Taboola Backstage Reports API

Retrieve campaign-summary reports across many breakdown dimensions (day, week, month, campaign, site, country, region, platform, OS, browser, language, DMA, city, ad), top-content reports, and near real-time performance snapshots.

OpenAPI Specification

taboola-backstage-reports-api-openapi.yml Raw ↑
openapi: 3.1.0
info:
  title: Taboola Backstage Reports API
  version: '1.0'
  description: |-
    Reporting endpoints for Taboola Realize advertisers. Retrieve campaign performance,
    top content, site/day breakdowns, and other aggregated metrics for analysis and
    optimization. Reports support a range of dimensions and metrics with date filtering.
  contact:
    name: Taboola Developer Relations
    url: https://developers.taboola.com/backstage-api/reference
servers:
  - url: https://backstage.taboola.com/backstage/api/1.0
security:
  - bearerAuth: []
tags:
  - name: Reports
paths:
  /{account_id}/reports/campaign-summary/dimensions/{dimension}:
    get:
      tags: [Reports]
      summary: Get Campaign Summary Report
      description: |-
        Get aggregated campaign performance by dimension (day, campaign, site, country, etc).
      operationId: getCampaignSummaryReport
      parameters:
        - $ref: '#/components/parameters/accountId'
        - name: dimension
          in: path
          required: true
          schema:
            type: string
            enum:
              - day
              - week
              - month
              - campaign_breakdown
              - campaign_site_day_breakdown
              - site_breakdown
              - country_breakdown
              - region_breakdown
              - platform_breakdown
              - os_family_breakdown
              - browser_breakdown
              - language_breakdown
              - dma_breakdown
              - city_breakdown
              - ad_breakdown
        - name: start_date
          in: query
          required: true
          schema:
            type: string
            format: date
        - name: end_date
          in: query
          required: true
          schema:
            type: string
            format: date
        - name: campaign
          in: query
          schema:
            type: string
      responses:
        '200':
          description: Report rows with metrics.
          content:
            application/json:
              schema:
                type: object
                properties:
                  timezone:
                    type: string
                  last_used_rawdata_update_time:
                    type: string
                  results:
                    type: array
                    items:
                      $ref: '#/components/schemas/ReportRow'
  /{account_id}/reports/top-campaign-content/dimensions/item_breakdown:
    get:
      tags: [Reports]
      summary: Get Top Campaign Content Report
      description: Get top performing creative items for the specified date range.
      operationId: getTopCampaignContent
      parameters:
        - $ref: '#/components/parameters/accountId'
        - name: start_date
          in: query
          required: true
          schema:
            type: string
            format: date
        - name: end_date
          in: query
          required: true
          schema:
            type: string
            format: date
      responses:
        '200':
          description: Top content report.
  /{account_id}/reports/realtime-ads:
    get:
      tags: [Reports]
      summary: Get Real-Time Ads Report
      description: Near real-time performance snapshot for ads.
      operationId: getRealTimeAdsReport
      parameters:
        - $ref: '#/components/parameters/accountId'
      responses:
        '200':
          description: Real-time metrics.
components:
  securitySchemes:
    bearerAuth:
      type: http
      scheme: bearer
      bearerFormat: JWT
  parameters:
    accountId:
      name: account_id
      in: path
      required: true
      schema:
        type: string
  schemas:
    ReportRow:
      type: object
      properties:
        date:
          type: string
        campaign:
          type: string
        campaign_name:
          type: string
        site:
          type: string
        site_name:
          type: string
        country:
          type: string
        platform:
          type: string
        impressions:
          type: integer
        visible_impressions:
          type: integer
        clicks:
          type: integer
        ctr:
          type: number
          format: float
        spent:
          type: number
          format: float
        cpc:
          type: number
          format: float
        cpm:
          type: number
          format: float
        conversions:
          type: integer
        conversions_value:
          type: number
          format: float
        cpa:
          type: number
          format: float
        cpa_actions_num:
          type: integer
        roas:
          type: number
          format: float
        currency:
          type: string