Mapp Marketing Cloud · Authentication Profile
Mapp Authentication
Authentication
Mapp Marketing Cloud secures its APIs with http and oauth2 across 3 declared security schemes, as derived from its OpenAPI definitions. OAuth 2.0 is offered via the clientCredentials flow(s).
CompanyMarketingMarketing AutomationEmailAnalyticsCustomer DataPersonalizationPush NotificationsSMSE-CommerceDigital AnalyticsRecommendations
Methods: http, oauth2
Schemes: 3
OAuth flows: clientCredentials
API key in:
Security Schemes
basicAuth http
scheme: basic
oauth_security_scheme oauth2
· flows: clientCredentials
Keycloak http
scheme: bearer
Source
Authentication Profile
generated: '2026-08-12'
method: searched
source: openapi/mapp-engage-openapi.yml, openapi/mapp-intelligence-analytics-openapi.yml, openapi/mapp-product-catalog-openapi.yml
summary:
types:
- http
- oauth2
oauth2_flows:
- clientCredentials
api_key_in: []
token_endpoints:
- https://auth.mapp.com/oauth2/token
mfa_for_api_users: false
schemes:
- name: basicAuth
type: http
scheme: basic
description: HTTP Basic authentication with a Mapp Engage system user of type API (or Hybrid).
sources:
- openapi/mapp-engage-openapi.yml
- name: oauth_security_scheme
type: oauth2
flows:
- flow: clientCredentials
tokenUrl: https://auth.mapp.com/oauth2/token
scopes: 0
sources:
- openapi/mapp-intelligence-analytics-openapi.yml
- name: Keycloak
type: http
scheme: bearer
bearerFormat: JWT
sources:
- openapi/mapp-product-catalog-openapi.yml
docs:
- https://docs.mapp.com/apidocs/getting-started-with-engage-api
- https://docs.mapp.com/apidocs/how-to-grant-access-to-the-intelligence-analytics-api
- https://docs.mapp.com/apidocs/product-catalog-api-authentification
- https://docs.mapp.com/docs/mapp-cloud-centralized-api-client-management
- https://docs.mapp.com/docs/api-client-ids
note: 'Four surfaces, four different auth models, one shared credential store. Since 2026-05-28 a single Mapp Cloud
API Client ID / Secret (Settings > Mapp Cloud > API Client IDs) works across Connect, Intelligence, Engage and
Mapp Fashion, but each service must still be separately enabled on the account by a Customer Success Manager.
Mapp Engage is the outlier: it does not use the Client ID at all — it uses HTTP Basic with a system user email
and password, sent in clear text (base64) on every request, with no token, no session and no rotation mechanism
beyond changing the password. MFA is available for the Mapp Cloud UI but does not apply to API users. Note the
breaking detail on the Analytics token endpoint: earlier versions required a scope parameter and the current endpoint
rejects it.'
per_api:
- api: mapp:engage
type: http
scheme: basic
credential: system user (type API or Hybrid) email + password
token: null
rotation: password change only
docs: https://docs.mapp.com/apidocs/getting-started-with-engage-api
- api: mapp:intelligence-analytics
type: oauth2
flow: clientCredentials
token_url: https://auth.mapp.com/oauth2/token
client_auth: HTTP Basic client-id:client-secret
token_ttl_default_minutes: 60
send_scope_parameter: false
docs: https://docs.mapp.com/apidocs/how-to-grant-access-to-the-intelligence-analytics-api
- api: mapp:product-catalog
type: http
scheme: bearer
bearerFormat: JWT
issuer: Keycloak
docs: https://docs.mapp.com/apidocs/product-catalog-api-authentification
- api: mapp:fashion
type: oauth2
flow: authorizationCode
pkce: required, S256 only
redirect_uri: urn:ietf:wg:oauth:2.0:oob:auto
refresh_token: true
note: Also references api_key and user_token security schemes that Mapp does not define in the published fragments.
docs: https://docs.mapp.com/apidocs/mapp-fashion-api-documentation
- api: mapp.com MCP endpoint
type: oauth2
flow: authorizationCode
pkce: S256
authorization_server: https://mapp.com
token_url: https://mapp.com/oauth/token
scopes:
- mcp
dynamic_registration: client_id_metadata_document_supported
docs: well-known/mapp-oauth-authorization-server.json
ip_restriction:
supported: true
docs: https://docs.mapp.com/docs/ip-restriction
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