ZoomInfo Products and Services API
The Products and Services API from ZoomInfo — 4 operation(s) for products and services.
The Products and Services API from ZoomInfo — 4 operation(s) for products and services.
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openapi: 3.2.0
info:
title: Copilot API V1 Products and Services API
version: '1.0'
contact:
name: ZoomInfo Customer Support
email: help@zoominfo.com
description: Copilot API for interacting with the Copilot related services.
servers:
- url: https://api.zoominfo.com/gtm
description: Base URL for the Copilot API
security:
- OAuth2Auth: []
tags:
- name: Products and Services
paths:
/copilot/v1/products:
get:
operationId: OrganizationOfferingsInterface_listOrganizationOfferings
summary: List Products or Services
description: 'Returns the complete list of Products or Services configured for the authenticated customer.
An Product or Service represents a product, service, or solution provided by your company and forms
the foundation of your go-to-market configuration. Products or Services capture key context such as the product''s value proposition,
the pain points it addresses, proof points, target buyer personas, and ideal customer profiles.
Products or Services serve as the central linking object across GTM configuration, connecting Buyer Personas, Ideal Customer Profiles (ICPs),
and Competitors to ensure alignment between targeting, messaging, and competitive positioning.
If you do not know the ID of the record you need, call
[List Products or Services](ref:organizationofferingsinterface_listorganizationofferings) to browse the full set.
Use this endpoint to browse all products or services or retrieve product or service IDs that can be used with other endpoints.
Common use cases
- Retrieve all configured products or services
- Discover offering IDs for use in other API operations
- Load offering data for downstream GTM automation or AI workflows'
parameters: []
responses:
'200':
description: Success
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/OrganizationOfferingListResponse'
'400':
description: Bad Request
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'401':
description: Unauthorized
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'403':
description: Forbidden
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'429':
description: Too Many Requests
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
tags:
- Products and Services
security:
- OAuth2Auth:
- api:gtm-config:read
x-api-roles:
- fea:gsa
post:
operationId: OrganizationOfferingsInterface_upsertOrganizationOffering
summary: Upsert Product or Service
description: 'Creates or updates a Product or Service for the authenticated customer.
A Product or Service represents a product, service, or solution provided by your company.
Products or Services form the foundation of your go-to-market configuration and capture key context such as the product''s
value proposition, the pain points it addresses, proof points, target buyer personas, and the ideal customer profiles it serves.
This endpoint performs an upsert operation:
If an `id` is included in the request body, the existing product or service is updated.
Only the attributes provided in the request are modified (partial update).
If an `id` is not provided, a new product or service is created.
When creating a new product or service, name is the only required field. All other attributes are optional.
A Product or Service acts as a central linking object across GTM configuration. Buyer Personas, Ideal Customer Profiles (ICPs),
and Competitors can all be associated with a Product or Service to align targeting, messaging, and competitive positioning.
Common use cases
- Create a new product or service
- Update positioning, messaging, or targeting attributes for an existing product or service
- Link products or services to buyer personas, ICPs, or competitors'
parameters: []
responses:
'200':
description: Success
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/OrganizationOfferingModel'
'400':
description: Bad Request
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'401':
description: Unauthorized
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'403':
description: Forbidden
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'422':
description: Unprocessable Content
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'429':
description: Too Many Requests
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
tags:
- Products and Services
requestBody:
required: true
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/OrganizationOfferingUpsert'
description: Product or service data to create, or fields to update. Include `id` to update an existing record; omit it to create a new one.
security:
- OAuth2Auth:
- api:gtm-config:manage
x-additional-content-types:
- application/json
x-api-roles:
- fea:gsa
/copilot/v1/products/{offeringId}:
get:
operationId: OrganizationOfferingsInterface_getOrganizationOffering
summary: Get Product or Service
description: "Retrieves a single product or service by ID. \n\nA product or service represents a discrete product or service provided by your company \nand forms the foundation of your go-to-market configuration. Each product or service record captures the \nstrategic context of a product: how it is positioned in the market, whom it targets, what pain points \nit addresses, and the value proposition it delivers. Returns **404 Not Found** if the product or service does not\nexist.\n\nIf you do not know the ID of the record you need, call\n[List Products or Services](ref:organizationofferingsinterface_listorganizationofferings) to browse the full set.\n\nThis endpoint is typically used when retrieving the full details of a specific product or service for viewing, editing,\nor integration with external systems.\n\nCommon use cases\n- Retrieve the full configuration of a specific product or service\n- Load product or service details before updating the record\n- Fetch product or service context for downstream workflows or integrations"
parameters:
- name: offeringId
in: path
required: true
description: UUID of the product or service to retrieve.
