Amplitude
Amplitude is a digital analytics platform that helps product teams understand user behavior, run experiments, and drive growth. It provides a suite of APIs for event ingestion, user management, cohort syncing, taxonomy governance, A/B testing, and data export. Amplitude is widely used by product, data, and engineering teams to build better digital experiences through data-driven insights.
APIs
Amplitude HTTP V2 API
The Amplitude HTTP V2 API enables developers to send event data directly from servers or clients to Amplitude's analytics platform. It supports uploading individual or batched e...
Amplitude Batch Event Upload API
The Amplitude Batch Event Upload API is optimized for high-volume server-side event ingestion. It accepts batches of events up to 20MB per request and is designed for use cases ...
Amplitude Identify API
The Amplitude Identify API allows developers to update user properties for a specific user without needing to send an accompanying event. This is useful for setting or modifying...
Amplitude Group Identify API
The Amplitude Group Identify API allows developers to set or update properties on groups within Amplitude. Groups are entities such as companies, teams, or accounts that users b...
Amplitude Dashboard REST API
The Amplitude Dashboard REST API provides programmatic access to the same data displayed in Amplitude's dashboard charts and graphs. It returns results in JSON format and suppor...
Amplitude Export API
The Amplitude Export API enables bulk export of raw event data for a given project within a specified date range. Results are returned as zipped archives of JSON files containin...
Amplitude Behavioral Cohorts API
The Amplitude Behavioral Cohorts API allows developers to list, export, and upload cohorts in Amplitude. Cohorts are groups of users defined by shared behavioral patterns or pro...
Amplitude Taxonomy API
The Amplitude Taxonomy API provides programmatic management of your analytics tracking plan. It supports creating, reading, updating, and deleting event categories, event types,...
Amplitude Attribution API
The Amplitude Attribution API allows developers to send attribution campaign events to Amplitude from ad networks, attribution providers, or custom marketing tools. It associate...
Amplitude Chart Annotations API
The Amplitude Chart Annotations API enables developers to programmatically create, retrieve, update, and delete annotations on Amplitude charts. Annotations mark significant eve...
Amplitude Releases API
The Amplitude Releases API allows developers to programmatically track software releases and deployments in Amplitude. By recording release events, teams can correlate product c...
Amplitude Session Replay API
The Amplitude Session Replay API enables developers to upload and manage session replay data for playback within Amplitude. Session replays provide qualitative insights by recor...
Amplitude User Profile API
The Amplitude User Profile API serves user profiles that include user properties, computed user properties, a list of cohort IDs the user belongs to, and personalized recommenda...
Amplitude User Mapping API
The Amplitude User Mapping (Aliasing) API allows developers to merge users with different user IDs together in Amplitude. This is useful when a user initially interacts with a p...
Amplitude User Privacy API
The Amplitude User Privacy API provides endpoints for managing user data in compliance with privacy regulations such as GDPR and CCPA. It supports requesting the deletion or sup...
Amplitude SCIM API
The Amplitude SCIM API implements the System for Cross-domain Identity Management (SCIM) 2.0 standard for automated user provisioning and deprovisioning. It allows identity prov...
Amplitude Data Subject Access Request API
The Amplitude Data Subject Access Request (DSAR) API enables organizations to programmatically handle privacy requests in compliance with GDPR, CCPA, and other data protection r...
Amplitude Experiment Evaluation API
The Amplitude Experiment Evaluation API retrieves variant assignment data for users through remote evaluation. When called, it evaluates targeting rules and returns the assigned...
Amplitude Experiment Management API
The Amplitude Experiment Management API provides programmatic control over feature flags and experiments. It supports creating, updating, activating, and archiving experiments a...
Capabilities
Amplitude Analytics Ingestion
Unified workflow for sending events and identifying users. For data engineers.
Run with NaftikoAmplitude Data Export and Cohorts
Export raw event data and manage behavioral cohorts. For data analysts.
Run with NaftikoAmplitude Experimentation
Manage and evaluate A/B experiments and feature flags. For product managers.
Run with NaftikoAmplitude Governance and Taxonomy
Manage event schemas and chart annotations. For data governance teams.
Run with NaftikoAmplitude Identity and Privacy
SCIM provisioning and privacy compliance. For IT admins and compliance teams.
Run with NaftikoFeatures
High-throughput server-side and client-side event ingestion via HTTP V2 and Batch APIs.
Track user properties, behaviors, and cohorts for deep segmentation and reporting.
Run feature flag experiments and measure variant impact on key metrics.
Define and sync audience segments based on user behavioral patterns.
Programmatically manage event schemas, properties, and data governance rules.
Export raw event data in bulk for warehousing and offline analysis.
Capture and replay user sessions for qualitative UX research.
SCIM-based provisioning, user aliasing, and identity merging across systems.
GDPR and CCPA compliant data deletion and suppression APIs.
Associate users with acquisition campaigns from ad networks and marketing tools.
Use Cases
Understand how users interact with your product to prioritize features and reduce churn.
Run controlled A/B tests to measure the causal impact of product changes.
Track campaign performance and ROI by connecting acquisition events to user behavior.
Export raw event data to Snowflake, BigQuery, or Redshift for custom analysis.
Sync behavioral cohorts to ad platforms and CRMs for targeted marketing.
Automate GDPR and CCPA data deletion workflows for privacy compliance.
Automate user provisioning and deprovisioning via SCIM integration with IdPs.
Integrations
Route events from Segment's customer data platform to Amplitude.
Export raw event data directly into Snowflake for warehouse-native analytics.
Sync Amplitude data with Google BigQuery for custom SQL analysis.
Enrich Salesforce CRM records with Amplitude behavioral cohort data.
Sync audience cohorts from Amplitude to HubSpot for marketing automation.
Power personalized messaging campaigns using Amplitude behavioral cohorts.
Automate user provisioning in Amplitude via Okta using the SCIM API.
Receive automated alerts and chart embeds from Amplitude in Slack channels.