Iterable · Schema
Iterable Event
A tracked event in Iterable representing a user action or system activity. Events are used to trigger campaigns, segment users, and track engagement metrics across the marketing automation platform.
Cross-Channel MessagingCustomer EngagementEmailMarketing AutomationPush NotificationsSMS
Properties
| Name | Type | Description |
|---|---|---|
| string | Email address of the user associated with the event | |
| userId | string | Alternative user identifier for the event |
| eventName | string | Name of the event, used to identify the event type in campaign triggers and segmentation |
| createdAt | integer | Unix timestamp in milliseconds of when the event occurred |
| dataFields | object | Custom data fields containing event-specific details for personalization and filtering |
| campaignId | integer | Campaign ID to attribute this event to |
| templateId | integer | Template ID to attribute this event to |
JSON Schema
{
"$schema": "https://json-schema.org/draft/2020-12/schema",
"$id": "https://schemas.api-evangelist.com/schemas/iterable/event.json",
"title": "Iterable Event",
"description": "A tracked event in Iterable representing a user action or system activity. Events are used to trigger campaigns, segment users, and track engagement metrics across the marketing automation platform.",
"type": "object",
"required": ["eventName"],
"properties": {
"email": {
"type": "string",
"format": "email",
"description": "Email address of the user associated with the event"
},
"userId": {
"type": "string",
"description": "Alternative user identifier for the event"
},
"eventName": {
"type": "string",
"minLength": 1,
"description": "Name of the event, used to identify the event type in campaign triggers and segmentation"
},
"createdAt": {
"type": "integer",
"description": "Unix timestamp in milliseconds of when the event occurred"
},
"dataFields": {
"type": "object",
"description": "Custom data fields containing event-specific details for personalization and filtering",
"additionalProperties": true
},
"campaignId": {
"type": "integer",
"description": "Campaign ID to attribute this event to"
},
"templateId": {
"type": "integer",
"description": "Template ID to attribute this event to"
}
},
"anyOf": [
{"required": ["email"]},
{"required": ["userId"]}
]
}
Work with this as data
Every JSON Schema here is available over the APIs.io API and to AI agents over MCP.
MCP server
One button, every client — Claude, Cursor, VS Code and the rest.
https://apis.io/mcp
Tools for schemas
4 MCP tools reach this
find_json_schemasBrowse and filter every JSON Schema in the catalog.apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.resolveTurn a domain, URL or GitHub org into the provider it belongs to.find_cohortsEvery scored population of providers in the catalog.
Call it yourself
curl for this page
This JSON Schema
curl "https://apis.io/api/v1/json-schemas/iterable-event"
All schemas
curl "https://apis.io/api/v1/json-schemas?limit=25"
Discovery needs no key. Ratings and market analysis are Pro.
Get an API key
Free tier, no form to fill in. Signing in shares your email address with us — we store it to create your key and to recognise you if you sign in with another provider. See our Privacy Policy and Terms.
A second provider on the same verified email joins the account you already have.