Adobe Campaign · AsyncAPI Specification

Adobe Campaign Transactional Messaging Events

Version 1.0.0

Event-driven transactional messaging system for Adobe Campaign. Supports triggering personalized messages across email, SMS, and push notification channels in response to real-time customer events. Events follow an asynchronous lifecycle from submission through delivery or failure. Covers both Campaign Standard REST event triggers and Campaign Classic SOAP PushEvent patterns.

View Spec View on GitHub Campaign ManagementCustomer ExperienceEmail MarketingMarketing AutomationMulti-Channel MarketingAsyncAPIWebhooksEvents

Channels

transactionalEvent/email

publish triggerEmailEvent

Trigger a transactional email event

Channel for triggering transactional email messages. Events submitted here are processed asynchronously by the Campaign transactional messaging engine and result in personalized email delivery to the specified recipient.

transactionalEvent/sms

publish triggerSmsEvent

Trigger a transactional SMS event

Channel for triggering transactional SMS messages. Events submitted here result in personalized SMS delivery to the specified mobile phone number.

transactionalEvent/push

publish triggerPushEvent

Trigger a transactional push notification event

Channel for triggering transactional push notifications. Events submitted here result in push notification delivery to the specified device via Apple Push Notification service (APNs) or Firebase Cloud Messaging (FCM).

transactionalEvent/status

subscribe receiveEventStatus

Receive event processing status updates

Channel for receiving transactional event status updates. After an event is submitted, its status transitions through the processing lifecycle and can be polled to determine the outcome.

batchEvent

publish submitBatchEvents

Submit a batch of transactional events

Channel for submitting batches of real-time events via Campaign Classic SOAP interface. More efficient than individual event submission when processing high volumes of transactional events.

Messages

✉

TransactionalEmailEvent

Transactional email event

✉

TransactionalSmsEvent

Transactional SMS event

✉

TransactionalPushEvent

Transactional push notification event

✉

EventStatusUpdate

Event processing status

✉

BatchEventSubmission

Batch event submission

Servers

https

standard https://mc.adobe.io/{ORGANIZATION}/campaign

Campaign Standard transactional event endpoint. Events are triggered via REST POST and status is polled via GET.

https

classic https://{instance}.campaign.adobe.com

Campaign Classic SOAP-based event endpoint. Events are pushed via nms:rtEvent#PushEvent and nms:batchEvent#PushEvents SOAP methods.