Gemvara

Gemvara was a Boston-based direct-to-consumer custom fine-jewelry e-commerce retailer, founded in 2006 by Matt Lauzon and Jason Reuben (Babson College), known for made-to-order jewelry customization software that let shoppers configure gemstones and metals on demand. Backed by Norwest Venture Partners among others, it was acquired by Richline Group (a Berkshire Hathaway company) in 2013 and shut down in February 2023. The company published no public developer API, and the gemvara.com domain no longer resolves to a live site. This profile is retained as a defunct-company record.

Gemvara is profiled on the APIs.io network. Tagged areas include Company, Jewelry, E-commerce, Retail, and Custom Manufacturing.

🌐 Visit website 📡 Source on GitHub
6.8/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyJewelryE-commerceRetailCustom ManufacturingDefunct

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 6.8/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.0 / 20
Commercial Clarity 0.0 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/gemvara: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Resources

Company 1

The organization behind the API

Website
Website

Source (apis.yml)

apis.yml Raw ↑ 
aid: gemvara
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/gemvara.png
name: Gemvara
description: Gemvara was a Boston-based direct-to-consumer custom fine-jewelry e-commerce retailer, founded in 2006 by Matt
  Lauzon and Jason Reuben (Babson College), known for made-to-order jewelry customization software that let shoppers configure
  gemstones and metals on demand. Backed by Norwest Venture Partners among others, it was acquired by Richline Group (a Berkshire
  Hathaway company) in 2013 and shut down in February 2023. The company published no public developer API, and the gemvara.com
  domain no longer resolves to a live site. This profile is retained as a defunct-company record.
url: https://raw.githubusercontent.com/api-evangelist/gemvara/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- norwest-venture-partners
x-tier: stub
x-tier-reason: portfolio-lead
x-status: defunct
x-defunct-date: '2023-02-13'
x-acquired-by: richline-group
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Jewelry
- E-commerce
- Retail
- Custom Manufacturing
- Defunct
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://gemvara.com
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence