Lytics User Profile

{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "https://raw.githubusercontent.com/api-evangelist/lytics/main/json-schema/lytics-user-profile-schema.json",
  "title": "Lytics User Profile",
  "description": "Schema for a unified Lytics user profile returned by the Entity API and segment scan operations.",
  "type": "object",
  "properties": {
    "_uid": {
      "type": "string",
      "description": "Lytics unique user identifier (system-generated)"
    },
    "email": {
      "type": "string",
      "format": "email",
      "description": "User's primary email address"
    },
    "first_name": {
      "type": "string",
      "description": "User's first name"
    },
    "last_name": {
      "type": "string",
      "description": "User's last name"
    },
    "phone": {
      "type": "string",
      "description": "User's phone number"
    },
    "segments": {
      "type": "array",
      "description": "List of segment slug names the user currently belongs to",
      "items": {
        "type": "string"
      },
      "uniqueItems": true
    },
    "scores": {
      "type": "object",
      "description": "Behavioral and content affinity scores for the user",
      "additionalProperties": {
        "type": "number"
      }
    },
    "topics": {
      "type": "object",
      "description": "Content topic affinity scores (0.0–1.0)",
      "additionalProperties": {
        "type": "number",
        "minimum": 0,
        "maximum": 1
      }
    },
    "created": {
      "type": "string",
      "format": "date-time",
      "description": "Timestamp when the profile was first created"
    },
    "last_active_ts": {
      "type": "string",
      "format": "date-time",
      "description": "Timestamp of the user's most recent activity"
    },
    "channel": {
      "type": "string",
      "description": "Primary channel through which this user was identified (web, email, mobile, etc.)"
    }
  },
  "additionalProperties": true
}