Google Analytics · Schema

EcommerceData

E-commerce details associated with the user activity.

AnalyticsDataGoogleMetricsReportingWeb AnalyticsMachine LearningAttribution

Properties

Name Type Description
actionType string Action associated with this e-commerce action.
ecommerceType string The type of this e-commerce activity.
products array Details of the products in this transaction.
transaction object Transaction details of this e-commerce action.
View JSON Schema on GitHub

JSON Schema

google-analytics-ecommercedata-schema.json Raw ↑
{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "#/components/schemas/EcommerceData",
  "title": "EcommerceData",
  "description": "E-commerce details associated with the user activity.",
  "properties": {
    "actionType": {
      "description": "Action associated with this e-commerce action.",
      "enum": [
        "UNKNOWN",
        "CLICK",
        "DETAILS_VIEW",
        "ADD_TO_CART",
        "REMOVE_FROM_CART",
        "CHECKOUT",
        "PAYMENT",
        "REFUND",
        "CHECKOUT_OPTION"
      ],
      "type": "string",
      "example": "UNKNOWN"
    },
    "ecommerceType": {
      "description": "The type of this e-commerce activity.",
      "enum": [
        "ECOMMERCE_TYPE_UNSPECIFIED",
        "CLASSIC",
        "ENHANCED"
      ],
      "type": "string",
      "example": "ECOMMERCE_TYPE_UNSPECIFIED"
    },
    "products": {
      "description": "Details of the products in this transaction.",
      "items": {
        "$ref": "#/components/schemas/ProductData"
      },
      "type": "array"
    },
    "transaction": {
      "$ref": "#/components/schemas/TransactionData",
      "description": "Transaction details of this e-commerce action."
    }
  },
  "type": "object"
}