Consumer Products

aid: consumer-products
url: >-
  https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/apis.yml
name: Consumer Products
type: Index
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
tags:
- Consumer Products
- CPG
- Product Data
- Retail
- GTIN
- Barcode
- Product Catalog
- PIM
- Syndication
- Schema.org Product
description: >-
  Industry-vertical index of APIs, data sources, syndication networks, and
  product information management (PIM) platforms that power the consumer
  packaged goods (CPG) and consumer products ecosystem. Catalogs corporate
  developer surfaces from large CPG manufacturers (P&G, Unilever, Nestle,
  Coca-Cola, PepsiCo, Mondelez, Kimberly-Clark, Colgate-Palmolive),
  product-identifier registries (GS1 Digital Link, GTIN/UPC lookup),
  open product databases (Open Food Facts, Open Beauty Facts),
  commercial syndication networks (Salsify, Syndigo, 1WorldSync), and
  PIM platforms (Akeneo, Pimcore, Plytix, Sales Layer).
created: '2025-01-01'
modified: '2026-05-23'
specificationVersion: '0.19'
apis:
- name: GS1 Digital Link
  description: >-
    GS1 Digital Link is the global standard that turns GS1 identifiers
    (GTINs, SSCCs, GLNs) into web URIs so a single barcode or QR code can
    connect to multiple sources of brand, regulatory, supply chain, and
    consumer information. It is the cornerstone identification standard for
    consumer products and underpins GS1 2D Sunrise 2027.
  humanURL: https://www.gs1.org/standards/gs1-digital-link
  baseURL: https://ref.gs1.org/standards/digital-link/
  tags:
  - GS1
  - Digital Link
  - GTIN
  - 2D Barcode
  - Identification
  properties:
  - type: Documentation
    url: https://www.gs1.org/standards/gs1-digital-link
  - type: Specification
    url: https://ref.gs1.org/standards/digital-link/uri-syntax/
    title: GS1 Digital Link URI Syntax 1.4
  - type: Specification
    url: https://ref.gs1.org/standards/resolver/
    title: GS1 Digital Link Resolver Standard 1.3
  - type: GitHubRepository
    url: https://github.com/gs1/GS1DigitalLinkToolkit.js
    title: GS1 Digital Link Toolkit (JavaScript)
  - type: GitHubRepository
    url: https://github.com/gs1/GS1_DigitalLink_Resolver_CE
    title: GS1 Digital Link Resolver Community Edition
- name: Open Food Facts
  description: >-
    Open Food Facts is a collaborative, free, open database of food products
    from around the world maintained by a global community of contributors.
    Its REST API exposes ingredients, nutrition facts, additives, allergens,
    Nutri-Score, NOVA group, packaging, and labels for over three million
    products keyed by barcode (GTIN/EAN/UPC).
  humanURL: https://world.openfoodfacts.org/
  baseURL: https://world.openfoodfacts.org/api/v2/
  tags:
  - Open Data
  - Food
  - Nutrition
  - Ingredients
  - Barcode
  properties:
  - type: Documentation
    url: https://openfoodfacts.github.io/openfoodfacts-server/api/
  - type: OpenAPI
    url: https://openfoodfacts.github.io/openfoodfacts-server/api/ref-v2/
    title: Open Food Facts API v2 Reference
  - type: GitHubOrganization
    url: https://github.com/openfoodfacts
  - type: SDK
    url: https://github.com/openfoodfacts/openfoodfacts-python
    title: openfoodfacts-python
  - type: SDK
    url: https://github.com/openfoodfacts/openfoodfacts-nodejs
    title: openfoodfacts-nodejs
  - type: License
    url: https://opendatacommons.org/licenses/odbl/1-0/
    title: Open Database License (ODbL)
- name: Open Beauty Facts
  description: >-
    Open Beauty Facts is the Open Food Facts sister project covering cosmetics
    and personal care products. The same REST shape exposes ingredients
    (INCI), labels, packaging, and brand metadata for beauty products
    contributed by a global community and keyed by barcode.
