Marketing API

Marketing API V1

Operations 7

POST /marketing/v1/audiences Creates a new audience #
GET /marketing/v1/audiences Lists all audiences #
GET /marketing/v1/audiences/{audienceId} Gets existing audience by ID #
PUT /marketing/v1/audiences/{audienceId} Updates audience by ID #
DELETE /marketing/v1/audiences/{audienceId} Deletes audience by ID #
POST /marketing/v1/audiences/{audienceId}/uploads Creates new audience upload #
GET /marketing/v1/audiences/{audienceId}/uploads/{uploadId} Gets audience upload status #

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OpenAPI Specification

gtm-marketing-api-v1-api-openapi.yml Raw ↑
openapi: 3.0.0
info:
  title: Marketing API V1
  version: '1.0'
  contact:
    name: ZoomInfo Customer Support
    email: help@zoominfo.com
  description: The ZoomInfo Marketing API.
security:
- OAuth2Auth: []
servers:
- url: https://api.zoominfo.com/gtm
  description: Base URL for the Marketing API
paths:
  /marketing/v1/audiences:
    post:
      operationId: AudienceInterface_createAudience
      summary: Creates a new audience
      description: Creates a new audience.
      parameters: []
      responses:
        '201':
          description: Created
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/AudienceModel'
        '400':
          description: Bad Request
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '401':
          description: Unauthorized
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '403':
          description: Forbidden
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '429':
          description: Too Many Requests
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
      tags:
      - Audiences
      requestBody:
        required: true
        content:
          application/vnd.api+json:
            schema:
              $ref: '#/components/schemas/AudienceModelCreate'
        description: Request body containing the audience creation details
      security:
      - OAuth2Auth:
        - api:audience:manage
      x-additional-content-types:
      - application/json
      x-api-roles:
      - fea:mcp
    get:
      operationId: AudienceInterface_getAudiences
      summary: Lists all audiences
      description: Lists all audiences.
      parameters:
      - name: pageToken
        in: query
        required: false
        description: The page token to use for pagination
        schema:
          type: string
        explode: false
      - name: pageSize
        in: query
        required: false
        description: The number of audiences to return per page
        schema:
          type: integer
          format: int32
        explode: false
      responses:
        '200':
          description: Success
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/GetAudiencesResponse'
        '400':
          description: Bad Request
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '401':
          description: Unauthorized
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '403':
          description: Forbidden
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '429':
          description: Too Many Requests
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
      tags:
      - Audiences
      security:
      - OAuth2Auth:
        - api:audience:read
      x-api-roles:
      - fea:mcp
  /marketing/v1/audiences/{audienceId}:
    get:
      operationId: AudienceInterface_getAudience
      summary: Gets existing audience by ID
      description: Gets an existing audience.
      parameters:
      - name: audienceId
        in: path
        required: true
        description: The unique identifier of the audience
        schema:
          type: string
      responses:
        '200':
          description: Success
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/AudienceModel'
        '400':
          description: Bad Request
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '401':
          description: Unauthorized
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '403':
          description: Forbidden
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '404':
          description: Not Found
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '429':
          description: Too Many Requests
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
      tags:
      - Audiences
      security:
      - OAuth2Auth:
        - api:audience:read
      x-api-roles:
      - fea:mcp
    put:
      operationId: AudienceInterface_updateAudience
      summary: Updates audience by ID
      description: Updates an existing audience.
      parameters:
      - name: audienceId
        in: path
        required: true
        description: The unique identifier of the audience
        schema:
          type: string
      responses:
        '200':
          description: Success
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/AudienceModel'
        '400':
          description: Bad Request
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '401':
          description: Unauthorized
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '403':
          description: Forbidden
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '429':
          description: Too Many Requests
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
      tags:
      - Audiences
      requestBody:
        required: true
        content:
          application/vnd.api+json:
            schema:
              $ref: '#/components/schemas/AudienceModelUpdate'
        description: Request body containing the audience update details
      security:
      - OAuth2Auth:
        - api:audience:manage
      x-additional-content-types:
      - application/json
      x-api-roles:
      - fea:mcp
    delete:
      operationId: AudienceInterface_deleteAudience
      summary: Deletes audience by ID
      description: Deletes an existing audience.
