Insider · Rate Limits

Insider Rate Limits

Insider One publishes a full per-endpoint rate-limit table covering every API host. Limits are enforced per API key, with several endpoints sharing a pooled limit across an account or across all endpoints of an API. Exhaustion returns 429 Too Many Requests; exponential backoff is the documented remedy.

Insider Rate Limits is the machine-readable rate-limit profile for Insider on the APIs.io network, in the API Commons Rate Limits shape.

It captures 60 rate-limit definitions.

Limit state is signalled in the retry_after, retry_after_note, and ratelimit_headers_published response headers, and an exhausted limit returns HTTP 429.

The profile also includes response codes documented for throttled, throttled_alt, and throttled_alt_note.

Tagged areas include Company, Customer Engagement, Personalization, Customer Data Platform, and Marketing.

60 Limits Exhausted: HTTP 429 retry_afterretry_after_noteratelimit_headers_published
Transcribed from the provider's documentation on 2026-08-13 — academy.insiderone.com/docs/api-rate-limits-1.
View Source
CompanyCustomer EngagementPersonalizationCustomer Data PlatformMarketingJourney OrchestrationOmnichannelCDPArtificial IntelligenceMessagingWhatsAppEmailSMSPush NotificationsRecommendationsSearchProduct CatalogAnalyticsMCPAgentsConsentGDPR

Limits

Unification api-key
/api/user/v1/upsert
· minute
25000
up to 25 million user records per minute with full batching
Unification api-key
/api/raw/v1/export
· day
1
UTC day; resets 00:00 UTC; failed requests do not count
Unification api-key
/api/user/v1/attribute/delete
· minute
25000
Unification api-key
/api/user/v1/identity
· minute
2000
Unification api-key
/api/user/v1/identity
· minute
1000
Unification api-key
/api/user/v1/delete
· minute
10000
Unification api-key
/api/contact/v1/anonymize + /api/user/v1/anonymize
· minute
500
Contact api-key
/fps/v1/upload
· second
100
Contact api-key
/email/v1/subscribe
· minute
600
Contact api-key
/sms/v1/subscribe
· minute
600
Contact api-key
/whatsapp/v1/subscribe
· minute
600
Web Push api-key
/v1/single
· minute
30
Web Push api-key
/v1/single/campaign_id
· minute
30
Web Push api-key
/v2/single/campaign_id
· minute
6000
Web Push api-key
/v1/single/campaign_id
· minute
30
Web Push aggregate
/v1/statistics/top-metrics
· minute
30
Web Push aggregate
/v1/statistics/overall-metrics
· minute
30
Web Push aggregate
/v1/statistics/campaign-metrics
· minute
30
Mail api-key
/mail/v1/send
· second
9000
Mail api-key
/content/v1/campaign/create
· second
1
Mail api-key
/content/v1/template-migration/{vendorname}/extract-premigration-variables
· minute
60
Template Migrator v1 and v2; not present in the public Postman collection
Mobile api-key
/api/v1/push/bulk
· minute
1000
Mobile api-key
/api/v2/notification/user
· minute
10000
Mobile api-key
/api/v2/notification/user
· minute
1000
advanced app push variant of the same endpoint carries a lower limit
Mobile api-key
/api/message_center/v1
· minute
5000
Mobile api-key
/v1/details/inapp
· minute
1000
Mobile api-key
/v1/settings/certificate/firebase
· minute
1000
Verify api-key
/v1/channel/create
· minute
25
Verify api-key
/v1/template/create
· minute
25
Verify api-key
/v1/channel/update
· minute
25
Verify api-key
/v1/template/list
· minute
25
Verify api-key
/v1/template/update
· minute
25
the docs name /v1/template/update while the collection maps Update OTP Templates to /v1/template/list
Verify api-key
/v1/generate
· minute
750
Verify api-key
/v1/check
· minute
750
SMS api-key
/v1/send
· second
200
SMS api-key
/v1/sendMultipleMessage
· second
5
up to 50 messages per request = 250 message parts per second
SMS api-key
/analytics/v1/list
· minute
100
SMS api-key
/analytics/v1/campaign
· minute
100
SMS api-key
/analytics/v1/overall
· minute
100
SMS api-key
/analytics/v1/transactional
· minute
100
SMS api-key
/analytics/v1/verify
· minute
100
WhatsApp api-key
/v1/send
· second
1000
WhatsApp api-key
/v1/conversational/send
· second
1000
Analytics api-key
/email/v1/campaign/list
· minute
100
Analytics api-key
/email/v1/campaign/statistics
· minute
100
Analytics api-key
/email/v1/overall
· minute
100
Analytics api-key
/email/v2/campaign/list
· minute
100
Analytics api-key
/email/v2/campaign/statistics
· minute
100
Analytics api-key
/email/v2/overall
· minute
100
Analytics api-key
/onsite/v1/all
· minute
100
Analytics api-key
/onsite/v1/campaign
· minute
100
Analytics api-key
/onsite/v2/all
· minute
100
Architect Analytics api-key
/v1/overall
· minute
200
Architect Analytics api-key
/v1/journey/{journeyId}
· minute
200
Architect Analytics api-key
/v1/element/{campaignId}
· minute
200
Architect Analytics api-key
/v1/journeys
· minute
200
Architect Analytics api-key
/v1/goals
· minute
200
Catalog api
/v2/ingest
· minute
60
combined across all Catalog API endpoints
Catalog api
/v2/update
· minute
60
combined across all Catalog API endpoints
Recommendation api
/v2/{algorithm-name}
· minute
1000
applied across all Recommendation API endpoints

Sources

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Tools for rate limits

4 MCP tools reach this
  • find_rate_limitsBrowse and filter every rate limit in the catalog.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
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Call it yourself

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All rate limits 
curl "https://apis.io/api/v1/rate-limits?limit=25"

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