Trax website screenshot

Trax

Trax (Trax Retail) is a cloud-based retail intelligence platform that uses computer vision and image recognition to turn shelf photographs into real-time, actionable in-store insights for consumer packaged goods (CPG) brands and retailers. Its platform measures on-shelf availability, planogram and pricing compliance, share of shelf, promotional execution, and competitor activity across retail locations. Trax exposes a partner API surface for master data management (stores, products, regions, retailers), visit planning (routes, tasks, assortments), in-store execution via the Scene Mobile SDK and Input API (sessions, scenes, images), and analysis output/notification services, plus SSO and a Salesforce connector. Trax merged with FORM to combine retail image recognition with task management and workflow automation, and is a portfolio company of the SoftBank Vision Fund.

Trax publishes 1 API on the APIs.io network. Tagged areas include Company, Enterprise, Retail, Computer-Vision, and Image Recognition.

Trax’s developer surface includes documentation, API reference, engineering blog, support, authentication, and 12 more developer resources.

24.5/100 emerging ▬ flat Agent 3/100 human only saas Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0
AccessSelf serve
1 APIs
CompanyEnterpriseRetailComputer-VisionImage RecognitionCPGRetail ExecutionMerchandisingSoftware-as-a-Service

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/trax: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Trax Retail Platform API

Partner-facing REST API for the Trax retail intelligence platform: master data (stores, products, regions, retailers, targets, audit cycle sets), visit planning (routes, visit t...

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Trax Authentication

http/oauth2 · 3 schemes

SECURITY

Trax Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

Documentation 2

Reference material describing how the API behaves

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 4

Pagination, idempotency, versioning, errors, and events

Build 2

SDKs, sample code, and the tooling you integrate with

Access & Security 2

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: trax
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: self-serve
  trial: false
  try_now: false
  public: false
  label: Self-serve signup
  confidence: medium
  source:
  - authentication
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/trax.png
name: Trax
description: Trax (Trax Retail) is a cloud-based retail intelligence platform that uses computer vision and image recognition
  to turn shelf photographs into real-time, actionable in-store insights for consumer packaged goods (CPG) brands and retailers.
  Its platform measures on-shelf availability, planogram and pricing compliance, share of shelf, promotional execution, and
  competitor activity across retail locations. Trax exposes a partner API surface for master data management (stores, products,
  regions, retailers), visit planning (routes, tasks, assortments), in-store execution via the Scene Mobile SDK and Input
  API (sessions, scenes, images), and analysis output/notification services, plus SSO and a Salesforce connector. Trax merged
  with FORM to combine retail image recognition with task management and workflow automation, and is a portfolio company of
  the SoftBank Vision Fund.
url: https://raw.githubusercontent.com/api-evangelist/trax/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- softbank-vision-fund
x-tier: profiled
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-21'
tags:
- Company
- Enterprise
- Retail
- Computer-Vision
- Image Recognition
- CPG
- Retail Execution
- Merchandising
- Software-as-a-Service
tags_raw:
- Company
- Enterprise
- Retail
- Computer Vision
- Image Recognition
- CPG
- Retail Execution
- Merchandising
- SaaS
apis:
- name: Trax Retail Platform API
  description: 'Partner-facing REST API for the Trax retail intelligence platform: master data (stores, products, regions,
    retailers, targets, audit cycle sets), visit planning (routes, visit types, tasks, assortments), in-store execution (Input
    API for sessions/scenes/images, Scene Mobile SDK deep-linking), analysis output (Notifier service, JSON results), user
    management (V4–V6), SSO, and a Salesforce connector. Versioned via URI path (for example /api/v5/...). Page-based pagination
    (page / per_page). Auth via Trax credentials or SSO over OAuth 2.0.'
  humanURL: https://www.apidoc.traxretail.com/
  baseURL: https://services.traxretail.com
  tags:
  - Retail
  - Image Recognition
  - Master Data
  - Merchandising
  properties:
  - type: Documentation
    url: https://www.apidoc.traxretail.com/
  - type: APIReference
    url: https://www.apidoc.traxretail.com/input-api
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/trax-domain-security.yml
- type: DeveloperPortal
  url: https://www.apidoc.traxretail.com/
- type: Documentation
  url: https://www.apidoc.traxretail.com/
- type: APIReference
  url: https://www.apidoc.traxretail.com/input-api
- type: Website
  url: https://traxretail.com/
- type: Blog
  url: https://traxretail.com/resources-content-types/blogs/
- type: Support
  url: https://traxretail.com/get-in-touch
- type: PrivacyPolicy
  url: https://traxretail.com/privacy-policy/
- type: TermsOfService
  url: https://traxretail.com/terms-conditions/
- type: Authentication
  url: authentication/trax-authentication.yml
- type: Conventions
  url: conventions/trax-conventions.yml
- type: Lifecycle
  url: lifecycle/trax-lifecycle.yml
- type: Packages
  url: packages/trax-packages.yml
- type: SDKs
  url: packages/trax-packages.yml
- type: Conformance
  url: conformance/trax-conformance.yml
- type: DataModel
  url: data-model/trax-data-model.yml
- type: LLMsTxt
  url: llms/trax-llms.txt
x-enrichment:
  date: '2026-07-21'
  status: enriched
  artifacts_added: 9
  pass: local-v1

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