L'Oréal

L'Oréal is the world's largest cosmetics and beauty company, producing skincare, makeup, haircare, and fragrance products. The group operates a portfolio of over 35 brands, including Lancôme, Maybelline, Garnier, NYX Professional Makeup, Kérastase, La Roche-Posay, and Kiehl's, sold in over 150 countries. L'Oréal's primary developer surface is the ModiFace platform (a wholly owned subsidiary), which exposes an AR virtual try-on SDK and API for partner brands and retailers. L'Oréal Group itself does not operate a general-purpose corporate developer portal.

L’Oréal is listed with 1 API on the APIs.io network. Tagged areas include Augmented Reality, Beauty, Beauty Tech, Consumer Products, and Cosmetics.

L’Oréal’s developer surface includes product news, engineering blog, and 12 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

12.4/100 emerging ▬ flat Agent 0/100 human only Front door AI 1/6 silent library Full breakdown ↓
scored 2026-10-23 · rubric v0.25.0 · Show this score on your site →

1 API

Augmented Reality BeautyBeauty TechConsumer Products Cosmetics Personal Care

Kin Score

Kin Score How this is scored →
scored 2026-10-23 · rubric v0.25.0

Composite quality — 12.4/100 · emerging

Contract Quality 0.0 / 21

Developer Ergonomics 4.9 / 17

Access Clarity 0.0 / 17

Operational Transparency 1.2 / 11

Contract Governance 0.0 / 10

Discoverability 4.9 / 9

Regulatory Posture 1.8 / 15

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Pagination 5 / 5

Distinct Operations 3 / 3

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

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<a href="https://apis.io/providers/loreal/"><img src="https://apis.io/badge/loreal/card.svg" alt="L'Oréal on APIs.io — Kin Score by API Evangelist"></a>

Other styles, a README pill and a shields.io endpoint are on the badge page.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/loreal: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Markets this provider is in provisional

The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.

Market	Position	Depth	Registered MCP server	Declares compatibility
Consumer Goods (product data and retail supply chain)	undeclared	-	-	-
XR & Graphics (XR, 3D, GPU graphics)	undeclared	-	-	-

Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

ModiFace AR Virtual Try-On SDK and API

ModiFace, a L'Oréal company, provides an augmented reality virtual try-on platform for beauty brands and retailers. The platform offers a software development kit (SDK), embedda...

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Loreal Domain Security

TLSv1.3 · DMARC

SECURITY

Loreal Vulnerability Disclosure

security.txt · contact published

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

DeveloperPortal

DeveloperPortal

Access & Security 2

Authentication, authorization, and security posture

VulnerabilityDisclosure

VulnerabilityDisclosure

DomainSecurity

DomainSecurity

Company 7

The organization behind the API

LinkedIn

Website

Website

AboutUs

AboutUs

InvestorRelations

News

Careers

Blog

Scroll for all 7

Other 4

Properties that don't map to a standard resource type

Brands

BeautyTech

Sustainability

OpenInnovation

Source (apis.yml)

aid: loreal
name: L'Oréal
description: L'Oréal is the world's largest cosmetics and beauty company, producing skincare, makeup, haircare, and fragrance
  products. The group operates a portfolio of over 35 brands, including Lancôme, Maybelline, Garnier, NYX Professional Makeup,
  Kérastase, La Roche-Posay, and Kiehl's, sold in over 150 countries. L'Oréal's primary developer surface is the ModiFace
  platform (a wholly owned subsidiary), which exposes an AR virtual try-on SDK and API for partner brands and retailers. L'Oréal
  Group itself does not operate a general-purpose corporate developer portal.
kind: company
deliveryModel:
  model: library
  open_source: false
  commercial: false
  callable_host: false
  label: Library · distributed through package registries, no callable service
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/loreal.png
tags:
- Augmented Reality
- Beauty
- Beauty Tech
- Consumer Products
- Cosmetics
- Personal Care
url: https://raw.githubusercontent.com/api-evangelist/loreal/refs/heads/main/apis.yml
created: '2026-05-05'
modified: '2026-05-16'
specificationVersion: '0.23'
apis:
- aid: loreal:modiface-ar-virtual-try-on
  name: ModiFace AR Virtual Try-On SDK and API
  description: ModiFace, a L'Oréal company, provides an augmented reality virtual try-on platform for beauty brands and retailers.
    The platform offers a software development kit (SDK), embeddable miniprogram, and API endpoints for integrating product
    page virtual try-ons, standalone instant looks, and buildable makeup look experiences across web and mobile.
  humanURL: https://modiface.com/
  tags:
  - Augmented Reality
  - Beauty Tech
  - SDK
  - Virtual Try-On
  properties:
  - type: Documentation
    url: https://modiface.com/
  - type: ProductPage
    url: https://modiface.com/
  - type: SDKs
    url: https://modiface.com/
common:
- type: VulnerabilityDisclosure
  url: security/loreal-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/loreal-domain-security.yml
- type: LinkedIn
  url: https://www.linkedin.com/company/loreal
- type: Website
  url: https://www.loreal.com/
- type: AboutUs
  url: https://www.loreal.com/en/group/
- type: Brands
  url: https://www.loreal.com/en/group/brands/
- type: BeautyTech
  url: https://www.loreal.com/en/group/about-loreal/our-transformation/
- type: InvestorRelations
  url: https://www.loreal-finance.com/
- type: News
  url: https://www.loreal.com/en/news/
- type: Sustainability
  url: https://www.loreal.com/en/commitments-and-responsibilities/
- type: Careers
  url: https://careers.loreal.com/
- type: OpenInnovation
  url: https://www.loreal.com/en/articles/science-and-technology/open-innovation/
- type: DeveloperPortal
  url: https://api.loreal.com/
  description: Public developer portal (verified live 2026-05-22)
- url: https://www.loreal.com/en/news/
  type: Blog
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com

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