Back Market privacy & data

Back Market collects and processes your Personal Data:

Your last name, first name, e-mail address, phone number, delivery address and billing address

Your bank and payment details; however, only the payment service provider will have access to your full payment card details

Device unique identifiers (such as IMEI or serial number) of devices you purchase or trade-in from our platform)

The data relating to your connection and browsing activity on the Platform (in particular IP address, pages and products viewed)

This facial biometric verification system verifies automatically the authenticity of your ID and confirms it belongs to you by comparing the face on the ID with a selfie video you provide in the same flow.

Recording of your calls to our Customer Service, unless you object to it

Access to and browsing on the Platform

Direct marketing and email newsletters

Serving personalized online ads based on your preferences and browsing habits

Preventing and fighting against fraud

Carrying out statistical analyses of the use of our Platform

Your personal data will be stored in compliance with applicable data protection laws, and only for as long as necessary to fulfill the processing purposes described in this Privacy Policy.

You can directly and at any time : delete your Back Market customer account via the “My profile” section of your personal account.

You may request access to and rectification or, where appropriate, erasure of your Personal Data.

You may also, in certain cases, object to the Processing of your Personal Data or request that the Processing be restricted

You also have the right to data portability .

Residents of certain states of the United States may also have the right to opt-out of the sale of personal information and the sharing of personal information for targeted advertising.

Please be reassured that we do not sell your information to third parties. However we may share your personal information to our advertising partners, for cross-context behavioral advertising