Notco website screenshot

Notco

NotCo (The Not Company) is a food-technology company founded in 2015 in Santiago, Chile that uses artificial intelligence — its proprietary "Giuseppe" platform — to reverse-engineer animal-based foods from plant ingredients. Its consumer brand at notco.com sells plant-based products including NotMilk, NotMayo, NotBurger and NotIceCream across the Americas, while NotCo AI (notco.ai) licenses the Giuseppe AI R&D platform to global CPG manufacturers such as PepsiCo, Magnum and Barry Callebaut to accelerate food-product innovation. The company is backed by General Catalyst and other investors. NotCo publishes no public developer API; this profile captures its corporate, product, AI-platform and trust/compliance web surface for the API Evangelist network.

Notco is profiled on the APIs.io network. Tagged areas include Company, Food Technology, Artificial Intelligence, Plant-Based, and Consumer Packaged Goods.

Notco’s developer surface includes support and 8 more developer resources.

6.5/100 minimal ▬ flat Agent 0/100 human only Front door AI 1/6 silent Full breakdown ↓
scored 2026-09-25 · rubric v0.23.0
0 APIs
CompanyFood TechnologyArtificial IntelligencePlant-BasedConsumer Packaged GoodsFood and BeverageMachine LearningSustainability

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-25 · rubric v0.23.0
Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/notco: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Notco Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Notco Trust Center

trust center published

SECURITY

Resources

Access & Security 3

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Company 3

The organization behind the API

Other 2

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: notco
name: Notco
description: NotCo (The Not Company) is a food-technology company founded in 2015 in Santiago, Chile that uses artificial
  intelligence — its proprietary "Giuseppe" platform — to reverse-engineer animal-based foods from plant ingredients. Its
  consumer brand at notco.com sells plant-based products including NotMilk, NotMayo, NotBurger and NotIceCream across the
  Americas, while NotCo AI (notco.ai) licenses the Giuseppe AI R&D platform to global CPG manufacturers such as PepsiCo, Magnum
  and Barry Callebaut to accelerate food-product innovation. The company is backed by General Catalyst and other investors.
  NotCo publishes no public developer API; this profile captures its corporate, product, AI-platform and trust/compliance
  web surface for the API Evangelist network.
deliveryModel:
  model: unknown
  open_source: false
  commercial: false
  callable_host: false
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://cdn.prod.website-files.com/66196b3c9d88038dad5caa07/69c4156c61985c7665abed53_favicon-256x256.png
url: https://raw.githubusercontent.com/api-evangelist/notco/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- general-catalyst
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- Food Technology
- Artificial Intelligence
- Plant-Based
- Consumer Packaged Goods
- Food and Beverage
- Machine Learning
- Sustainability
tags_raw:
- Company
- Food Technology
- Artificial Intelligence
- Plant-Based
- CPG
- Food and Beverage
- Machine Learning
- Sustainability
- Machine-Learning
apis: []
common:
- type: DomainSecurity
  url: security/notco-domain-security.yml
- type: Website
  name: NotCo Website
  url: https://notco.com/
- type: Website
  name: NotCo AI Platform
  url: https://www.notco.ai/
- type: About
  name: About NotCo
  url: https://notco.com/about-us
- type: Products
  name: NotCo Products
  url: https://notco.com/products
- type: CaseStudies
  name: NotCo AI Case Studies
  url: https://www.notco.ai/case-studies
- type: Support
  name: Contact NotCo AI
  url: https://www.notco.ai/contact-us
- type: TrustCenter
  name: NotCo Trust Center
  url: https://trust.notco.com/
- type: TrustCenter
  name: NotCo Trust Center (artifact)
  url: security/notco-trust-center.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-20'
  status: minimal
  artifacts_added: 2
  pass: local-v1

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