Noom privacy & data

We collect name, username or alias, and contact details such as email address, postal address, and phone number.

Health data: We collect and analyze information concerning your health, such as weight, mental state, sleep and exercise habits, and food intake.

Payment information: If you make a purchase or other financial transaction, we collect credit card numbers, financial account information, and other payment details.

Geolocation data: Depending on your device and app settings, we collect geolocation data when you use our apps or online services.

Sensitive demographic data: We collect information about racial or ethic origin, religion, or philosophical beliefs that you may provide or we infer throughout the program to better support you.

To provide and deliver products and services, including fulfilling your order, troubleshooting, and personalizing our services.

To improve our products and services and develop new products and services (including AI/ML) and conduct user research (surveys, interviews).

To communicate with you about new services, offers, promotions, rewards, contests, upcoming events, and other information about our services and those of our selected partners.

To display advertising to you.

We keep your information only so long as we need it to provide our services to you, fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements.

Currently, we primarily use data centers in the United States.

We take steps to protect your information as described in this policy wherever the data are located, some of which have not been determined by the European Commission to have an adequate level of data protection.

We can usually share this with you in a portable format within 30 days of you asking us.

You can log into your profile to update your information, or delete your data at any time by closing your account.

You can ask us to stop using your information for certain purposes, including when we use your information to send you marketing emails or SMS messages.

Noom will never discriminate against you for exercising these rights.