Properties
| Name | Type | Description |
|---|---|---|
| name | string | Internal name, shown in the dashboard. |
| trigger | object | |
| exit | object | |
| send_days | array | Weekdays a step may go out, in the business's time zone. Defaults to every day. |
| from | stringnull | Sender address on the account's verified domain. Defaults to the account's sending address. |
| reply_to | stringnull | Where replies go. Defaults to the account's Crevio inbox when `exit.on_reply` is on, otherwise the support email. |
| styled | boolean | Wrap each email in the branded layout. Defaults to true. |
| metadata | object | Caller-owned key/value pairs. |
| steps | array | The emails in send order. Edit them later through the step endpoints. |
JSON Schema
{
"$schema": "https://json-schema.org/draft/2020-12/schema",
"$id": "https://artifacts.apis.io/crevio-co/json-schema/crevio-co-email-sequence-request-schema.json",
"title": "EmailSequenceRequest",
"x-generated": "2026-11-04",
"x-method": "derived",
"x-generator": "derive-json-schema.py",
"x-source": "openapi/crevio-co-openapi.json#/components/schemas/EmailSequenceRequest",
"type": "object",
"properties": {
"name": {
"type": "string",
"description": "Internal name, shown in the dashboard."
},
"trigger": {
"type": "object",
"properties": {
"event": {
"type": "string",
"enum": [
"manual",
"lead.created",
"customer.tag_added",
"order.paid"
],
"description": "What enrolls people. `manual` enrolls only through `POST /sequences/{sequence_id}/enrollments`."
},
"tag_id": {
"type": [
"string",
"null"
],
"description": "`customer.tag_added` only: the tag (`tag_...`) that enrolls. Form signups apply their tags after double opt-in, so a form's tag is the newsletter trigger."
},
"product_ids": {
"type": "array",
"items": {
"type": "string"
},
"description": "`order.paid` only: enroll buyers of these products (`prod_...`). Empty means any product."
}
},
"required": [
"event"
]
},
"exit": {
"type": "object",
"properties": {
"on_purchase": {
"type": "string",
"enum": [
"none",
"any",
"products"
],
"description": "Stop when the person pays for an order placed after enrolling: `any` order, only orders containing `product_ids`, or `none`."
},
"product_ids": {
"type": "array",
"items": {
"type": "string"
},
"description": "Products (`prod_...`) that count when `on_purchase` is `products`."
},
"tag_ids": {
"type": "array",
"items": {
"type": "string"
},
"description": "Stop when the person gets any of these tags (`tag_...`)."
},
"on_reply": {
"type": "boolean",
"description": "Stop when the person replies. Replies are only seen when they reach a Crevio inbox, so with this on and no `reply_to`, replies go to the account's inbox."
}
}
},
"send_days": {
"type": "array",
"items": {
"type": "string",
"enum": [
"sun",
"mon",
"tue",
"wed",
"thu",
"fri",
"sat"
]
},
"description": "Weekdays a step may go out, in the business's time zone. Defaults to every day."
},
"from": {
"type": [
"string",
"null"
],
"description": "Sender address on the account's verified domain. Defaults to the account's sending address."
},
"reply_to": {
"type": [
"string",
"null"
],
"description": "Where replies go. Defaults to the account's Crevio inbox when `exit.on_reply` is on, otherwise the support email."
},
"styled": {
"type": "boolean",
"description": "Wrap each email in the branded layout. Defaults to true."
},
"metadata": {
"type": "object",
"additionalProperties": {
"type": "string"
},
"description": "Caller-owned key/value pairs."
},
"steps": {
"type": "array",
"maxItems": 50,
"items": {
"type": "object",
"properties": {
"subject": {
"type": "string",
"description": "Takes the same variables as `body`."
},
"preview_text": {
"type": [
"string",
"null"
],
"maxLength": 255,
"description": "Inbox preview line. Takes the same variables as `body`."
},
"body": {
"type": "string",
"description": "Email body (HTML or plain text). Variables, filled per recipient: {{customer.first_name}}, {{customer.last_name}}, {{customer.email}}, {{business.name}}, {{product.name}}, {{product.url}}, {{order.product_names}}, {{tag.name}}, {{form.name}}, {{customer.fields.<key>}}. `product.*` is the product whose purchase enrolled them (`order.paid` sequences only), `tag.name` the tag that enrolled them (`tag_added`), `form.name` the form a new lead came through (`lead_created`, empty for leads from elsewhere). `customer.fields.<key>` reads `<key>` from the customer's `metadata` when the email is sent; the key takes letters, digits and underscores. A blank value renders as nothing, or as the default in `{{ customer.first_name | default: \"there\" }}`. Any other `{{ }}` is rejected."
},
"delay": {
"type": "object",
"properties": {
"amount": {
"type": "integer",
"minimum": 0,
"description": "How many `unit`s to wait. `0` sends right away."
},
"unit": {
"type": "string",
"enum": [
"minutes",
"hours",
"days",
"weeks"
]
}
},
"required": [
"amount",
"unit"
],
"description": "Wait after the previous step's send (after enrolling, for the first step)."
}
},
"required": [
"subject",
"body"
]
},
"description": "The emails in send order. Edit them later through the step endpoints."
}
},
"required": [
"name"
]
}
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