      parameters:
      - name: audienceId
        in: path
        required: true
        description: The unique identifier of the audience
        schema:
          type: string
      responses:
        '204':
          description: Success
          content:
            application/vnd.api+json:
              schema:
                nullable: true
        '400':
          description: Bad Request
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '401':
          description: Unauthorized
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '403':
          description: Forbidden
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '404':
          description: Not Found
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '429':
          description: Too Many Requests
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
      tags:
      - Audiences
      security:
      - OAuth2Auth:
        - api:audience:manage
      x-api-roles:
      - fea:mcp
  /marketing/v1/audiences/{audienceId}/uploads:
    post:
      operationId: AudienceInterface_uploadAudience
      summary: Creates new audience upload
      description: Create a new audience segment upload.
      parameters:
      - name: audienceId
        in: path
        required: true
        description: The unique identifier of the audience
        schema:
          type: string
      responses:
        '201':
          description: Created
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/AudienceUploadModel'
        '400':
          description: Bad Request
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '401':
          description: Unauthorized
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '403':
          description: Forbidden
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '429':
          description: Too Many Requests
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
      tags:
      - Audiences
      requestBody:
        required: true
        content:
          application/vnd.api+json:
            schema:
              $ref: '#/components/schemas/AudienceUploadModelCreate'
        description: Request body containing the audience upload details
      security:
      - OAuth2Auth:
        - api:audience-member:manage
      x-additional-content-types:
      - application/json
      x-api-roles:
      - fea:mcp
  /marketing/v1/audiences/{audienceId}/uploads/{uploadId}:
    get:
      operationId: AudienceInterface_getAudienceUpload
      summary: Gets audience upload status
      description: Gets the upload status for an existing audience.
      parameters:
      - name: audienceId
        in: path
        required: true
        description: The unique identifier of the audience
        schema:
          type: string
      - name: uploadId
        in: path
        required: true
        description: The unique identifier of the audience upload
        schema:
          type: string
      responses:
        '200':
          description: Success
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/AudienceUploadModel'
        '400':
          description: Bad Request
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '401':
          description: Unauthorized
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '403':
          description: Forbidden
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '404':
          description: Not Found
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
        '429':
          description: Too Many Requests
          content:
            application/vnd.api+json:
              schema:
                $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorResponseModel'
      tags:
      - Audiences
      security:
      - OAuth2Auth:
        - api:audience-member:manage
      x-api-roles:
      - fea:mcp
components:
  schemas:
    AudienceType:
      type: string
      enum:
      - B2B
      - B2C
    AudienceStatus:
      type: string
      enum:
      - ACTIVE
      - ARCHIVED
    AudienceAttributes:
      type: object
      required:
      - name
      - type
      - status
      properties:
        name:
          type: string
          description: The name of the audience
        type:
          allOf:
          - $ref: '#/components/schemas/AudienceType'
          description: The audience type defining whether the audience is targeting businesses (B2B) or consumers (B2C)
        status:
          allOf:
          - $ref: '#/components/schemas/AudienceStatus'
          description: The status of the audience
          readOnly: true
      description: Attributes defining a ZoomInfo Audience
    Audience:
      type: object
      required:
      - id
      - type
      - attributes
      properties:
        id:
          type: string
          description: The unique identifier for the resource
        type:
          type: string
          description: The type of the resource
          default: Audience
          pattern: Audience
        attributes:
          allOf:
          - $ref: '#/components/schemas/AudienceAttributes'
          description: The attributes defining the resource
      description: ZoomInfo Audience
    AudienceModel:
      type: object
      required:
      - data
      properties:
        data:
          allOf:
          - $ref: '#/components/schemas/Audience'
          description: The primary data of the document
      description: Response containing a single ZoomInfo Audience
    ZoomInfo.Core.Foundations.ErrorSourceModel:
      type: object
      properties:
        cookie:
          type: string
          description: Identifies the cookie name that caused the issue
        header:
          type: string
          description: Identifies the header name that caused the error
        pointer:
          type: string
          description: An RFC 6901 compliant JSON pointer to the entity in the request body that caused the error
        parameter:
          type: string
          description: The name of the path or query parameter that caused the error
    ZoomInfo.Core.Foundations.ErrorModel:
      type: object
      required:
      - id
      - code
      - status
      properties:
        id:
          type: string
          description: The unique id used to identify this specific error instance
        code:
          type: string
          description: The error code describing the error category. A full list of error codes can be found in the documentation for each service
        detail:
          type: string
          description: Message containing the specific details about this occurrence of the error
        source:
          allOf:
          - $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorSourceModel'
          description: An optional object identifying which part of the request caused the error
        status:
          type: string
          description: The HTTP status code for the error
        title:
          type: string
          description: The error name that describes this type of error
      description: The object describing a specific error from the API
    ZoomInfo.Core.Foundations.ErrorResponseModel:
      type: object
      required:
      - errors
      properties:
        detail:
          type: string
          description: A high-level detail of the error(s) that occurred during the request
        title:
          type: string
          description: A high-level summary of the error(s) detected
        errors:
          type: array
          items:
            $ref: '#/components/schemas/ZoomInfo.Core.Foundations.ErrorModel'
          description: The list of errors raised during the request
      description: The standard error response body model for the ZoomInfo API.
