AttributionEvent

{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "#/components/schemas/AttributionEvent",
  "title": "AttributionEvent",
  "type": "object",
  "required": [
    "event_type"
  ],
  "properties": {
    "user_id": {
      "type": "string",
      "description": "The user ID to attribute the campaign event to. Required unless device_id is present."
    },
    "device_id": {
      "type": "string",
      "description": "The device ID. Required unless user_id is present."
    },
    "event_type": {
      "type": "string",
      "description": "The type of attribution event, typically a campaign-related event such as install or re-engage."
    },
    "platform": {
      "type": "string",
      "description": "The platform of the device, such as iOS or Android."
    },
    "os_name": {
      "type": "string",
      "description": "The operating system name."
    },
    "os_version": {
      "type": "string",
      "description": "The operating system version."
    },
    "device_brand": {
      "type": "string",
      "description": "The brand of the device."
    },
    "device_manufacturer": {
      "type": "string",
      "description": "The manufacturer of the device."
    },
    "device_model": {
      "type": "string",
      "description": "The model of the device."
    },
    "carrier": {
      "type": "string",
      "description": "The carrier of the device."
    },
    "country": {
      "type": "string",
      "description": "The country of the user."
    },
    "region": {
      "type": "string",
      "description": "The region or state of the user."
    },
    "city": {
      "type": "string",
      "description": "The city of the user."
    },
    "language": {
      "type": "string",
      "description": "The language setting of the user."
    },
    "adid": {
      "type": "string",
      "description": "The Google Play Services advertising ID (Android)."
    },
    "idfa": {
      "type": "string",
      "description": "The Identifier for Advertiser (iOS)."
    },
    "idfv": {
      "type": "string",
      "description": "The Identifier for Vendor (iOS)."
    },
    "user_properties": {
      "type": "object",
      "description": "User property operations to set alongside the attribution event. Typically used to set campaign-related properties like utm_source, utm_medium, utm_campaign, utm_term, and utm_content.",
      "additionalProperties": true
    },
    "event_properties": {
      "type": "object",
      "description": "Additional properties associated with the attribution event such as campaign name, ad group, ad creative, and network.",
      "additionalProperties": true
    },
    "time": {
      "type": "integer",
      "format": "int64",
      "description": "The timestamp of the event in milliseconds since epoch."
    }
  }
}