OpenRTB DOOH Bid Request (CCO Profile)
Subset of the OpenRTB 2.6 bid request that targets Digital-Out-of-Home inventory exposed by Clear Channel Outdoor through DSP partners. The 'dooh' object is mutually exclusive with 'site' and 'app'.
AdvertisingOut-of-HomeOOHProgrammaticDigital Out Of HomeDOOHpDOOHOpenRTBOpenDirectBillboardsTransit AdvertisingAirport AdvertisingAudience MeasurementLocation Data
{
"$schema": "https://json-schema.org/draft/2020-12/schema",
"$id": "https://raw.githubusercontent.com/api-evangelist/clear-channel-outdoor/main/json-schema/clear-channel-outdoor-openrtb-dooh-schema.json",
"title": "OpenRTB DOOH Bid Request (CCO Profile)",
"description": "Subset of the OpenRTB 2.6 bid request that targets Digital-Out-of-Home inventory exposed by Clear Channel Outdoor through DSP partners. The 'dooh' object is mutually exclusive with 'site' and 'app'.",
"type": "object",
"required": ["id", "imp", "dooh"],
"additionalProperties": true,
"properties": {
"id": {
"type": "string",
"description": "Unique bid request ID."
},
"imp": {
"type": "array",
"minItems": 1,
"items": {
"type": "object",
"properties": {
"id": { "type": "string" },
"banner": { "type": "object" },
"video": { "type": "object" },
"qty": {
"type": "object",
"description": "Quantity of impressions/plays bid for. Required for DOOH because a single ad play can be served to multiple viewers.",
"properties": {
"multiplier": { "type": "number" },
"sourcetype": { "type": "integer" },
"vendor": { "type": "string" }
}
},
"dt": { "type": "number", "description": "Estimated time the ad will be shown, Unix epoch seconds." },
"exp": { "type": "integer" },
"bidfloor": { "type": "number" },
"bidfloorcur": { "type": "string" }
}
}
},
"dooh": {
"type": "object",
"description": "DOOH object describing the digital out-of-home venue.",
"additionalProperties": true,
"properties": {
"id": { "type": "string", "description": "Exchange-specific DOOH ID." },
"name": { "type": "string" },
"venuetype": {
"type": "array",
"description": "OpenOOH Venue Taxonomy codes describing the venue.",
"items": { "type": "string" }
},
"venuetypetax": {
"type": "integer",
"description": "Source taxonomy. 1 = OpenOOH 1.x.",
"default": 1
},
"publisher": {
"type": "object",
"properties": {
"id": { "type": "string" },
"name": { "type": "string", "description": "Publisher name (e.g., 'Clear Channel Outdoor')." },
"domain": { "type": "string" }
}
},
"domain": { "type": "string" },
"keywords": { "type": "string" },
"content": { "type": "object" }
}
},
"device": {
"type": "object",
"description": "DOOH device metadata, including geo and screen properties.",
"properties": {
"geo": {
"type": "object",
"properties": {
"lat": { "type": "number" },
"lon": { "type": "number" },
"country": { "type": "string" },
"region": { "type": "string" },
"city": { "type": "string" },
"zip": { "type": "string" }
}
},
"ifa": { "type": "string" },
"ua": { "type": "string" }
}
},
"user": { "type": "object" },
"test": { "type": "integer", "enum": [0, 1] },
"at": { "type": "integer", "description": "Auction type. 1=first-price, 2=second-price." },
"cur": {
"type": "array",
"items": { "type": "string" }
}
}
}
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