    AudienceCreate:
      type: object
      required:
      - type
      - attributes
      properties:
        type:
          type: string
          description: The type of the resource
          default: Audience
          pattern: Audience
        attributes:
          allOf:
          - $ref: '#/components/schemas/AudienceAttributes'
          description: The attributes defining the resource
      description: ZoomInfo Audience
    AudienceModelCreate:
      type: object
      required:
      - data
      properties:
        data:
          allOf:
          - $ref: '#/components/schemas/AudienceCreate'
          description: The primary data of the document
      description: Response containing a single ZoomInfo Audience
    GetAudiencesMeta:
      type: object
      required:
      - page
      - pageSize
      - totalCount
      properties:
        page:
          type: integer
          format: uint32
          description: The current page of audiences being returned
        pageSize:
          type: integer
          format: uint32
          description: The page size as specified by the request
        totalCount:
          type: integer
          format: uint32
          description: The total count of audience within the current search parameters
      description: Metadata for the current page of audiences returned
    GetAudiencesLinks:
      type: object
      properties:
        first:
          type: string
          format: uri
          description: A link to the first page of data
        last:
          type: string
          format: uri
          description: A link to the last page of data
        prev:
          type: string
          format: uri
          description: A link to the previous page of data
      description: Links describing the various audience paging options
    GetAudiencesResponse:
      type: object
      required:
      - data
      properties:
        data:
          type: array
          items:
            $ref: '#/components/schemas/Audience'
          description: The primary data of the document
        meta:
          allOf:
          - $ref: '#/components/schemas/GetAudiencesMeta'
          description: Non-standard meta information about the document
        links:
          allOf:
          - $ref: '#/components/schemas/GetAudiencesLinks'
          description: Links related to the primary data
      description: A paged list of ZoomInfo Audiences
    AudienceAttributesUpdate:
      type: object
      required:
      - name
      properties:
        name:
          type: string
          description: The name of the audience
      description: Attributes defining a ZoomInfo Audience
    AudienceUpdate:
      type: object
      required:
      - id
      - type
      - attributes
      properties:
        id:
          type: string
          description: The unique identifier for the resource
        type:
          type: string
          description: The type of the resource
          default: Audience
          pattern: Audience
        attributes:
          allOf:
          - $ref: '#/components/schemas/AudienceAttributesUpdate'
          description: The attributes defining the resource
      description: ZoomInfo Audience
    AudienceModelUpdate:
      type: object
      required:
      - data
      properties:
        data:
          allOf:
          - $ref: '#/components/schemas/AudienceUpdate'
          description: The primary data of the document
      description: Response containing a single ZoomInfo Audience
    UploadOperationType:
      type: string
      enum:
      - ADD
      - DELETE
      description: The type of upload
      x-enumDescriptions:
        ADD: Adds the member upload to audience
        DELETE: Removes the records from an audience
    UploadStatus:
      type: string
      enum:
      - IN_PROGRESS
      - COMPLETE
      - FAILED
      description: The various status values for an audience member upload
    AudienceUploadAttributes:
      type: object
      required:
      - operationType
      - createDate
      - updateDate
      - status
      properties:
        operationType:
          allOf:
          - $ref: '#/components/schemas/UploadOperationType'
          description: Define the type of operation that this upload will perform for the audience. Add - add records to the audiences, Delete - delete records from the audience
        createDate:
          type: string
          format: date-time
          description: The create date of the upload
          readOnly: true
        updateDate:
          type: string
          format: date-time
