# Northbeam

**Canonical:** https://apis.io/providers/northbeam/  
**Website:** https://www.northbeam.io  
**APIs profiled:** 4

Northbeam is a multi-touch marketing attribution platform for e-commerce brands. It joins first-party click and view data collected by its own browser pixel to order-level revenue and to ad spend across every channel, then reports channel, campaign, adset and ad level ROAS, CAC, AOV and creative performance under a choice of attribution models and windows. The developer surface is three REST APIs published as OpenAPI: an Orders API for pushing purchase data in as the revenue ground truth, a Spend API for uploading cost from channels Northbeam does not integrate with natively, and an asynchronous Data Export API for pulling attribution metrics back out to Northbeam documents, GCS or S3. Northbeam also runs a first-party remote MCP server at mcp.northbeam.io, OAuth-secured and read-only, which it documents as a custom connector for Claude and ChatGPT.

## Kin Score — 64.9 / 100 (strong)

Scored 2026-08-25 under rubric 0.14.0. Trend: flat (+0.0 from 64.9).

| Facet | Score |
|---|---|
| Discoverability | 92.6 |
| Contract Quality | 57.1 |
| Governance | 45.5 |
| Contract Governance | 45.5 |
| Operational Transparency | 36.8 |
| Developer Ergonomics | 55.4 |
| Commercial Clarity | 100.0 |
| Access Clarity | 100.0 |

## Agent readiness — 50.0 (agent-native)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | documented |
| Auth Clarity | served |
| Idempotency | documented |
| Error Semantics | verified |
| OpenAPI Examples | partial |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |
| Delegated Identity | served |
| Protected Resource Metadata | verified |
| Dynamic Client Registration | yes |
| Agentic Commerce | no |

## Access

Paid — onboarding: unknown, pricing: paid, trial: no (confidence: high).

## APIs (4)

- **Northbeam Orders API** — REST API for submitting order and purchase data to Northbeam as the revenue ground truth for multi-touch attribution and media mix modeling. Writes are natural-key upserts on a ...
- **Northbeam Spend API** — REST API for uploading daily and hourly spend records from ad platforms Northbeam does not integrate with natively, so those channels can be attributed. Rows are upserted on the...
- **Northbeam Data Export API** — Asynchronous REST API for exporting attribution performance metrics including revenue, transactions, CAC, AOV and creative analytics across attribution windows and models. Submi...
- **Northbeam MCP Server** — First-party remote Model Context Protocol server giving an agent read-only access to the caller's Northbeam dashboards — performance, attribution, spend and orders. Documented a...

## MCP servers (1)

- **Northbeam MCP** — Northbeam ships a first-party remote MCP server that gives an agent read-only access to the caller's Northbeam dashboards — performance, attribution, spend and orders. Northbeam...

## Security (3)

- **Northbeam Authentication** — apiKey · 2 schemes
- **Northbeam Domain Security** — TLSv1.3 · HSTS · DNSSEC · DMARC
- **Northbeam Trust Center** — SOC 2 Type 2

## Plans (1)

- **Northbeam Plans Pricing**

## Tags

Marketing Attribution, Multi-Touch Attribution, E-Commerce, ROAS, Media Mix Modeling, Creative Analytics, Performance Marketing, Advertising, Marketing Analytics, Agents

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/northbeam/). Scores are computed from the provider's own public artifacts under a published rubric.