SpyFu · Schema

SpyFu PPC Research API Schemas

JSON Schema definitions for SpyFu PPC Research API API responses

SEOPPCCompetitive IntelligenceKeyword ResearchAd HistoryBacklinksDomain AnalyticsSERP
View JSON Schema on GitHub

JSON Schema

spyfu-ppc-research-serp-schema.json Raw ↑
{
  "$schema": "http://json-schema.org/draft-07/schema#",
  "title": "SpyFu PPC Research API Schemas",
  "description": "JSON Schema definitions for SpyFu PPC Research API API responses",
  "definitions": {
    "PaidSerpApi_GetPaidSerps_GET": {
      "$schema": "http://json-schema.org/draft-07/schema#",
      "title": "Get Ads for Domain",
      "description": "Response wrapper containing paid SERP keyword results with pagination metadata and total result counts.",
      "type": "object",
      "properties": {
        "resultCount": {
          "description": "Number of results returned",
          "type": "integer",
          "format": "int32",
          "examples": [
            100
          ],
          "readOnly": true
        },
        "results": {
          "description": "Array of paid search keywords with comprehensive SERP data and performance metrics.",
          "type": [
            "array",
            "null"
          ],
          "items": {
            "type": "object",
            "properties": {
              "keyword": {
                "description": "The keyword that triggers this paid ad result.",
                "type": [
                  "string",
                  "null"
                ],
                "examples": [
                  "running shoes"
                ],
                "readOnly": true
              },
              "termId": {
                "description": "Unique identifier for this keyword in SpyFu's database.",
                "type": [
                  "string",
                  "null"
                ],
                "examples": [
                  "39100280"
                ],
                "readOnly": true
              },
              "adPosition": {
                "description": "Position where the ad appears on the search results page (1 = top position).",
                "type": [
                  "integer",
                  "null"
                ],
                "format": "int32",
                "examples": [
                  1
                ],
                "readOnly": true
              },
              "adCount": {
                "description": "Total number of ads this domain has for this keyword.",
                "type": [
                  "integer",
                  "null"
                ],
                "format": "int32",
                "examples": [
                  1
                ],
                "readOnly": true
              },
              "dateSearched": {
                "description": "Date when this keyword was first discovered and added to SpyFu's database.",
                "type": "string",
                "format": "date-time",
                "examples": [
                  "2023-12-15T10:30:00Z"
                ],
                "readOnly": true
              },
              "title": {
                "description": "Headline text of the paid search result as it appears in SERPs.",
                "type": [
                  "string",
                  "null"
                ],
                "examples": [
                  "Best Running Shoes 2024 - Free Shipping"
                ],
                "readOnly": true
              },
              "bodyHtml": {
                "description": "HTML content of the ad description and additional text displayed in the search result.",
                "type": [
                  "string",
                  "null"
                ],
                "readOnly": true
              },
              "domain": {
                "description": "Domain name of the advertiser placing this paid search ad.",
                "type": [
                  "string",
                  "null"
                ],
                "examples": [
                  "example.com"
                ],
                "readOnly": true
              },
              "searchVolume": {
                "description": "Monthly search volume for this keyword based on Google search data across the selected country/region.",
                "type": [
                  "integer",
                  "null"
                ],
                "format": "int64",
                "examples": [
                  700000
                ],
                "readOnly": true
              },
              "keywordDifficulty": {
                "description": "SEO difficulty score (1-100) indicating how challenging it would be to rank organically for this keyword, with 100 being most difficult.",
                "type": "integer",
                "format": "int32",
                "examples": [
                  69
                ],
                "readOnly": true
              },
              "isNsfw": {
                "description": "Indicates whether the search result contains content that may not be safe for work environments.",
                "type": [
                  "boolean",
                  "null"
                ],
                "examples": [
                  false
                ],
                "readOnly": true
              }
            },
            "additionalProperties": false,
            "description": "Represents a paid search keyword with comprehensive SERP data including search volume, keyword difficulty, and ad positioning metrics."
          },
          "readOnly": true
        },
        "totalMatchingResults": {
          "description": "Total number of paid keywords available that match the query criteria, including results not included in the current page.",
          "type": "integer",
          "format": "int64",
          "examples": [
            50000
          ],
          "readOnly": true
        }
      },
      "additionalProperties": false
    }
  }
}

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