          description: The last update date of the upload
          readOnly: true
        completeDate:
          type: string
          format: date-time
          description: The completion date of upload
          readOnly: true
        status:
          allOf:
          - $ref: '#/components/schemas/UploadStatus'
          description: The status of the upload
          readOnly: true
      description: Attributes defining an audience member upload
    AudienceUpload:
      type: object
      required:
      - id
      - type
      - attributes
      properties:
        id:
          type: string
          description: The unique identifier for the resource
        type:
          type: string
          description: The type of the resource
          default: AudienceUpload
          pattern: AudienceUpload
        attributes:
          allOf:
          - $ref: '#/components/schemas/AudienceUploadAttributes'
          description: The attributes defining the resource
      description: ZoomInfo Audience Upload
    AudienceUploadModel:
      type: object
      required:
      - data
      properties:
        data:
          allOf:
          - $ref: '#/components/schemas/AudienceUpload'
          description: The primary data of the document
      description: Request/Response wrapper for a ZoomInfo Audience Upload
    UploadField:
      type: string
      enum:
      - ziCompanyId
      - ziPersonId
      - firstName
      - lastName
      - emailAddress
      - companyName
      - companyUrl
      description: Enumeration of allowed field names for records.
    AudienceUploadAttributesCreate:
      type: object
      required:
      - operationType
      - fields
      - records
      properties:
        operationType:
          allOf:
          - $ref: '#/components/schemas/UploadOperationType'
          description: Define the type of operation that this upload will perform for the audience. Add - add records to the audiences, Delete - delete records from the audience
        fields:
          type: array
          items:
            $ref: '#/components/schemas/UploadField'
          description: Define the schema of the records by selecting which fields are included in each record
        records:
          type: array
          items:
            type: array
            items:
              type: string
          description: The list of records matching the exact order of the schema defined in fields
      description: Attributes defining an audience member upload
    AudienceUploadCreate:
      type: object
      required:
      - type
      - attributes
      properties:
        type:
          type: string
          description: The type of the resource
          default: AudienceUpload
          pattern: AudienceUpload
        attributes:
          allOf:
          - $ref: '#/components/schemas/AudienceUploadAttributesCreate'
          description: The attributes defining the resource
      description: ZoomInfo Audience Upload
    AudienceUploadModelCreate:
      type: object
      required:
      - data
      properties:
        data:
          allOf:
          - $ref: '#/components/schemas/AudienceUploadCreate'
          description: The primary data of the document
      description: Request/Response wrapper for a ZoomInfo Audience Upload
  securitySchemes:
    OAuth2Auth:
      type: oauth2
      flows:
        authorizationCode:
          authorizationUrl: https://login.zoominfo.com
          tokenUrl: https://okta-login.zoominfo.com/oauth2/default/v1/token
          scopes:
            api:audience:manage: Create and Manage Audiences
            api:audience:read: Read Audiences
            api:audience-member:manage: Create and manage audience members
tags:
- name: Audiences
x-provenance:
  method: searched
  source: https://docs.gtm.ai/reference
  harvested: '2026-10-20'
  tool: harvest-readme-openapi.py
  note: Assembled verbatim from the OpenAPI definition ReadMe embeds in each operation page of the provider's developer portal; paths and components merged by API title, nothing authored.
  assembled_from:
  - https://docs.gtm.ai/reference/audienceinterface_createaudience.md
  - https://docs.gtm.ai/reference/audienceinterface_deleteaudience.md
  - https://docs.gtm.ai/reference/audienceinterface_getaudience.md
  - https://docs.gtm.ai/reference/audienceinterface_getaudiences.md
  - https://docs.gtm.ai/reference/audienceinterface_getaudienceupload.md
  - https://docs.gtm.ai/reference/audienceinterface_updateaudience.md
  - https://docs.gtm.ai/reference/audienceinterface_uploadaudience.md
  merge:
    pages: 7
    deduped: 43
    conflicts_kept_first: 0