Bombora Demographic API

The Demographic API from Bombora — 4 operation(s) for demographic.

Operations 4

GET /demographic/functional-area Returns a list of employee functional areas #
GET /demographic/seniority Returns a list of employee seniority attributes #
GET /demographic/professional-group Returns a list of employee professional group attributes #
GET /demographic/b2b-personas Returns a list of B2B persona attributes #

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OpenAPI Specification

bombora-demographic-api-openapi.yml Raw ↑
openapi: 3.2.0
info:
  title: Reference Demographic API
  description: The Reference API is used to retrieve reference data that is used throughout Bombora's APIs.
  version: 1.0.1
servers:
- url: https://api.bombora.com/reference/v1
security:
- bearerAuth: []
tags:
- name: Demographic
paths:
  /demographic/functional-area:
    get:
      tags:
      - Demographic
      summary: Returns a list of employee functional areas
      description: This endpoint returns a collection of functional area attributes.
      responses:
        '200':
          description: Success - The response body includes the requested resource.
          content:
            application/json:
              schema:
                type: object
                properties:
                  functionalAreas:
                    type: array
                    items:
                      type: object
                      properties:
                        name:
                          type: string
                          description: The name of the functional area.
              example:
                functionalArea:
                - name: Building & Grounds Maintenance
                - name: Compliance, Governance, and Risk
                - name: Consultants
                - name: Education
                - name: Education > Management & Administrators
                - name: Education > Professors & Teachers
                - name: Engineering
                - name: Engineering > Biomedical
                - name: Marketing
                - name: Marketing > Advertising
                - name: Medical/Health
                - name: Medical/Health > Adolescent Medicine
                - name: Sales
                - name: Sales > Support
                - name: Scientists
                - name: Service Industry
        '400':
          $ref: '#/components/responses/BadRequestError'
        '422':
          $ref: '#/components/responses/UnprocessableEntityError'
      operationId: getDemographicFunctionalArea
      x-operation-id-source: derived
  /demographic/seniority:
    get:
      tags:
      - Demographic
      summary: Returns a list of employee seniority attributes
      description: This endpoint returns a collection of employee seniority attributes.
      responses:
        '200':
          description: Success - The response body includes the requested resource.
          content:
            application/json:
              schema:
                type: object
                properties:
                  seniority:
                    type: array
                    items:
                      type: object
                      properties:
                        name:
                          type: string
                          description: The name of the seniority.
              example:
                seniority:
                - name: Board and Ownership
                - name: Csuite
                - name: Management
                - name: Non-management
        '400':
          $ref: '#/components/responses/BadRequestError'
        '422':
          $ref: '#/components/responses/UnprocessableEntityError'
      operationId: getDemographicSeniority
      x-operation-id-source: derived
  /demographic/professional-group:
    get:
      tags:
      - Demographic
      summary: Returns a list of employee professional group attributes
      description: This endpoint returns a collection of employee professional group attributes.
      responses:
        '200':
          description: Success - The response body includes the requested resource.
          content:
            application/json:
              schema:
                type: object
                properties:
                  professionalGroup:
                    type: array
                    items:
                      type: object
                      properties:
                        name:
                          type: string
                          description: The name of the professional group.
              example:
                professionalGroup:
                - name: Business Professional
                - name: Business Traveler
                - name: Finance Professional
                - name: Fortune 500 Employee
                - name: Healthcare Professional
                - name: High Income Professional
                - name: Human Resources Professional
                - name: IT Professional
                - name: Marketing Professional
                - name: Small Business Professional
        '400':
          $ref: '#/components/responses/BadRequestError'
        '422':
          $ref: '#/components/responses/UnprocessableEntityError'
      operationId: getDemographicProfessionalGroup
      x-operation-id-source: derived
  /demographic/b2b-personas:
    get:
      tags:
      - Demographic
      summary: Returns a list of B2B persona attributes
      description: This endpoint returns a collection of B2B persona's which represent demographic attributes and are used to identify employees showing positive Intent.
      responses:
        '200':
          description: Success - The response body includes the requested resource.
          content:
            application/json:
              schema:
                type: object
                properties:
                  b2bPersonas:
                    type: array
                    items:
                      type: object
                      properties:
                        name:
                          type: string
                          description: The name of the persona.
              example:
                b2bPersonas:
                - name: Board and Ownership
                - name: Consultants
                - name: C-Suite
                - name: Education
                - name: Engineering
                - name: Finance
                - name: Finance Decision Maker
                - name: Government
                - name: HR Decision Maker
                - name: Human Resources
                - name: Information Technology
                - name: IT Decision Maker
                - name: Legal
                - name: Management
                - name: Marketing
                - name: Marketing Decision Maker
                - name: Operations
                - name: Sales
                - name: Software and Web Development
        '400':
          $ref: '#/components/responses/BadRequestError'
        '422':
          $ref: '#/components/responses/UnprocessableEntityError'
      operationId: getDemographicB2bPersonas
      x-operation-id-source: derived
components:
  responses:
    BadRequestError:
      description: The request is syntactically invalid.
    UnprocessableEntityError:
      description: The request body is syntactically correct but semantically incorrect, such as validation errors.
      content:
        application/json:
          schema:
            $ref: '#/components/schemas/ErrorMessageResponse'
  schemas:
    ErrorMessageResponse:
      type: object
      properties:
        message:
          type:
          - string
          - 'null'
  securitySchemes:
    bearerAuth:
      type: http
      scheme: bearer
      bearerFormat: JWT