# Outbrain

**Canonical:** https://apis.io/providers/outbrain/  
**Website:** https://developers.teads.com  
**APIs profiled:** 13

Outbrain Inc. (NASDAQ: OB), which closed its acquisition of Teads in early 2025 and now operates publicly as Teads, is one of the largest open-internet advertising platforms — reaching 2 billion+ consumers per month across 50+ markets, with 20,000+ direct advertisers and 10,000+ premium media properties. The combined company spans open-web native (Outbrain Amplify), premium video, display, and Connected TV (Teads), powered by a Predictive AI engine and an omnichannel data graph. Developer surface area centers on the Amplify API (campaign management + reporting), the Engage API (publisher content recommendations and the JS Widget / Mobile SDK), and a server-side Conversion API for cookieless measurement and optimization.

## Kin Score — 75.8 / 100 (exemplar)

Scored 2026-08-21 under rubric 0.12.0. Trend: flat (+0.4 from 75.4).

| Facet | Score |
|---|---|
| Discoverability | 92.6 |
| Contract Quality | 69.9 |
| Governance | 45.5 |
| Contract Governance | 45.5 |
| Operational Transparency | 63.2 |
| Developer Ergonomics | 87.5 |
| Commercial Clarity | 89.5 |
| Access Clarity | 89.5 |

## Agent readiness — 48.9 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | verified |
| OpenAPI Examples | partial |
| Rate Limit Signal | verified |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | yes |
| Consent Identity | yes |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Paid · Self-serve signup — onboarding: self-serve, pricing: paid, trial: no (confidence: high).

## APIs (13)

- **Outbrain Authentication API** — Token-based authentication
- **Outbrain Budgets API** — Budget management
- **Outbrain Campaigns API** — Campaign management
- **Outbrain Conversions API** — Server-side conversion events
- **Outbrain Events API** — Impression and click events
- **Outbrain Marketers API** — Marketer (customer account) resources
- **Outbrain PromotedLinks API** — Promoted link (ad creative) management
- **Outbrain Recommendations API** — Retrieve content recommendations
- **Outbrain Reporting API** — Performance reporting
- **Outbrain Targeting API** — Audience and contextual targeting
- **Outbrain Amplify API** — The complete Outbrain Amplify API surface — 77 operations across marketers, budgets, campaigns, promoted links and promoted-link sequences, audience segments, conversion events,...
- **Teads Report API** — Asynchronous analytics reporting for the Teads platform. A POST triggers a report that is computed in the background; a GET polls its status and returns a download URL for the f...
- **Teads In-Chat API** — Contextual sponsored-recommendation API for chatbot and LLM publishers, backing the Teads Conversational AI Ads SDK (public beta since 2025-11-12). Takes a partner key plus one ...

## MCP servers (1)

- **Outbrain MCP Server** — Outbrain (Teads) publishes NO Model Context Protocol server today. Teads has publicly announced one as an upcoming feature of the Teads AI Chatbot SDK — the developer portal pag...

## Agentic access (1)

- **Outbrain Agentic Access** — 105 operations · 37 acting · 1 human-in-the-loop

## Security (4)

- **Outbrain Authentication** — apiKey/http · 4 schemes
- **Outbrain Domain Security** — TLSv1.3 · HSTS · DMARC
- **Outbrain Vulnerability Disclosure** — security.txt · contact published
- **Outbrain Trust Center** — SOC 2, ISO 27001

## Plans (1)

- **Outbrain Plans Pricing**

## Tags

Advertising, Native Advertising, Open Web, CTV, Connected TV, Video Advertising, Content Discovery, Programmatic, Performance Marketing, AdTech, Teads

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/outbrain/). Scores are computed from the provider's own public artifacts under a published rubric.