Instapage

Instapage is a landing page and post-click optimization platform that lets marketers build, personalize, A/B test, and analyze landing pages used in paid advertising and conversion campaigns. The platform includes a drag and drop builder, AdMap for ad-to-page connection, heatmaps, experiments, and AI-powered content generation, and integrates with major ad platforms, CRMs, and marketing automation tools. Instapage's REST API provides programmatic access to landing pages, leads, accounts, and team members using a Personal API Token for authentication.

Instapage publishes 11 APIs on the APIs.io network, including Workspaces API, Analytics API, Assets API, and 8 more. Tagged areas include Landing Pages, Conversion Optimization, Marketing, A/B Testing, and Post-Click Optimization.

Instapage’s developer surface includes authentication, documentation, pricing, signup flow, engineering blog, changelog, API reference, and 39 more developer resources.

🌐 Visit website 📡 Source on GitHub

42.0/100 developing ▬ flat Agent 29/100 agent ready saas Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0

AccessPaidSelf serveFree trial

11 APIs

Landing Pages Conversion Optimization Marketing A/B TestingPost-Click OptimizationLead Generation

Kin Score

Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0

Composite quality — 42.0/100 · developing

Contract Quality 4.0 / 23

Developer Ergonomics 9.1 / 18

Access Clarity 11.4 / 18

Operational Transparency 6.8 / 12

Contract Governance 0.5 / 11

Discoverability 6.7 / 9

Create-or-Update Ergonomics 0.0 / 10

Agent readiness — 29/100 · agent ready

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/instapage: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 11

Individual APIs this provider publishes, each with its own machine-readable definition.

Instapage Workspaces API

Create, read, rename and delete Instapage workspaces — the top-level tenant container that holds a customer's landing pages, integrations, domains and assets.

Instapage Analytics API

Bulk visit, conversion and lead statistics for pages and experiences.

Instapage Assets API

Image asset folders and images inside a workspace.

Instapage Collections API

Collections are groups of pages sharing one template with placeholder-driven content, plus the individual collection pages inside them.

Instapage Domains API

Custom domains connected to a workspace.

Instapage Experiments API

A/B and AI experiments running against landing pages.

Instapage Form Submissions API

Retrieve and delete the lead data captured by landing page forms.

Instapage Groups API

Groups (folders) organise landing pages inside a workspace.

Instapage Pages API

Create, retrieve, update, publish, export and delete Instapage landing pages.

Instapage Personalizations API

Personalized experiences attached to a landing page.

Instapage Team Members API

Manage the people who have access to a workspace and their access levels.

Scroll for all 11

Open Collections 13

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

API Collection

OPEN COLLECTION

Instapage Analytics API

OPEN COLLECTION

Instapage Assets API

OPEN COLLECTION

Instapage Collections API

OPEN COLLECTION

Instapage Domains API

OPEN COLLECTION

Instapage Experiments API

OPEN COLLECTION

Instapage Form Submissions API

OPEN COLLECTION

Instapage Groups API

OPEN COLLECTION

Instapage Pages API

OPEN COLLECTION

Instapage Personalizations API

OPEN COLLECTION

Instapage Team Members API

OPEN COLLECTION

Instapage Workspaces API

OPEN COLLECTION

Instapage API

OPEN COLLECTION

Scroll for all 13

Pricing Plans 1

Published pricing tiers and plan structures.

Instapage Plans Pricing

3 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Instapage Rate Limits

2 limits

RATE LIMITS

Security Posture 4

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Instapage Authentication

http · 1 scheme

SECURITY

Instapage Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Instapage Vulnerability Disclosure