schema:
type: string
format: uuid
responses:
'200':
description: Success
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/OrganizationOfferingModel'
'400':
description: Bad Request
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'401':
description: Unauthorized
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'403':
description: Forbidden
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'404':
description: Not Found
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'429':
description: Too Many Requests
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
tags:
- Products and Services
security:
- OAuth2Auth:
- api:gtm-config:read
x-api-roles:
- fea:gsa
delete:
operationId: OrganizationOfferingsInterface_deleteOrganizationOffering
summary: Delete Product or Service
description: 'Permanently deletes a Product or Service identified by `offeringId`.
A Product or Service represents a product, service, or solution provided by your company and serves as a
core component of your go-to-market configuration. Deleting a Product or Service removes the associated strategic context
used for positioning, targeting, and competitive analysis.
This is a hard delete operation. Once deleted, the Product or Service is permanently removed from the system and cannot be recovered.
If the specified offeringId does not exist, the endpoint returns **404 Not Found**.
If you want to hide a Product or Service without permanently removing it, use the [Archive Product or Service](ref:organizationofferingsinterface_archiveorganizationoffering) endpoint instead.
Use [Get Product or Service](ref:organizationofferingsinterface_getorganizationoffering)
to verify the Product or Service exists before deletion, or
[Upsert Product or Service](ref:organizationofferingsinterface_upsertorganizationoffering)
to recreate it afterward if needed.
Common use cases
- Permanently remove an obsolete product or service
- Clean up incorrect or duplicate product or service records
- Reset a product or service before recreating it with updated configuration'
parameters:
- name: offeringId
in: path
required: true
description: UUID of the product or service to permanently delete.
schema:
type: string
format: uuid
responses:
'204':
description: Success
content:
application/vnd.api+json:
schema: {}
'400':
description: Bad Request
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'401':
description: Unauthorized
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'403':
description: Forbidden
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'404':
description: Not Found
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'429':
description: Too Many Requests
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
tags:
- Products and Services
security:
- OAuth2Auth:
- api:gtm-config:manage
x-api-roles:
- fea:gsa
/copilot/v1/products/{offeringId}/actions/archive:
post:
operationId: OrganizationOfferingsInterface_archiveOrganizationOffering
summary: Archive Product or Service
description: 'Archives an Product or Service identified by `offeringId`.
Archiving hides the product or service from standard list responses while retaining the record for historical reference, audit purposes,
and potential restoration. The archived record remains stored in the system and continues to count toward customer limits.
When a product or service is archived, the system sets the metadata fields `archivedAt` and `archivedBy`.
This operation is reversible. An archived product or service can be restored using the [Unarchive Product or Service](ref:organizationofferingsinterface_unarchiveorganizationoffering) endpoint.
Common use cases
- Temporarily remove a product or service that is no longer actively sold
- Hide deprecated products or services while retaining historical configuration
- Maintain audit history without permanently deleting records'
parameters:
- name: offeringId
in: path
required: true
description: UUID of the product or service to archive.
schema:
type: string
format: uuid
responses:
'200':
description: Success
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/OrganizationOfferingModel'
'400':
description: Bad Request
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'401':
description: Unauthorized
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'403':
description: Forbidden
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'404':
description: Not Found
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'429':
description: Too Many Requests
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
tags:
- Products and Services
security:
- OAuth2Auth:
- api:gtm-config:manage
x-api-roles:
- fea:gsa
/copilot/v1/products/{offeringId}/actions/unarchive:
post:
operationId: OrganizationOfferingsInterface_unarchiveOrganizationOffering
summary: Unarchive Product or Service
description: 'Restores a previously archived Product or Service.
Unarchiving makes the product or service visible again in standard list responses and reactivates it for use across GTM configuration workflows.
When a product or service is unarchived, the metadata fields `archivedAt` and `archivedBy` are cleared.
If the specified `offeringId` does not exist, the endpoint returns **404 Not Found**.