  humanURL: https://world.openbeautyfacts.org/
  baseURL: https://world.openbeautyfacts.org/api/v2/
  tags:
  - Open Data
  - Beauty
  - Cosmetics
  - INCI
  - Barcode
  properties:
  - type: Documentation
    url: https://wiki.openfoodfacts.org/API
  - type: GitHubRepository
    url: https://github.com/openfoodfacts/openfoodfacts-server
    title: Shared platform powering Open Beauty Facts
  - type: License
    url: https://opendatacommons.org/licenses/odbl/1-0/
    title: Open Database License (ODbL)
- name: Procter & Gamble (P&G) Brands
  description: >-
    Procter & Gamble is the world's largest CPG company by revenue, operating
    ten product categories across Beauty, Grooming, Health Care, Fabric &
    Home Care, and Baby, Feminine & Family Care. P&G does not publish a
    public consumer-facing developer portal; integrations are restricted to
    retail trading partners, EDI/GS1 networks, and the P&G Direct
    direct-to-consumer commerce stack.
  humanURL: https://us.pg.com/brands/
  baseURL: https://us.pg.com/
  tags:
  - CPG
  - Beauty
  - Grooming
  - Health Care
  - Home Care
  - Baby Care
  properties:
  - type: Website
    url: https://us.pg.com/
  - type: BrandPortfolio
    url: https://us.pg.com/brands/
  - type: GitHubOrganization
    url: https://github.com/procter-and-gamble
- name: Unilever Brands
  description: >-
    Unilever is a multinational CPG company with more than 400 brands across
    Beauty & Wellbeing, Personal Care, Home Care, Nutrition, and Ice Cream.
    Public APIs are not consolidated under a single developer portal;
    integrations run through retailer data syndication networks and brand-
    specific e-commerce platforms (e.g. Hellmann's, Dove, Magnum, Knorr).
  humanURL: https://www.unilever.com/brands/
  baseURL: https://www.unilever.com/
  tags:
  - CPG
  - Beauty
  - Personal Care
  - Home Care
  - Food
  - Ice Cream
  properties:
  - type: Website
    url: https://www.unilever.com/
  - type: BrandPortfolio
    url: https://www.unilever.com/brands/
  - type: GitHubOrganization
    url: https://github.com/unilever
- name: Nestle Brands
  description: >-
    Nestle is the world's largest food and beverage company with more than
    2,000 brands across Beverages, Dairy, Confectionery, Nutrition, Pet Care,
    and Prepared Dishes. Like other large CPGs, Nestle has no public unified
    developer portal; product information flows through retailer syndication
    networks (1WorldSync, Salsify), GS1 GDSN, and brand-level commerce APIs
    such as Nestle Professional and Purina e-commerce.
  humanURL: https://www.nestle.com/brands
  baseURL: https://www.nestle.com/
  tags:
  - CPG
  - Food
  - Beverages
  - Dairy
  - Confectionery
  - Pet Care
  properties:
  - type: Website
    url: https://www.nestle.com/
  - type: BrandPortfolio
    url: https://www.nestle.com/brands
  - type: GitHubOrganization
    url: https://github.com/Nestle
- name: The Coca-Cola Company
  description: >-
    The Coca-Cola Company manufactures more than 200 brands across sparkling
    soft drinks, water, sports drinks, juice, tea, coffee, and plant-based
    beverages. Public developer surfaces are limited to the Coca-Cola Freestyle
    dispenser ecosystem, the My Coke Rewards / Sip & Scan loyalty mechanics,
    and the Coca-Cola Vending API. Product master data is distributed via
    GS1 GDSN and Syndigo to North American retailers.
  humanURL: https://www.coca-colacompany.com/brands
  baseURL: https://www.coca-colacompany.com/
  tags:
  - CPG
  - Beverages
  - Soft Drinks
  - Loyalty
  - Vending
  properties:
  - type: Website
    url: https://www.coca-colacompany.com/
  - type: BrandPortfolio
    url: https://www.coca-colacompany.com/brands
  - type: GitHubOrganization
    url: https://github.com/Coca-Cola
- name: PepsiCo Brands
  description: >-
    PepsiCo operates a portfolio of 22 billion-dollar brands spanning Beverages
    (Pepsi, Gatorade, Tropicana, Lipton, Bubly) and Convenient Foods (Lay's,
    Doritos, Cheetos, Quaker, SodaStream). Developer integration occurs through
    PepsiCo Partners (retailer EDI), the Sodastream connected dispenser
    ecosystem, and PepsiCo Labs initiatives. There is no consolidated public
    API portal.
  humanURL: https://www.pepsico.com/brands
  baseURL: https://www.pepsico.com/
  tags:
  - CPG
  - Beverages
  - Snacks
  - SodaStream
  - Connected Devices
  properties:
  - type: Website
    url: https://www.pepsico.com/
  - type: BrandPortfolio
    url: https://www.pepsico.com/brands
  - type: GitHubOrganization
    url: https://github.com/pepsico-ecommerce
- name: Mondelez International
  description: >-
    Mondelez International is the global snacks leader with billion-dollar
    brands including Oreo, Cadbury, Milka, Toblerone, Ritz, Trident, and
    Halls. Public-facing developer assets are limited; retail master data
    flows through 1WorldSync and GS1 GDSN, and direct-to-consumer brand
    experiences (e.g. SnackWorks recipe API for the US baking brands) are
    brand-specific rather than portfolio-wide.
  humanURL: https://www.mondelezinternational.com/snack-brands
  baseURL: https://www.mondelezinternational.com/
  tags:
  - CPG
  - Snacks
  - Confectionery
  - Biscuits
  - Gum
  properties:
  - type: Website
    url: https://www.mondelezinternational.com/
  - type: BrandPortfolio
    url: https://www.mondelezinternational.com/snack-brands
- name: Kimberly-Clark Brands
  description: >-
    Kimberly-Clark is a personal-care CPG making essentials in Family Care,
    Personal Care, and K-C Professional. Brands include Huggies, Kleenex,
    Scott, Cottonelle, Kotex, Depend, and Poise. Like its CPG peers,
    Kimberly-Clark does not publish a general developer portal; B2B and
    retail integrations rely on GS1 / GDSN data syndication and EDI.
  humanURL: https://www.kimberly-clark.com/en-us/brands
  baseURL: https://www.kimberly-clark.com/
  tags:
  - CPG
  - Personal Care
  - Family Care
  - Hygiene
  properties:
  - type: Website
    url: https://www.kimberly-clark.com/
  - type: BrandPortfolio
    url: https://www.kimberly-clark.com/en-us/brands
  - type: GitHubOrganization
    url: https://github.com/KimberlyClark
- name: Colgate-Palmolive Brands
  description: >-
    Colgate-Palmolive is a global CPG focused on Oral Care, Personal Care,
    Home Care, and Pet Nutrition (Hill's). Lead brands include Colgate, Tom's
    of Maine, Palmolive, Speed Stick, Softsoap, Ajax, Murphy Oil Soap, and
    Hill's Science Diet / Prescription Diet. Public API surfaces are limited
    to the Hill's Pet Nutrition product locator and brand commerce stacks;
    master data flows through GS1 GDSN to retailers.
  humanURL: https://www.colgatepalmolive.com/en-us/brands
  baseURL: https://www.colgatepalmolive.com/
  tags:
  - CPG
  - Oral Care
  - Personal Care
  - Home Care
  - Pet Nutrition
  properties:
  - type: Website
    url: https://www.colgatepalmolive.com/
  - type: BrandPortfolio
    url: https://www.colgatepalmolive.com/en-us/brands
- name: Salsify Product Experience Cloud
  description: >-
    Salsify is a Product Experience Management (PXM) platform that combines
    PIM, digital asset management, syndication, and digital shelf analytics.
    Salsify's REST APIs let brands centralize product content and syndicate
    it to thousands of retail destinations, marketplaces, and direct channels
    with channel-specific transformations and validation.
  humanURL: https://developers.salsify.com/
  baseURL: https://app.salsify.com/api/
  tags:
  - PXM
  - PIM
  - Syndication
  - Digital Shelf
  - DAM
  properties:
  - type: Documentation
    url: https://developers.salsify.com/
  - type: Documentation
    url: https://developers.salsify.com/reference/getting-started-with-the-api
    title: Salsify Getting Started With The API
  - type: GitHubOrganization
    url: https://github.com/salsify
- name: Syndigo Content Experience Hub
  description: >-
    Syndigo is a Master Data Management (MDM), PIM, and content syndication
    network that distributes product, location, and digital asset data to
    retailers and recipients across grocery, hardlines, foodservice, and
    healthcare. Syndigo APIs cover product content publishing, validation
    against retailer requirements, and digital asset delivery.
  humanURL: https://www.syndigo.com/
  baseURL: https://api.syndigo.com/
  tags:
  - MDM
  - PIM
  - Syndication
  - Content Experience
  - Retail
  properties:
  - type: Website
    url: https://www.syndigo.com/
  - type: Documentation
    url: https://www.syndigo.com/platform/
    title: Syndigo Active Content Engine
- name: 1WorldSync GDSN
  description: >-
    1WorldSync is the largest GS1-certified Global Data Synchronization
    Network (GDSN) data pool, operating the Content1 platform for product
    content management and syndication. Brands publish master data once and
    synchronize it with subscribing retailers worldwide using GS1 standards
    (GTIN, GLN, GPC, GDSN messages).
  humanURL: https://www.1worldsync.com/
  baseURL: https://api.1worldsync.com/
  tags:
  - GDSN
  - GS1
  - Syndication
  - Master Data
  - Retail
  properties:
  - type: Website
    url: https://www.1worldsync.com/
  - type: Documentation
    url: https://www.1worldsync.com/solutions/product-content-management/
    title: 1WorldSync Content1 Platform
  - type: Documentation
    url: https://www.1worldsync.com/solutions/data-quality/
    title: 1WorldSync Data Quality
- name: Akeneo Product Cloud
  description: >-
    Akeneo is an open-source-rooted Product Information Management (PIM)
    platform. Its REST API exposes products, product models, families,
    attributes, categories, channels, locales, reference entities, and
    assets, enabling integration with e-commerce platforms, ERPs, syndication
    partners, and DAM systems.
  humanURL: https://api.akeneo.com/
  baseURL: https://your-instance.cloud.akeneo.com/api/rest/v1/
  tags:
  - PIM
  - Open Source
  - Product Cloud
  - Catalog
  properties:
  - type: Documentation
    url: https://api.akeneo.com/
  - type: Documentation
    url: https://api.akeneo.com/api-reference.html
    title: Akeneo REST API Reference
  - type: GitHubOrganization
    url: https://github.com/akeneo
  - type: GitHubRepository
    url: https://github.com/akeneo/pim-community-dev
    title: Akeneo PIM Community Edition
- name: Pimcore Platform
  description: >-
    Pimcore is an open-source Digital Experience Platform combining PIM, MDM,
    DAM, CDP, and DXP capabilities. Pimcore exposes both REST and GraphQL
    APIs (the Datahub) for product data, classification stores, object
    bricks, assets, documents, and customer data, with a strong focus on
    flexible data modeling.
  humanURL: https://pimcore.com/
  baseURL: https://your-instance/pimcore/
  tags:
  - PIM
  - DAM
  - DXP
  - GraphQL
  - Open Source
  properties:
  - type: Documentation
    url: https://pimcore.com/docs/platform/Platform/
  - type: Documentation
    url: https://pimcore.com/docs/platform/Datahub/
    title: Pimcore Datahub GraphQL & REST
  - type: GitHubOrganization
    url: https://github.com/pimcore
  - type: GitHubRepository
    url: https://github.com/pimcore/pimcore
    title: Pimcore Platform Repository
  - url: graphql/consumer-products-graphql.md
    type: GraphQL
- name: Plytix PIM
  description: >-
    Plytix is a SaaS Product Information Management platform aimed at
    mid-market brands, with channel syndication, brand portals, and a public
    REST API for products, variants, attributes, categories, assets, and
    relationships, used to feed marketplaces (Amazon, Walmart) and
    e-commerce stacks.
  humanURL: https://help.plytix.com/en/api
  baseURL: https://pim.plytix.com/api/v1.1.0/
  tags:
  - PIM
  - SaaS
  - Mid-Market
  - Syndication
  properties:
  - type: Documentation
    url: https://help.plytix.com/en/api
  - type: Documentation
    url: https://docs.plytix.com/
    title: Plytix API Documentation
- name: Sales Layer PIM
  description: >-
    Sales Layer is a cloud PIM platform with REST API access to product
    catalogs, attribute schemas, categories, media, related products, and
    syndication channels. It connects brands and retailers across marketplaces,
    e-commerce platforms, and printed catalog workflows.
