RB2B Pixel and Destination Webhooks
The RB2B JavaScript pixel installed in a site header (or via Google Tag Manager / Segment / RudderStack / Shopify / Webflow / WordPress / HubSpot CMS / Wix / Next.js / React / Angular) is the primary data ingestion surface for RB2B. The snippet defines a global `reb2b` object and loads a per-account bundle from https://ddwl4m2hdecbv.cloudfront.net/b/{account_id}/{account_id}.js.gz. Resolved visitors are pushed downstream through an outbound webhook and destination layer that fans out to 50+ ad, CRM, marketing-automation, enrichment and orchestration tools — Slack, Microsoft Teams, Salesforce, HubSpot, Clay, Zapier, n8n, Make.com, Apollo, Instantly, Smartlead, Warmly, Pocus, Webhook URLs and others — based on the customer's tier and configuration. The webhook payload is a fixed, unsigned, non-customizable JSON object; a non-200 or a response slower than 15 seconds disconnects the integration.