Instagram Plans Pricing
The Instagram Platform APIs (Instagram Graph API, Instagram Login, Messenger / Conversations for Instagram, Business Discovery, Hashtag Search) are free to use. Access is gated by Meta App Review, with two access tiers - Standard Access (default; serves owned accounts only) and Advanced Access (required to serve non-owned accounts; needs App Review and Business Verification). There is no per-call fee; the only cost path is media storage / compute on the consuming app side.
Instagram Plans Pricing is the machine-readable pricing-plan profile for Instagram on the APIs.io network, conforming to the API Commons Plans specification.
It defines 2 plans, covering freemium tiers, with named plans including Standard Access, Advanced Access.
Tagged areas include Instagram, Meta, Social Media, and Photos.
Plans
Default access on app creation. Allows the app to serve only the developer's own / connected accounts. Free.
- Instagram Graph API
- Instagram Login
- Owned-account scope only
- Meta Graph platform rate limits
Required to serve accounts the app does not own. Requires Meta App Review approval and Business Verification. Free.
- Instagram Graph API
- Messenger / Conversations for Instagram
- Business Discovery
- Hashtag Search
- App Review required
- Business Verification required