Salesforce Marketing Cloud Account Engagement (Pardot) · FinOps Profile

Pardot Finops

FinOps mapping for Salesforce Marketing Cloud Account Engagement (Pardot), derived from the prices Salesforce Marketing Cloud Account Engagement (Pardot) publishes (https://www.salesforce.com/marketing/b2b-automation/pricing/?bc=OTH), transcribed verbatim in plans/pardot-plans-pricing.yml. Nothing here is estimated.

Pardot Finops is the FinOps profile for Salesforce Marketing Cloud Account Engagement (Pardot) on the APIs.io network, aligned with the FinOps Foundation Framework.

The provider bills by org, as read on 2026-10-28.

It defines 5 billable meters, billed in USD, on a monthly cycle, and pricing category commitment (subscription).

The profile maps 4 FOCUS columns for cost-allocation reporting.

Tagged areas include Marketing Automation, B2B Marketing, Lead Generation, Email Marketing, and Salesforce.

Pricing: Commitment (Subscription) Billing: Monthly FOCUS v1.3 Bills by: org
Derived by API Evangelist from the provider's plans and contracts on 2026-10-28.
View Source
Marketing AutomationB2B MarketingLead GenerationEmail MarketingSalesforceAccount Engagement

Framework Alignment

Framework
FinOps Foundation Framework
Data Spec
FOCUS v1.3

FOCUS Columns

BillingCurrency
USD
PricingUnit
org
ProviderName
Salesforce Marketing Cloud Account Engagement (Pardot)
ServiceName
Salesforce Marketing Cloud Account Engagement (Pardot)

Meters

org
Unit: org
user
Unit: user
10_000_contacts
Unit: 10,000 contacts
1_000_credits
Unit: 1,000 credits
add_on
Unit: add-on

Sources

Work with this as data

Every finops artifact here is available over the APIs.io API and to AI agents over MCP.

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https://apis.io/mcp

Tools for finops

4 MCP tools reach this
  • find_finopsBrowse and filter every finops artifact in the catalog.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
All 92 tools →

Call it yourself

curl for this page
This finops artifact 
curl "https://apis.io/api/v1/finops/pardot-finops"
All finops 
curl "https://apis.io/api/v1/finops?limit=25"

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