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Circana
POSRecord
Circana
· Schema
POSRecord
Individual point-of-sale data record
Analytics
Consumer Data
Market Research
Retail
CPG
Point Of Sale
Consumer Insights
Business Intelligence
Properties
Name
Type
Description
period
string
Time period identifier
category
string
Product category name
brand
string
Brand name
upc
string
Universal Product Code
dollar_sales
number
Total dollar sales for the period
unit_sales
integer
Total unit sales for the period
volume_sales
number
Total volume sales (equivalent units)
avg_price
number
Average selling price
distribution_pct
number
Percentage of stores carrying the product
View JSON Schema on GitHub