Common use cases
- Restore a previously archived product or service
- Reactivate products or services that have returned to market
- Re-enable products or services used in GTM configuration'
parameters:
- name: offeringId
in: path
required: true
description: UUID of the product or service to unarchive.
schema:
type: string
format: uuid
responses:
'200':
description: Success
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/OrganizationOfferingModel'
'400':
description: Bad Request
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'401':
description: Unauthorized
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'403':
description: Forbidden
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'404':
description: Not Found
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
'429':
description: Too Many Requests
content:
application/vnd.api+json:
schema:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
tags:
- Products and Services
security:
- OAuth2Auth:
- api:gtm-config:manage
x-api-roles:
- fea:gsa
components:
schemas:
CustomFieldItem:
type: object
required:
- title
- value
properties:
title:
type: string
description: The display title of the custom field.
description:
type: string
description: An optional description of the field. Defaults to an empty string in the backend.
default: ''
value:
type: string
description: The string value associated with this custom field.
description: Schema for a single custom field item.
OrganizationOfferingListResponse:
type: object
required:
- data
properties:
data:
type: array
items:
$ref: '#/components/schemas/OrganizationOffering'
description: The primary data of the document
description: API model for a list of products or services.
GtmConfigAuditFields:
type: object
properties:
createdAt:
type: string
format: date-time
description: ISO 8601 timestamp when the record was originally created. Auto-populated by backend.
readOnly: true
updatedAt:
type: string
format: date-time
description: ISO 8601 timestamp of the most recent modification to the record. Auto-populated by backend.
readOnly: true
createdBy:
type: string
description: User ID of the person who created the record. Extracted from the JWT token on creation.
readOnly: true
updatedBy:
type: string
description: User ID of the person who last modified the record. Extracted from the JWT token on update.
readOnly: true
archivedAt:
type: string
format: date-time
description: ISO 8601 timestamp when the record was archived. Archived records are identified by archivedAt and archivedBy
readOnly: true
archivedBy:
type: string
description: User ID of the person who archived the record
readOnly: true
description: 'Common audit fields present on all customer-level GTM configuration entities.
These fields track the full lifecycle of a record including creation, modification,
archival (temporary hiding), and soft deletion (permanent hiding for compliance).
A record can be active, deleted only, or both.'
ZoomInfo.Core.Foundations.ErrorResponseModel:
type: object
required:
- errors
properties:
detail:
type: string
description: A high-level detail of the error(s) that occurred during the request
title:
type: string
description: A high-level summary of the error(s) detected
errors:
type: array
items:
$ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorModel'
description: The list of errors raised during the request
description: The standard error response body model for the ZoomInfo API.
OrganizationOfferingModel:
type: object
required:
- data
properties:
data:
allOf:
- $ref: '#/components/schemas/OrganizationOffering'
description: The primary data of the document
description: API model for a single product or service.
GtmConfigSourceType:
type: string
enum:
- manual
- import
- system
- mcp
description: 'Source type indicating how a GTM configuration record was created or last modified.
Used across all customer-level entities for audit provenance tracking.
When source is explicitly set in a request, the corresponding created_by/updated_by must also be provided.
Defaults to ''manual'' when not specified.'
x-enumDescriptions:
MANUAL: Created or updated manually by a user through the GTM Studio UI.
IMPORT: Imported from an external data source such as CRM or CSV upload.
SYSTEM: Generated automatically by the platform (e.g., system enrichment or background jobs).
MCP: Created or updated via the GTM Config MCP integration by an AI agent.
ZoomInfo.Core.Foundations.ErrorModel:
type: object
required:
- id
- code
- status
properties:
id:
type: string
description: The unique id used to identify this specific error instance
code:
type: string
description: The error code describing the error category. A full list of error codes can be found in the documentation for each service
detail:
type: string
description: Message containing the specific details about this occurrence of the error
source:
allOf:
- $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorSourceModel'
description: An optional object identifying which part of the request caused the error
status:
type: string
description: The HTTP status code for the error
title:
type: string
description: The error name that describes this type of error
description: The object describing a specific error from the API
ZoomInfo.Core.Foundations.ErrorSourceModel:
type: object
properties:
cookie:
type: string
description: Identifies the cookie name that caused the issue
header:
type: string
description: Identifies the header name that caused the error
pointer:
type: string
description: An RFC 6901 compliant JSON pointer to the entity in the request body that caused the error
parameter:
type: string
description: The name of the path or query parameter that caused the error
OrganizationOffering:
type: object
required:
- id
- type
- attributes
properties:
id:
type: string
description: The unique identifier for the resource
type:
type: string
description: The type of the resource
default: OrganizationOffering
pattern: OrganizationOffering
attributes:
allOf:
- $ref: '#/components/schemas/OrganizationOfferingAttributes'
description: The attributes defining the resource
meta:
allOf:
- $ref: '#/components/schemas/GtmConfigAuditFields'
description: Non-standard meta information about the resource
readOnly: true
description: Product or Service resource.
