Google Analytics · Pricing Plans

Google Analytics Plans Pricing

Google Analytics is offered in two SKUs. Standard GA4 is free with published per-property token quotas. Analytics 360 is a custom-priced enterprise SKU (no public list price; quotas are 10x the standard limits). The APIs themselves are not metered separately from the property SKU.

Google Analytics Plans Pricing is the machine-readable pricing-plan profile for Google Analytics on the APIs.io network, in the API Commons Plans shape.

It defines 2 plans, covering freemium and enterprise tiers, with named plans including Google Analytics 4 (Standard), Google Analytics 360.

Tagged areas include Analytics, Data, Google, Web Analytics, and Reporting.

2 Plans API Commons Plans
Transcribed from the provider's pricing page on 2026-08-13 — marketingplatform.google.com/about/analytics-360/ and mar....
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AnalyticsDataGoogleWeb AnalyticsReporting

Compare with the market: Artificial Intelligence pricing · Data & Analytics pricing · Marketing & Advertising pricing

Plans

Google Analytics 4 (Standard) freemium

Free tier of Google Analytics with the GA4 Data, Admin, Measurement Protocol, and User Deletion APIs. No license fee. Quotas applied per-property.

Property license (property · month) 0.00 USD
Core API tokens (daily) (tokens · day) 0.00 USD
Core API tokens (hourly) (tokens · hour) 0.00 USD
Concurrent requests (concurrent_requests · usage) 0.00 USD
Google Analytics 360 enterprise

Enterprise SKU sold by Google Marketing Platform sales. No public list price. Provides higher quotas (10x standard), advanced sub-properties, BigQuery export, and SLAs.

360 license (contract · year) contact sales USD
Core API tokens (daily) (tokens · day) included USD
Core API tokens (hourly) (tokens · hour) included USD
Concurrent requests (concurrent_requests · usage) included USD

Sources

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