Tealium · Example Payload

Tealium Visitor Privacy Delete Example

Example workflow for GDPR/CCPA erasure: look up visitor by email, submit deletion, then check status.

Customer Data PlatformCDPTag ManagementAudienceStreamReal-Time EventsVisitor ProfilesAudience SegmentationData CollectionPrivacy CompliancePersonalization

Tealium Visitor Privacy Delete Example is an example object payload from Tealium, with 3 top-level fields. It illustrates the shape of data this provider's APIs accept or return.

Top-level fields

titledescriptionsteps

Example Payload

{
  "title": "GDPR Visitor Deletion Request",
  "description": "Example workflow for GDPR/CCPA erasure: look up visitor by email, submit deletion, then check status.",
  "steps": [
    {
      "step": 1,
      "title": "Discover visitor ID attributes",
      "request": {
        "method": "GET",
        "url": "https://us-east-1-platform.tealiumapis.com/v3/privacy/visitor/accounts/my-company/profiles/main/ids",
        "headers": {
          "Authorization": "Bearer eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9..."
        }
      },
      "response": {
        "status": 200,
        "body": {
          "101": "email_address",
          "102": "customer_id",
          "103": "phone_number"
        }
      }
    },
    {
      "step": 2,
      "title": "Look up visitor data (right of access)",
      "request": {
        "method": "GET",
        "url": "https://us-east-1-platform.tealiumapis.com/v3/privacy/visitor/accounts/my-company/profiles/main?attributeId=101&attributeValue=user%40example.com&prettyName=true",
        "headers": {
          "Authorization": "Bearer eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9..."
        }
      },
      "response": {
        "status": 200,
        "body": {
          "audiences": {
            "high_value_customer": true
          },
          "properties": {
            "email_address": "user@example.com",
            "preferred_category": "electronics"
          },
          "metrics": {
            "lifetime_value": 1250.50
          }
        }
      }
    },
    {
      "step": 3,
      "title": "Submit deletion request (right to erasure)",
      "request": {
        "method": "DELETE",
        "url": "https://us-east-1-platform.tealiumapis.com/v3/privacy/visitor/accounts/my-company/profiles/main",
        "headers": {
          "Authorization": "Bearer eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9...",
          "Content-Type": "application/x-www-form-urlencoded"
        },
        "body": "attributeId=101&attributeValue=user%40example.com"
      },
      "response": {
        "status": 200,
        "body": {
          "transactionId": "txn_gdpr_abc123xyz"
        }
      }
    },
    {
      "step": 4,
      "title": "Check deletion status",
      "request": {
        "method": "GET",
        "url": "https://us-east-1-platform.tealiumapis.com/v3/privacy/visitor/accounts/my-company/profiles/main/transactions/txn_gdpr_abc123xyz",
        "headers": {
          "Authorization": "Bearer eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9..."
        }
      },
      "response": {
        "status": 200,
        "body": {
          "txn_gdpr_abc123xyz": "PENDING"
        }
      }
    }
  ]
}

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