A-Frame Brands website screenshot

A-Frame Brands

A-Frame Brands is a Venice, California based consumer brand incubator and product development platform founded in 2019 by Ari Bloom and Hill Harper. It builds and grows purpose-driven personal care, beauty, suncare, baby care, home care, and pet care brands, frequently in partnership with celebrity and talent founders such as John Legend, Naomi Osaka, Gabrielle Union, and Dwyane Wade, with a focus on products formulated for historically underserved and melanin-rich consumers. Its portfolio includes Loved01, Kinlo, Proudly, and Purrfect Paws, distributed direct-to-consumer and across more than 10,000 national retail locations including Walmart, Target, CVS, and Amazon. Backed by Forerunner Ventures. This is a consumer company profile in the API Evangelist network; it publishes no public developer API surface.

A-Frame Brands is profiled on the APIs.io network. Tagged areas include Company, Consumer, Consumer Packaged Goods, Beauty, and Personal Care.

🌐 Visit website 📡 Source on GitHub
8.9/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyConsumerConsumer Packaged GoodsBeautyPersonal CareBrand IncubatorRetail

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 8.9/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.0 / 20
Commercial Clarity 2.1 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/a-frame-brands: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

A Frame Brands Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity
DomainSecurity

Commercial 1

Pricing, plans, and the legal terms of use

PrivacyPolicy
PrivacyPolicy

Company 3

The organization behind the API

Website
Website
 LinkedIn
LinkedIn
 Instagram
Instagram

Source (apis.yml)

apis.yml Raw ↑ 
aid: a-frame-brands
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/a-frame-brands.png
name: A-Frame Brands
description: A-Frame Brands is a Venice, California based consumer brand incubator and product development platform founded
  in 2019 by Ari Bloom and Hill Harper. It builds and grows purpose-driven personal care, beauty, suncare, baby care, home
  care, and pet care brands, frequently in partnership with celebrity and talent founders such as John Legend, Naomi Osaka,
  Gabrielle Union, and Dwyane Wade, with a focus on products formulated for historically underserved and melanin-rich consumers.
  Its portfolio includes Loved01, Kinlo, Proudly, and Purrfect Paws, distributed direct-to-consumer and across more than 10,000
  national retail locations including Walmart, Target, CVS, and Amazon. Backed by Forerunner Ventures. This is a consumer
  company profile in the API Evangelist network; it publishes no public developer API surface.
url: https://raw.githubusercontent.com/api-evangelist/a-frame-brands/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- forerunner-ventures
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-17'
tags:
- Company
- Consumer
- Consumer Packaged Goods
- Beauty
- Personal Care
- Brand Incubator
- Retail
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/a-frame-brands-domain-security.yml
- type: Website
  url: https://aframebrands.com
- type: PrivacyPolicy
  url: https://www.aframebrands.com/policies/privacy-policy
- type: LinkedIn
  url: https://www.linkedin.com/company/a-frame-brands/
- type: Instagram
  url: https://www.instagram.com/aframebrands/
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence