InMobi Exchange (OpenRTB 2.5)

InMobi's programmatic ad exchange, integrated by demand-side platforms over the IAB OpenRTB 2.5 protocol. InMobi publishes its own delta specification ("InMobi Open RTB 2.5 Specification Version 4.3") plus an OpenRTB Native Ad Specification v1.2. HTTP/1.1 POST with application/json payloads, gzip supported on both bid requests and bid responses, and a tmax auction timeout. Bidder endpoints are provisioned per DSP partner during onboarding, so InMobi publishes no public base URL for this surface.

API entry from apis.yml

apis.yml Raw ↑
aid: inmobi:inmobi-exchange-openrtb
name: InMobi Exchange (OpenRTB 2.5)
description: InMobi's programmatic ad exchange, integrated by demand-side platforms over the IAB OpenRTB
  2.5 protocol. InMobi publishes its own delta specification ("InMobi Open RTB 2.5 Specification Version
  4.3") plus an OpenRTB Native Ad Specification v1.2. HTTP/1.1 POST with application/json payloads, gzip
  supported on both bid requests and bid responses, and a tmax auction timeout. Bidder endpoints are provisioned
  per DSP partner during onboarding, so InMobi publishes no public base URL for this surface.
humanURL: https://support.inmobi.com/monetize/ortb-integrations/bid-request-overview
tags:
- OpenRTB
- Exchange
- Programmatic
properties:
- type: Documentation
  url: https://support.inmobi.com/monetize/ortb-integrations/bid-request-overview
- type: APIReference
  url: https://support.inmobi.com/advertise/integration/ortb-specs/sample-bid-request-dsp
- type: Specification
  url: https://go.inmobi.net/hubfs/Publisher%20Collaterals%20(Anish)/InMobi%20OpenRTB%202.5%20Spec%202020.pdf
- type: Conformance
  url: conformance/inmobi-conformance.yml
x-evidence:
  verified: '2026-08-12'
  method: documentation review
  note: No baseURL is recorded because InMobi provisions bidder endpoints per DSP partner; inventing one
    would be a fabrication. The specification is published as PDF, not as a machine-readable contract.