RevContent · Example Payload
Campaign Performance Response
Native AdvertisingContent RecommendationAd NetworkPublisher MonetizationProgrammatic AdvertisingAdvertising TechnologyCampaign ManagementAudience TargetingConversion TrackingMarketing
Campaign Performance Response is an example object payload from RevContent, with 2 top-level fields. It illustrates the shape of data this provider's APIs accept or return.
Top-level fields
successdata
Example Payload
{
"success": true,
"data": [
{
"date": "2016-03-01",
"impressions": "146299926",
"viewable_impressions": "4856645",
"clicks": "558695",
"conversions": "0",
"ctr": "0.3819",
"vctr": "1.3819",
"avg_cpc": "0.04110327",
"cost": "22964.1900",
"cost_per_conv": "0.000",
"return": "0.0000",
"profit": "-22964.1900"
},
{
"date": "2016-03-02",
"impressions": "141200030",
"viewable_impressions": "456687998",
"clicks": "492804",
"conversions": "0",
"ctr": "0.3490",
"vctr": "1.3819",
"avg_cpc": "0.03913846",
"cost": "19287.5900",
"cost_per_conv": "0.000",
"return": "0.0000",
"profit": "-19287.5900"
},
{
"date": "2016-03-03",
"impressions": "116063762",
"viewable_impressions": "456878855",
"clicks": "373168",
"conversions": "0",
"ctr": "0.3215",
"vctr": "1.3819",
"avg_cpc": "0.03963073",
"cost": "14788.9200",
"cost_per_conv": "0.000",
"return": "0.0000",
"profit": "-14788.9200"
},
{
"date": "2016-03-04",
"impressions": "101758856",
"viewable_impressions": "788954666",
"clicks": "321858",
"conversions": "0",
"ctr": "0.3163",
"vctr": "1.3819",
"avg_cpc": "0.04228427",
"cost": "13609.5300",
"cost_per_conv": "0.000",
"return": "0.0000",
"profit": "-13609.5300"
},
{
"date": "2016-03-05",
"impressions": "129758130",
"viewable_impressions": "15566488",
"clicks": "400733",
"conversions": "0",
"ctr": "0.3088",
"vctr": "1.3819",
"avg_cpc": "0.04149481",
"cost": "16628.3400",
"cost_per_conv": "0.000",
"return": "0.0000",
"profit": "-16628.3400"
},
{
"date": "2016-03-06",
"impressions": "152533186",
"viewable_impressions": "63254125",
"clicks": "411781",
"conversions": "0",
"ctr": "0.2700",
"vctr": "1.3819",
"avg_cpc": "0.04136820",
"cost": "17034.6400",
"cost_per_conv": "0.000",
"return": "0.0000",
"profit": "-17034.6400"
},
{
"date": "2016-03-07",
"impressions": "124309196",
"viewable_impressions": "744788946",
"clicks": "350109",
"conversions": "0",
"ctr": "0.2816",
"vctr": "1.3819",
"avg_cpc": "0.04531540",
"cost": "15865.3300",
"cost_per_conv": "0.000",
"return": "0.0000",
"profit": "-15865.3300"
}
]
}
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