OrganizationOfferingAttributes:
type: object
properties:
name:
type: string
minLength: 1
maxLength: 1024
description: Name of the Product or Service. Required when creating a new record. When provided (for create or update), must be between 1 and 1024 characters.
description:
type: string
maxLength: 10000
description: Detailed description of the Product or Service, including its purpose, target audience, and key benefits. Maximum 10,000 characters.
painPoints:
type: array
items:
type: string
maxItems: 100
description: Customer pain points this Product or Service addresses.
valueProposition:
type: array
items:
type: string
maxItems: 100
description: Value propositions as articulated by the customer — the key reasons a buyer should choose this Product or Service.
proofPoints:
type: array
items:
type: string
maxItems: 100
description: Reviews, testimonials, or case-study references that validate the Product or Service's effectiveness.
url:
type: string
format: uri
description: URL of the Product or Service's webpage or landing page. Maximum 1024 characters.
competitors:
type: string
maxLength: 10000
description: Text description of competitor information relevant to this specific Product or Service. Maximum 10,000 characters.
idealCompanySegment:
type: string
maxLength: 10000
description: Text description of the ideal company segment for this Product or Service. Maximum 10,000 characters.
offeringBuyerPersonas:
type: string
maxLength: 10000
description: Text description of the buyer personas relevant to this Product or Service. Maximum 10,000 characters.
source:
allOf:
- $ref: '#/components/schemas/GtmConfigSourceType'
description: Source type indicating how this Product or Service record was created or last modified. Defaults to `manual`. See `GtmConfigSourceType` for allowed values. When set explicitly, the backend validates source consistency with the `created_by` and `updated_by` fields.
readOnly: true
customFields:
type: array
items:
$ref: '#/components/schemas/CustomFieldItem'
description: Flexible key-value store for customer-specific custom fields and extended metadata. The backend validates schema and value types. Use this to capture additional Product or Service details beyond the standard fields.
description: "Attributes that define a Product or Service — the discrete products or services provided by a customer's company.\n\nProducts or services form the foundation of a customer's go-to-market configuration, capturing the essential strategic context of a product. \nA product or service serves as a centralized record for:\n\n* Product Positioning: Capturing how the product is uniquely situated in the market.\n* Targeting: Identifying the specific audiences, industries, or company types the product is intended for.\n* Pain Point Resolution: Documenting the specific customer problems or challenges the product or service is designed to address.\n* Value Proposition: Defining the core benefits and outcomes the product or service provides to the customer.\n\nCollectively, these attributes provide the necessary framework to build a complete GTM picture. The product or service acts as the \nprimary anchor to which Buyer Personas, Ideal Customer Profiles, and Competitive Intelligence are linked, ensuring all \nrevenue-generating activities are aligned with the product's strategic intent."
OrganizationOfferingUpsert:
type: object
required:
- data
properties:
data:
type: object
required:
- type
- attributes
properties:
id:
type: string
description: The unique identifier for the resource
type:
type: string
enum:
- OrganizationOffering
description: The type of the resource
attributes:
allOf:
- $ref: '#/components/schemas/OrganizationOfferingAttributes'
description: The attributes defining the resource
meta:
allOf:
- $ref: '#/components/schemas/GtmConfigAuditFields'
description: Non-standard meta information about the resource
x-discriminator-property: type
description: The primary data of the document
description: Product or Service resource for upsert operations.
securitySchemes:
OAuth2Auth:
type: oauth2
flows:
authorizationCode:
authorizationUrl: https://login.zoominfo.com
tokenUrl: https://okta-login.zoominfo.com/oauth2/default/v1/token
scopes:
api:account-summary:read: Read Copilot Account Summary Data
api:insights:read: Read Insights Data
api:recommendations:read: Read Copilot recommendation data
api:gtm-config:read: Read GTM configuration data
api:gtm-config:manage: Manage GTM configuration data (create, update, delete)