadata
JSON SCHEMAFlag
JSON SCHEMAFlagsResponse
JSON SCHEMASingleCampaignRequest
JSON SCHEMAScroll for all 13
JSON Structure 13
JSON Structure definitions describing this provider's data shapes.
Decision Api Activation Request Structure
JSON STRUCTUREDecision Api Batch Activation Item Structure
JSON STRUCTUREDecision Api Batch Activation Request Structure
JSON STRUCTUREDecision Api Campaign Request Structure
JSON STRUCTUREDecision Api Campaign Response Full Structure
JSON STRUCTUREDecision Api Campaign Response Normal Structure
JSON STRUCTUREDecision Api Campaign Response Simple Structure
JSON STRUCTUREDecision Api Campaign Structure
JSON STRUCTUREDecision Api Campaign Variation Structure
JSON STRUCTUREDecision Api Flag Metadata Structure
JSON STRUCTUREDecision Api Flag Structure
JSON STRUCTUREDecision Api Flags Response Structure
JSON STRUCTUREDecision Api Single Campaign Request Structure
JSON STRUCTUREScroll for all 13
Examples 13
Example request and response payloads for these APIs.
Decision Api Flag Example
EXAMPLEScroll for all 13
Security Posture 2
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Agentic Access 1
Recommended x-agentic-access execution contracts for AI agents.
Use Cases 6
What developers build with this provider.
Web Experimentation
Run A/B tests and multivariate experiments on websites to optimize conversion rates
Feature Experimentation
Multi-channel feature testing across devices via API or SDK implementation
Server-Side Testing
Backend and edge worker experiments using the Decision API
E-commerce Optimization
Merchandising, recommendations, and personalized product experiences
Progressive Deployment
Gradual feature rollouts with automated rollback based on KPI monitoring
Anonymous Personalization
AI-driven real-time personalization for anonymous visitors
Integrations 10
Pre-built integrations with other platforms and tools.
Google Cloud
Partnership with Google Cloud for infrastructure and analytics integration
Analytics Tools
Connect with analytics platforms via the integration hub for data sharing
CDPs
Customer Data Platform integrations for enhanced visitor profiling
OpenFeature
OpenFeature provider integration for standardized feature flag management
Vercel
Edge function integration with Vercel for server-side experimentation
Cloudflare
Cloudflare Worker integration for edge-based feature experimentation
AWS Lambda
AWS Lambda integration for serverless feature experimentation
Fastly
Fastly worker integration for CDN-level feature experimentation
Akamai
Akamai worker integration for CDN-level feature experimentation
Shopify Hydrogen
Shopify Hydrogen framework integration for headless commerce experimentation
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Resources
Get Started 1
Portal, sign-up, and the first successful call
Documentation 1
Reference material describing how the API behaves
Agent Surfaces 2
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 3
Pagination, idempotency, versioning, errors, and events
Build 4
SDKs, sample code, and the tooling you integrate with
Access & Security 2
Authentication, authorization, and security posture
Operate 1
Status, limits, changes, and where to get help
Commercial 3
Pricing, plans, and the legal terms of use
Company 3
The organization behind the API