Avid privacy & data

Avid may act either as a data controller or as a data processor under applicable data protection laws.

name, username, email address, account IDs, IP address

emails, support requests, chat interactions

feature usage, licensing status, log files

browser type, operating system, device identifiers

purchases, subscriptions, billing history

Contact and Communications Data emails, support requests, chat interactions

To provide, operate, and maintain our websites, products, and services;

To create, authenticate, and manage user accounts;

To deliver customer support and technical assistance;

To process transactions and manage subscriptions;

To conduct analytics, research, and service optimization;

To detect fraud, misuse, and security incidents;

We retain personal information only as long as necessary to fulfill the purposes described in this Policy, including: the duration of your relationship with Avid; legal, contractual, and regulatory requirements; and legitimate business needs.

preference and analytics cookies are generally retained for up to 12 months

marketing cookies are retained according to the provider’s settings, generally not exceeding 24 months unless you consent to a longer period.

Personal information may be processed in the United States and other jurisdictions where Avid or its service providers operate.

Where required, we implement appropriate safeguards for cross-border transfers, including standard contractual clauses or equivalent mechanisms.

you may submit a data deletion request here

Right to know / access – to request confirmation of whether we process personal information about you and to obtain a copy of that information

Right to correction / rectification – to request correction of inaccurate or incomplete personal information

Right to deletion / erasure – to request deletion of personal information where permitted by law

Right to restriction of processing – to request that we limit the processing of your personal information in certain circumstances

Right to data portability – to receive personal information you have provided in a structured, commonly used, and machine-readable format

Right to object – to object to processing based on legitimate interests or for direct marketing purposes

Right to withdraw consent – where processing is based on consent, at any time without affecting the lawfulness of processing prior to withdrawal

Right to opt out of certain processing – including, where applicable, the sale or sharing of personal information, targeted advertising, and profiling

Avid does not sell personal information for general data broker purposes.