Liveintent Authentication

generated: '2026-08-12'
method: searched
source: >-
  openapi/liveintent-audiences-openapi.yml,
  openapi/liveintent-privacy-openapi.yml, plus the provider auth documentation
  listed under docs[] below.
docs:
- https://audiences.liveintent.com/api-guide
- https://privacy.liadm.com/api-guide
- https://support.liveintent.com/connecting-to-liveintents-reporting-api/
summary:
  types: [apiKey, http]
  api_key_in: [header]
  oauth2_flows: []
  note: >-
    All three documented LiveIntent APIs authenticate with an opaque bearer
    token in the Authorization header. Two of them declare it in OpenAPI as an
    apiKey scheme named "Bearer" in the header rather than as http/bearer, which
    is why derive-authentication.py reports type apiKey. There is no OAuth 2.0
    authorization server, no scopes, no OIDC discovery document and no
    /.well-known/oauth-authorization-server on any LiveIntent host (all probed
    404 or 401 on 2026-08-12), so scopes/ is intentionally not emitted.
schemes:
- name: Bearer
  type: apiKey
  in: header
  parameter: Authorization
  description: >-
    For accessing internal endpoints an access token is required. It needs to be
    sent as a Bearer token in the Authorization header.
  sources:
  - openapi/liveintent-audiences-openapi.yml
  - openapi/liveintent-privacy-openapi.yml
apis:
- api: Audiences API
  scheme: Bearer
  location: header
  header: 'Authorization: Bearer {token}'
  token_issuance: >-
    Not documented publicly. The API guide states only that an access token is
    required; issuance is handled by the LiveIntent account team.
  spec: openapi/liveintent-audiences-openapi.yml
  observed:
    url: https://audiences.liveintent.com/audiences
    http_status: 401
    body: '{"errors":[{"httpStatus":401,"message":"Token not provided","errorCode":"unauthorized"}]}'
    fetched: '2026-08-12'
- api: Privacy Management API
  scheme: Bearer
  location: header
  header: 'Authorization: Bearer {token}'
  token_issuance: >-
    "To get an access token, contact your account team at LiveIntent. Then use
    the provided access token as a bearer token in the Authorization header"
    (privacy.liadm.com/api-guide, Authentication section). Tokens are issued by
    a human, not by a token endpoint.
  spec: openapi/liveintent-privacy-openapi.yml
  authorization_model: >-
    Account-category scoped rather than scope-scoped. A caller acts as a Media
    Group (blanket over all child Publishers and Advertisers), a Publisher
    (its publisherId plus related advertiserIds), an Advertiser (its
    advertiserId only), or Global (authorized third-party agents submitting
    industry-wide requests). The token carries the category; there is no
    scope string.
- api: Reporting API
  scheme: http-bearer
  location: header
  header: 'Authorization: Bearer {token}'
  token_endpoint: https://connect.liveintent.com/auth/login/
  token_request: >-
    POST /auth/login/ with application/json body {"username": "...",
    "password": "..."} — a LiveIntent platform username and password pair.
  token_response_fields: [token, username, userID, refreshToken]
  token_lifetime: 12 hours
  refresh: >-
    A refreshToken is returned alongside the access token; the docs describe the
    access token as revoked after 12 hours.
  docs: https://support.liveintent.com/connecting-to-liveintents-reporting-api/
  note: >-
    LiveIntent's knowledge base calls this "OAuth2", but the documented flow is a
    username/password login endpoint returning a bearer token — it is a
    resource-owner-password-style login, not an RFC 6749 authorization server.
    No authorize endpoint, no client_id, no scopes, and no discovery document
    are published. Recorded here as observed rather than as the docs label it.
  observed:
    url: https://connect.liveintent.com/reporting/api/executeQuery
    http_status: 401
    body: Unauthorized
    fetched: '2026-08-12'
- api: Programmatic Bidding API
  scheme: none
  note: >-
    Server-to-server OpenRTB 2.5. LiveIntent is the exchange and sends bid
    requests to a DSP-supplied bidding URL; the DSP does not authenticate to a
    LiveIntent endpoint, so there is no client credential on this surface.
  docs: https://support.liveintent.com/programmatic-bidding-api/