IAB Tech Lab · Schema

Account

Commercial relationship between a specific buyer and seller organization. ID minting: ``account_id`` is seller-issued (the seller's system of record manages the commercial relationship, consistent with OpenDirect, the IAB direct-buying API standard, where the publisher API mints resource identifiers).

CompanyAdvertisingAdTechStandardsProgrammaticReal-Time BiddingConsentPrivacyVideo AdsAgentic AdvertisingNon-Profit

Properties

Name Type Description
account_id string Seller-issued account identifier.
advertiser_id object Optional advertiser this account transacts for (buyer-supplied).
buyer_organization_id string Registry-issued id of the buying organization.
ext object
name object
seller_organization_id string Registry-issued id of the selling organization.
status object
View JSON Schema on GitHub

JSON Schema

iab-tech-lab-agentic-primitive-account.json Raw ↑
{
  "$defs": {
    "AccountStatus": {
      "description": "Status of a buyer-seller account relationship.",
      "enum": [
        "active",
        "suspended"
      ],
      "title": "AccountStatus",
      "type": "string"
    }
  },
  "description": "Commercial relationship between a specific buyer and seller organization.\n\nID minting: ``account_id`` is seller-issued (the seller's system of\nrecord manages the commercial relationship, consistent with OpenDirect,\nthe IAB direct-buying API standard, where the publisher API mints\nresource identifiers).",
  "properties": {
    "account_id": {
      "description": "Seller-issued account identifier.",
      "title": "Account Id",
      "type": "string"
    },
    "advertiser_id": {
      "anyOf": [
        {
          "type": "string"
        },
        {
          "type": "null"
        }
      ],
      "default": null,
      "description": "Optional advertiser this account transacts for (buyer-supplied).",
      "title": "Advertiser Id"
    },
    "buyer_organization_id": {
      "description": "Registry-issued id of the buying organization.",
      "title": "Buyer Organization Id",
      "type": "string"
    },
    "ext": {
      "anyOf": [
        {
          "additionalProperties": true,
          "type": "object"
        },
        {
          "type": "null"
        }
      ],
      "default": null,
      "title": "Ext"
    },
    "name": {
      "anyOf": [
        {
          "maxLength": 128,
          "type": "string"
        },
        {
          "type": "null"
        }
      ],
      "default": null,
      "title": "Name"
    },
    "seller_organization_id": {
      "description": "Registry-issued id of the selling organization.",
      "title": "Seller Organization Id",
      "type": "string"
    },
    "status": {
      "$ref": "#/$defs/AccountStatus",
      "default": "active"
    }
  },
  "required": [
    "account_id",
    "buyer_organization_id",
    "seller_organization_id"
  ],
  "title": "Account",
  "type": "object"
}

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