Teads Conversions API

Server-side API for sending advertiser conversion events (Purchase, AddToCart, Lead, ViewContent, etc.) to Teads for measurement and optimization, using a Conversion API Token generated in Teads Ad Manager. Complements the browser Teads Pixel with first-party cookie identifiers (tfpai/tfpvi/tfpsi).

API entry from apis.yml

apis.yml Raw ↑
name: Teads Conversions API
description: Server-side API for sending advertiser conversion events (Purchase, AddToCart, Lead, ViewContent,
  etc.) to Teads for measurement and optimization, using a Conversion API Token generated in Teads Ad
  Manager. Complements the browser Teads Pixel with first-party cookie identifiers (tfpai/tfpvi/tfpsi).
humanURL: https://developers.teads.com/
baseURL: https://ca.teads.tv
tags:
- Conversions
- Measurement
- Server-Side Events
properties:
- type: Documentation
  url: https://developers.teads.com/
- type: x-integration-guide
  url: https://docs.tealium.com/server-side-connectors/teads-conversions-connector/