Mapp Marketing Cloud · AsyncAPI Specification
Mapp Data Streams
Version
View Spec
View on GitHub
CompanyMarketingMarketing AutomationEmailAnalyticsCustomer DataPersonalizationPush NotificationsSMSE-CommerceDigital AnalyticsRecommendationsAsyncAPIWebhooksEvents
AsyncAPI Specification
generated: '2026-08-12'
method: searched
source: https://docs.mapp.com/docs/data-streams
spec_type: null
note: 'Mapp has a real event surface and publishes NO machine-readable description of it. Mapp Intelligence Data
Streams is a standard Apache Kafka deployment that a customer consumes directly with the Kafka Consumer API or
Kafka Streams API over SASL/JAAS, in JSON or Avro. There is no AsyncAPI document, no public channel/topic catalogue
and no published message schema — topics and credentials are provisioned per tenant — so nothing is recorded here
as a spec. Mapp also publishes no webhooks: nothing in the four API surfaces or the documentation index registers
a callback URL, and the closest equivalents (API-triggered Whiteboard automations, transactional message triggers)
are inbound calls to Mapp, not outbound deliveries from it. Recorded as an event surface without a contract, and
deliberately NOT wired as AsyncAPI or Webhooks.'
event_surface:
name: Mapp Intelligence Data Streams
protocol: kafka
availability: Custom pricing tier only
formats:
- json
- avro
authentication: SASL over JAAS (Java Authentication and Authorization Service) configuration supplied per tenant
consumption_methods:
- Kafka Consumer API
- Kafka Streams API
- Kafka binary distribution CLI tools
client_dependencies:
- org.apache.kafka:kafka-clients
- io.confluent:kafka-avro-serializer (Avro topics only)
schema_registry: Confluent-compatible (Avro deserializer required for Avro topics)
monitoring: https://docs.mapp.com/docs/data-streams-monitoring
docs:
- https://docs.mapp.com/docs/data-streams
- https://docs.mapp.com/docs/consuming-data-streams
- https://docs.mapp.com/docs/consume-data-through-the-kafka-consumer-api
- https://docs.mapp.com/docs/consume-data-through-the-kafka-stream-api
- https://docs.mapp.com/docs/configuration-properties-for-the-kafka-clients
- https://docs.mapp.com/docs/mapp-intelligence-avro-as-alternative-data-stream-format
example_code: https://github.com/mapp-digital/webtrekk-data-streams-examples
webhooks:
published: false
note: No webhook/callback registration exists on any Mapp API surface as of 2026-08-12.
asyncapi_document:
published: false
searched:
- https://docs.mapp.com/llms.txt (3,895 entries, no asyncapi page)
- github.com/mapp-digital (36 public repos, none carrying an .asyncapi/asyncapi.yaml)
- https://api.mapp.com/asyncapi.yaml (marketing-site soft-404)