Simpo is a no-code digital adoption platform (DAP) that lets enterprise product and customer-success teams build in-app onboarding flows, guided walkthroughs, announcements, surveys, and contextual help without writing code. End users are guided at the point of need inside the software they already use, driving feature adoption, engagement, and retention. Founded in 2016 by Yohanan Hruschev and Yuval Karmi and headquartered in San Francisco, Simpo raised a $4.5M seed round led by Redpoint Ventures in 2019 and was acquired by WalkMe in October 2021. The product is a snippet/embed-installed browser layer rather than a public developer REST API; it exposes no OpenAPI, SDK, or public developer documentation surface, and the primary web host is no longer reachable following the acquisition.
Simpo is profiled on the APIs.io network. Tagged areas include Company, Digital Adoption, Onboarding, User Onboarding, and In-App Guidance.
Regulatory Posture applies to this provider. Its tags matched the
Horizontal (data, software, accessibility, platform) regime, so
Regulatory Posture carries 15 points of the composite.
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applicability map is public and we will correct it.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for
this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero:
never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and
several others — scorable at all.
The six quality facets above are damped to 85 points between them,
because the conditional facet above carries the other
15. That is why each facet's contribution is shown against a damped
maximum: raising a quality facet moves the composite by 85% of its nominal
weight, not 100%. The full arithmetic is at apis.io/rating/.
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aid: simpo
deliveryModel:
model: unknown
open_source: false
commercial: false
callable_host: false
label: Delivery model not determined — needs a product licence on record
confidence: low
source:
- none
generated: '2026-08-28'
method: derived
accessModel:
pricing: unknown
onboarding: unknown
trial: false
try_now: false
public: false
label: Unknown
confidence: low
source: []
generated: '2026-07-22'
method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/simpo.png
name: Simpo
description: Simpo is a no-code digital adoption platform (DAP) that lets enterprise product and customer-success teams build
in-app onboarding flows, guided walkthroughs, announcements, surveys, and contextual help without writing code. End users
are guided at the point of need inside the software they already use, driving feature adoption, engagement, and retention.
Founded in 2016 by Yohanan Hruschev and Yuval Karmi and headquartered in San Francisco, Simpo raised a $4.5M seed round
led by Redpoint Ventures in 2019 and was acquired by WalkMe in October 2021. The product is a snippet/embed-installed browser
layer rather than a public developer REST API; it exposes no OpenAPI, SDK, or public developer documentation surface, and
the primary web host is no longer reachable following the acquisition.
url: https://raw.githubusercontent.com/api-evangelist/simpo/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- redpoint-ventures
x-acquired-by: walkme
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-21'
tags:
- Company
- Digital Adoption
- Onboarding
- User Onboarding
- In-App Guidance
- Product Adoption
- No-Code
- Customer Success
- Software-as-a-Service
tags_raw:
- Company
- Digital Adoption
- Onboarding
- User Onboarding
- In-App Guidance
- Product Adoption
- No-Code
- Customer Success
- SaaS
apis: []
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
- FN: APIs.json
email: info@apis.io
common:
- type: DomainSecurity
url: security/simpo-domain-security.yml
- type: Website
url: https://www.simpo.io/
x-enrichment:
date: '2026-07-21'
status: minimal
artifacts_added: 0
pass: local-v1
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