Respond.io · FinOps Profile

Respond Finops

FinOps view of respond.io spend. Respond.io bills a tiered monthly or annual subscription (Starter, Growth, Advanced, Enterprise) that bundles a fixed number of users and Monthly Active Contacts (MAC). The primary variable cost driver is MAC overage, charged per 100 contacts beyond the included allotment (about $12/100 on Growth and $15/100 on Advanced). Per-channel messaging fees (e.g. WhatsApp conversation charges) and taxes are passed through separately. The Developer API is included from the Growth tier up.

Respond Finops is the FinOps profile for Respond.io on the APIs.io network, aligned with the FinOps Foundation Framework.

It defines 5 billable meters, billed in USD, on a monthly cycle, and pricing category subscription-based.

The profile maps 8 FOCUS columns for cost-allocation reporting.

Tagged areas include Messaging, Omnichannel, Customer Conversations, WhatsApp, and AI.

Category: Customer Engagement and Messaging Pricing: Subscription-Based Billing: Monthly FOCUS v1.3
MessagingOmnichannelCustomer ConversationsWhatsAppAIFinOpsCost ManagementFOCUS

Framework Alignment

Framework
FinOps Foundation Framework
Data Spec
FOCUS v1.3

Charge Categories

UsagePurchaseAdjustment

FOCUS Columns

BillingCurrency
USD
ChargeCategory
Purchase
InvoiceIssuerName
Respond.io
PricingCategory
Subscription-Based
ProviderName
Respond.io
PublisherName
Respond.io
ServiceCategory
Customer Engagement and Messaging
ServiceName
Respond.io

Meters

subscription
Unit: subscription
Recurring plan subscription fee per billing period (Starter / Growth / Advanced).
monthly_active_contacts
Unit: contacts
Contacts that sent or received a message in the billing month, counted against the plan's included MAC allotment.
mac_overage
Unit: contacts
MAC beyond the included allotment, billed per 100 contacts at the plan overage rate.
included_users
Unit: users
User seats bundled in the plan; additional seats billed separately where applicable.
channel_messaging
Unit: messages
Pass-through messaging charges from connected channel providers (e.g. WhatsApp conversation fees).

Sources