  humanURL: https://docs.saleslayer.com/
  baseURL: https://api.saleslayer.com/
  tags:
  - PIM
  - SaaS
  - Cloud
  - Catalog
  properties:
  - type: Documentation
    url: https://docs.saleslayer.com/
  - type: Documentation
    url: https://docs.saleslayer.com/api/api-introduction
    title: Sales Layer API Reference
common:
- type: Website
  url: https://github.com/api-evangelist/consumer-products
- type: GitHubOrganization
  url: https://github.com/api-evangelist
- type: Standards
  url: https://www.gs1.org/standards
  title: GS1 Standards (GTIN, GLN, GDSN, Digital Link, GPC)
- type: Standards
  url: https://schema.org/Product
  title: schema.org/Product Vocabulary
- type: OpenData
  url: https://world.openfoodfacts.org/data
  title: Open Food Facts Data Dumps
- type: JSONSchema
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/json-schema/consumer-product-schema.json
  title: Consumer Product Schema
- type: JSONSchema
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/json-schema/product-identifier-schema.json
  title: Product Identifier Schema
- type: JSONSchema
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/json-schema/nutrition-facts-schema.json
  title: Nutrition Facts Schema
- type: JSONStructure
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/json-structure/consumer-product-structure.json
  title: Consumer Product Structure
- type: JSONStructure
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/json-structure/product-identifier-structure.json
  title: Product Identifier Structure
- type: JSONStructure
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/json-structure/nutrition-facts-structure.json
  title: Nutrition Facts Structure
- type: JSONLD
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/json-ld/consumer-products-context.jsonld
  title: Consumer Products JSON-LD Context
- type: Vocabulary
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/vocabulary/consumer-products-vocabulary.yml
  title: Consumer Products Vocabulary
- type: Example
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/examples/consumer-product-food-example.json
  title: Consumer Product (Food) Example
- type: Example
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/examples/consumer-product-beauty-example.json
  title: Consumer Product (Beauty) Example
- type: Example
  url: >-
    https://raw.githubusercontent.com/api-evangelist/consumer-products/refs/heads/main/examples/consumer-product-household-example.json
  title: Consumer Product (Household) Example
- type: Features
  data:
  - name: Global Product Identification
    description: >-
      GS1-issued GTIN, UPC, EAN, and ISBN identifiers, increasingly carried
      in GS1 Digital Link URIs and 2D barcodes for omnichannel resolution.
  - name: Master Data Syndication
    description: >-
      Centralized publishing of product master data through GDSN data pools
      (1WorldSync, Syndigo) so retailers receive consistent, validated
      attributes across regions.
  - name: Product Information Management
    description: >-
      PIM platforms (Akeneo, Pimcore, Plytix, Sales Layer, Salsify) that
      model attribute families, variants, channels, locales, and assets for
      omnichannel commerce.
  - name: Nutrition And Ingredient Transparency
    description: >-
      Open and commercial APIs surfacing ingredients, allergens, nutrition
      facts, Nutri-Score, NOVA classification, and additive data for food
      and beverage products.
  - name: Cosmetic And Personal Care Transparency
    description: >-
      INCI ingredient lists, allergen flags, and packaging data for beauty
      and personal care products, exposed through Open Beauty Facts and
      retailer feeds.
  - name: Digital Shelf Analytics
    description: >-
      Monitoring product content quality, search rank, ratings, reviews,
      pricing, and availability across retailer e-commerce sites and
      marketplaces.
- type: UseCases
  data:
  - name: Product Onboarding To Retailers
    description: >-
      Brands publish master data once into a GDSN data pool and syndicate
      to grocery, drug, mass, and club retailers with channel-specific
      validation.
  - name: Connected Packaging With 2D Barcodes
    description: >-
      Replacing 1D UPC barcodes with GS1 Digital Link QR codes to expose
      brand experiences, regulatory data, supply chain provenance, and
      recycling guidance from a single scan.
  - name: Ingredient And Allergen Lookup
    description: >-
      Consumer apps querying Open Food Facts or Open Beauty Facts by
      barcode to surface allergens, additives, certifications, and
      nutritional scoring.
  - name: PIM-Driven Marketplace Distribution
    description: >-
      Mid-market brands using PIM platforms to push consistent catalogs to
      Amazon, Walmart, Target Plus, Shopify, and direct-to-consumer
      channels.
  - name: Regulatory Reporting And Recall Management
    description: >-
      Tracing recalled lots, batch codes, and serialized units through GS1
      identifiers and supply chain APIs to support food safety, FDA,
      USDA, and EU recall workflows.
- type: Integrations
  data:
  - name: GS1 Global Data Synchronization Network (GDSN)
    description: >-
      The international network of certified data pools enabling brands and
      retailers to synchronize standardized product master data globally.
  - name: Schema.org Product
    description: >-
      The web vocabulary used for embedding product, offer, and review
      markup in e-commerce pages and consumed by search engines and
      shopping platforms.
  - name: Amazon Selling Partner API
    description: >-
      Marketplace API consumed by PIM platforms (Salsify, Plytix, Sales
      Layer) to push catalogs, manage listings, and read orders.
  - name: Shopify Admin API
    description: >-
      DTC commerce API integrated by brands and PIM platforms for product,
      inventory, and order synchronization.
  - name: SAP S/4HANA And Oracle NetSuite
    description: >-
      Enterprise resource planning systems where master product data
      originates and is published outward through PIM and syndication
      layers.
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com