# Rock The Bells

**Canonical:** https://apis.io/providers/rock-the-bells/  
**Website:** https://shop.rockthebells.com/  
**APIs profiled:** 2

Rock The Bells is the hip-hop culture brand and direct-to-consumer merchandise retailer founded by LL COOL J, describing itself on its own storefront as "The Home For All Things Classic and Timeless Hip-Hop". It sells apparel and accessories and publishes editorial across five blogs (features, artists, videos, From Jamaica to the Bronx, and COHH). It ships no developer program and no OpenAPI, but it does serve a live, anonymously callable agent commerce surface: a Universal Commerce Protocol (UCP 2026-04-08) merchant profile at /.well-known/ucp, a 13-tool Model Context Protocol server at /api/ucp/mcp, a fully introspectable Storefront GraphQL API, and an agent instruction document at /llms.txt and /agents.md that its robots.txt and a purpose-built sitemap_agentic_discovery.xml both point at. Discovery is open; payment is gated by a stated human-approval invariant rather than by a credential.

## Kin Score — 32.0 / 100 (thin)

Scored 2026-09-01 under rubric 0.17.2. Trend: flat (+0.0 from 32.0).

| Facet | Score |
|---|---|
| Discoverability | 75.9 |
| Contract Quality | 43.6 |
| Governance | 18.2 |
| Contract Governance | 18.2 |
| Operational Transparency | 7.9 |
| Developer Ergonomics | 30.4 |
| Commercial Clarity | 21.1 |
| Access Clarity | 21.1 |

## Agent readiness — 29.4 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | documented |
| Auth Clarity | bearer |
| Idempotency | documented |
| Error Semantics | documented |
| OpenAPI Examples | no |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |
| Delegated Identity | no |
| Protected Resource Metadata | no |
| Dynamic Client Registration | no |
| Agentic Commerce | platform |

## APIs (2)

- **Rock The Bells Commerce MCP Server (UCP)** — A live, remote Model Context Protocol server on Rock The Bells' own storefront host implementing the Universal Commerce Protocol shopping service. Thirteen tools let an agent se...
- **Rock The Bells Storefront GraphQL API** — The Shopify Storefront GraphQL API as served on Rock The Bells' own domain. Full introspection succeeded anonymously on 2026-08-26, returning a 414-type schema with 34 root quer...

## MCP servers (1)

- **Rock The Bells Commerce MCP Server (UCP)** — Rock The Bells serves a live, anonymously-listable Model Context Protocol server on its own storefront host at https://shop.rockthebells.com/api/ucp/mcp. It implements the Unive...

## Security (2)

- **Rock The Bells Authentication** — 5 schemes
- **Rock The Bells Domain Security** — TLSv1.3 · HSTS · DMARC

## Plans (1)

- **Rock The Bells Plans Pricing**

## Tags

Company, Retail, E-Commerce, Merchandise, Apparel, Agentic Commerce, MCP, Universal Commerce Protocol, GraphQL, Media, Music, Hip-Hop

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/rock-the-bells/). Scores are computed from the provider's own public artifacts under a published rubric.