Hackerone · contact published

SECURITY

Instapage Trust Center

SOC 2, ISO 27001, GDPR, CCPA/CPRA

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Instapage Agentic Access

39 operations · 23 acting

AGENTIC

Resources

Get Started 5

Portal, sign-up, and the first successful call

Signup

DeveloperPortal

GettingStarted

SignUp

Login

Documentation 2

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

AgenticAccess

LLMsTxt

LLMsTxt

AgentSkill

AgentSkill

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

Conventions

ErrorCatalog

Lifecycle

DataModel

Conformance

Build 2

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Packages

Packages

Access & Security 6

Authentication, authorization, and security posture

TrustCenter

TrustCenter

DomainSecurity

DomainSecurity

Authentication

Authentication

VulnerabilityDisclosure

VulnerabilityDisclosure

Security

Security

Compliance

Compliance

Operate 5

Status, limits, changes, and where to get help

Help Center

ChangeLog

RateLimits

StatusPage

Support

Commercial 4

Pricing, plans, and the legal terms of use

Pricing

Plans

TermsOfService

PrivacyPolicy

Company 3

The organization behind the API

Website

Website

Blog

Blog

LinkedIn

Other 11

Properties that don't map to a standard resource type

Overlay

Overlay

Overlay

Overlay

Overlay

Overlay

Overlay

Overlay

Overlay

Overlay

API Overview

Scroll for all 11

Source (apis.yml)

