Moz · Authentication Profile
Moz Authentication
Authentication
Moz declares 3 security scheme(s) across its OpenAPI definitions.
SEOSearchMarketingAnalyticsKeywordsBacklinksLocal MarketingDomain AuthorityLink IndexJSON-RPCMCPCompany
Methods:
Schemes: 3
OAuth flows:
API key in:
Security Schemes
x-moz-token apiKey
· in: header ()
oauth2
http
scheme: bearer
Source
Authentication Profile
generated: '2026-08-26'
method: searched
source: https://moz.com/api/docs/guides/authentication
docs: https://moz.com/api/docs/guides/authentication
summary: >-
Moz runs two distinct authentication models. The JSON-RPC data API uses a static secret API token
in a custom x-moz-token header. The two beta MCP endpoints use OAuth 2.1 (authorization code +
PKCE, with dynamic client registration) and also accept the same Moz API token as an HTTP Bearer.
There is no OpenID Connect surface: /.well-known/openid-configuration 404s on both hosts.
schemes:
- id: moz-api-token
type: apiKey
in: header
name: x-moz-token
applies_to:
- https://api.moz.com/jsonrpc
description: >-
A secret Moz API token issued from the Moz API dashboard. Sent on every POST to the universal
JSON-RPC endpoint. Not to be confused with the JSON-RPC "id" field, which is a client-generated
request identifier and must be at least 24 characters long.
issuance:
dashboard: https://moz.com/api/dashboard
max_active_tokens: 5
rotation: >-
Tokens can be deleted after creation; deleting a token immediately breaks any code still using
it. Moz documents no automatic expiry or rotation schedule.
signup_requirement: >-
A separate API subscription is required (distinct from Moz Pro). The free tier requires a
valid, non-expired credit card, which is not charged unless the account is upgraded.
- id: moz-mcp-oauth
type: oauth2
flow: authorization_code
applies_to:
- https://api.moz.com/mcp/v1/data
- https://api.moz.com/mcp/v1/local
description: >-
Recommended path for MCP clients. The client walks the user through OAuth sign-in; Moz publishes
RFC 8414 authorization-server metadata and RFC 9728 protected-resource metadata per endpoint.
authorization_server: https://api.moz.com
authorization_endpoint: https://api.moz.com/oauth/authorize
token_endpoint: https://api.moz.com/oauth/token
registration_endpoint: https://api.moz.com/oauth/register
response_types_supported: [code]
grant_types_supported: [authorization_code]
code_challenge_methods_supported: [S256]
token_endpoint_auth_methods_supported: [none]
scopes_supported: [mcp]
metadata_documents:
- well-known/moz-api-oauth-authorization-server.json
- well-known/moz-api-oauth-protected-resource-mcp-data.json
- well-known/moz-api-oauth-protected-resource-mcp-local.json
- id: moz-mcp-bearer
type: http
scheme: bearer
applies_to:
- https://api.moz.com/mcp/v1/data
- https://api.moz.com/mcp/v1/local
description: >-
Manual alternative for clients without OAuth support. The bearer value is the same Moz API key
used for x-moz-token on the JSON-RPC API; the one token works against both MCP endpoints.
header: 'Authorization: Bearer <YOUR_MOZ_TOKEN>'
bearer_methods_supported: [header]
mutual_tls: false
openid_connect: false
observations:
- >-
The MCP endpoints return a spec-correct 401 with a WWW-Authenticate Bearer challenge carrying a
resource_metadata parameter, which is the RFC 9728 behaviour MCP clients need for automatic OAuth
discovery. Probed 2026-08-26.
- >-
token_endpoint_auth_methods_supported is ["none"], i.e. public clients with PKCE; combined with an
open registration_endpoint this is the standard MCP client-onboarding shape.
- >-
The JSON-RPC API has no OAuth path and no scopes; authorization is entirely plan-based (which
methods a token can call is decided by the subscription tier, not by a scope grant).
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