Amazon Pinpoint · Capability
Amazon Pinpoint Customer Engagement
Workflow capability for multi-channel customer engagement using Amazon Pinpoint. Combines campaign management, audience segmentation, customer journeys, and transactional messaging for marketing teams and growth engineers.
What You Can Do
GET
List apps
— List all Pinpoint applications
/v1/apps
POST
Create app
— Create a new Pinpoint application
/v1/apps
GET
List campaigns
— List campaigns for an application
/v1/campaigns
POST
Create campaign
— Create a new marketing campaign
/v1/campaigns
GET
List segments
— List audience segments
/v1/audiences
POST
Create segment
— Create a new audience segment
/v1/audiences
GET
List journeys
— List customer journeys
/v1/journeys
POST
Create journey
— Create a new customer journey
/v1/journeys
POST
Send messages
— Send transactional messages to customer endpoints
/v1/messages
MCP Tools
list-apps
List all Pinpoint applications
read-only
create-app
Create a new Pinpoint application for customer engagement
list-campaigns
List marketing campaigns for a Pinpoint application
read-only
create-campaign
Create a new multi-channel marketing campaign
list-audience-segments
List audience segments for targeting campaigns and journeys
read-only
create-audience-segment
Create a new customer audience segment based on attributes or imported data
list-journeys
List automated customer journey workflows
read-only
create-journey
Create a multi-step automated customer engagement journey
send-transactional-messages
Send transactional messages (confirmations, alerts, notifications) to customer endpoints
APIs Used
amazon-pinpoint