aid: instapage
name: Instapage
description: Instapage is a landing page and post-click optimization platform that lets marketers build, personalize, A/B
  test, and analyze landing pages used in paid advertising and conversion campaigns. The platform includes a drag and drop
  builder, AdMap for ad-to-page connection, heatmaps, experiments, and AI-powered content generation, and integrates with
  major ad platforms, CRMs, and marketing automation tools. Instapage's REST API provides programmatic access to landing pages,
  leads, accounts, and team members using a Personal API Token for authentication.
type: Index
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: paid
  onboarding: self-serve
  trial: true
  trial_days: 14
  try_now: false
  public: false
  label: Self-serve signup, 14-day free trial, API included on every paid plan with a tiered daily call quota
  confidence: high
  source:
  - https://instapage.com/plans
  - https://devdocs.instapage.com/
  generated: '2026-08-13'
  method: searched
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/instapage.png
tags:
- Landing Pages
- Conversion Optimization
- Marketing
- A/B Testing
- Post-Click Optimization
- Lead Generation
url: https://raw.githubusercontent.com/api-evangelist/instapage/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-08-13'
specificationVersion: '0.23'
apis:
- aid: instapage:instapage-workspaces-api
  name: Instapage Workspaces API
  description: Create, read, rename and delete Instapage workspaces — the top-level tenant container that holds a customer's
    landing pages, integrations, domains and assets.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Workspaces
  - Tenancy
  - Marketing
  properties:
  - type: OpenAPI
    url: openapi/instapage-workspaces-api-openapi.yml
  - type: Overlay
    url: overlays/instapage-workspaces-api-overlay.yaml
  - type: Documentation
    url: https://devdocs.instapage.com/
- aid: instapage:instapage-analytics-api
  name: Instapage Analytics API
  description: Bulk visit, conversion and lead statistics for pages and experiences.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Analytics
  properties:
  - type: OpenAPI
    url: openapi/instapage-analytics-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-assets-api
  name: Instapage Assets API
  description: Image asset folders and images inside a workspace.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Assets
  properties:
  - type: OpenAPI
    url: openapi/instapage-assets-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-collections-api
  name: Instapage Collections API
  description: Collections are groups of pages sharing one template with placeholder-driven content, plus the individual collection
    pages inside them.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Collection
  tags_raw:
  - Collections
  properties:
  - type: OpenAPI
    url: openapi/instapage-collections-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-domains-api
  name: Instapage Domains API
  description: Custom domains connected to a workspace.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Domains
  properties:
  - type: OpenAPI
    url: openapi/instapage-domains-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-experiments-api
  name: Instapage Experiments API
  description: A/B and AI experiments running against landing pages.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Experiments
  properties:
  - type: OpenAPI
    url: openapi/instapage-experiments-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-form-submissions-api
  name: Instapage Form Submissions API
  description: Retrieve and delete the lead data captured by landing page forms.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Form Submissions
  properties:
  - type: OpenAPI
    url: openapi/instapage-form-submissions-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-groups-api
  name: Instapage Groups API
  description: Groups (folders) organise landing pages inside a workspace.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Group
  tags_raw:
  - Groups
  properties:
  - type: OpenAPI
    url: openapi/instapage-groups-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-pages-api
  name: Instapage Pages API
  description: Create, retrieve, update, publish, export and delete Instapage landing pages.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Pages
  properties:
  - type: OpenAPI
    url: openapi/instapage-pages-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-personalizations-api
  name: Instapage Personalizations API
  description: Personalized experiences attached to a landing page.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Personalizations
  properties:
  - type: OpenAPI
    url: openapi/instapage-personalizations-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
- aid: instapage:instapage-team-members-api
  name: Instapage Team Members API
  description: Manage the people who have access to a workspace and their access levels.
  humanURL: https://devdocs.instapage.com/
  baseURL: https://api.instapage.com/v1
  tags:
  - Team Members
  properties:
  - type: OpenAPI
    url: openapi/instapage-team-members-api-openapi.yml
  - type: Documentation
    url: https://devdocs.instapage.com/
  - type: APIReference
    url: https://devdocs.instapage.com/
  - type: GettingStarted
    url: https://devdocs.instapage.com/#getting-started
  - type: ChangeLog
    url: https://devdocs.instapage.com/#changelog
  - type: Help Article
    url: https://help.instapage.com/hc/en-us/articles/27634951739287-Public-API
common:
- type: Overlay
  url: overlays/instapage-team-members-overlay.yaml
- type: Overlay
  url: overlays/instapage-pages-overlay.yaml
- type: Overlay
  url: overlays/instapage-groups-overlay.yaml
- type: Overlay
  url: overlays/instapage-personalizations-overlay.yaml
- type: Overlay
  url: overlays/instapage-collections-overlay.yaml
- type: Overlay
  url: overlays/instapage-experiments-overlay.yaml
- type: Overlay
  url: overlays/instapage-analytics-overlay.yaml
- type: Overlay
  url: overlays/instapage-form-submissions-overlay.yaml
- type: Overlay
  url: overlays/instapage-domains-overlay.yaml
- type: Overlay
  url: overlays/instapage-assets-overlay.yaml
- type: AgenticAccess
  url: agentic-access/instapage-agentic-access.yml
- type: TrustCenter
  url: security/instapage-trust-center.yml
- type: DomainSecurity
  url: security/instapage-domain-security.yml
- type: Authentication
  url: authentication/instapage-authentication.yml
- type: GitHubOrganization
  url: https://github.com/Instapage
- type: Website
  url: https://instapage.com
- type: Documentation
  url: https://devdocs.instapage.com/
- type: Pricing
  url: https://instapage.com/pricing
- type: Signup
  url: https://app.instapage.com/auth/signup
- type: Blog
  url: https://instapage.com/blog
- type: Help Center
  url: https://help.instapage.com
- type: API Overview
  url: https://instapage.com/api
- type: LinkedIn
  url: https://www.linkedin.com/company/instapage
- type: Packages
  url: packages/instapage-packages.yml
- type: LLMsTxt
  url: llms/instapage-llms.txt
- type: Conventions
  url: conventions/instapage-conventions.yml
- type: ErrorCatalog
  url: errors/instapage-problem-types.yml
- type: Lifecycle
  url: lifecycle/instapage-lifecycle.yml
- type: ChangeLog
  url: changelog/instapage-changelog.yml
- type: DataModel
  url: data-model/instapage-data-model.yml
- type: Conformance
  url: conformance/instapage-conformance.yml
- type: Plans
  url: plans/instapage-plans-pricing.yml
- type: RateLimits
  url: rate-limits/instapage-rate-limits.yml
- type: AgentSkill
  url: skills/_index.yml
  name: Instapage Agent Skills
- type: VulnerabilityDisclosure
  url: security/instapage-vulnerability-disclosure.yml
- type: StatusPage
  url: https://status.instapage.com/
- type: Security
  url: https://policies.airslate.com/bug-bounty-program
- type: Compliance
  url: https://instapage.com/security
- type: DeveloperPortal
  url: https://devdocs.instapage.com/
- type: APIReference
  url: https://devdocs.instapage.com/
- type: GettingStarted
  url: https://devdocs.instapage.com/#getting-started
- type: Support
  url: https://help.instapage.com/hc/en-us
- type: TermsOfService
  url: https://instapage.com/terms-of-service
- type: PrivacyPolicy
  url: https://instapage.com/privacy-policy
- type: SignUp
  url: https://app.instapage.com/auth/signup
- type: Login
  url: https://app.instapage.com/auth/login/
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 40
  pass: local-v1

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