# Newscred

**Canonical:** https://apis.io/providers/newscred/  
**Website:** https://www.optimizely.com/campaigns/acquisition/newscred  
**APIs profiled:** 2

Newscred is the content marketing platform company that began as a licensed-content syndication API and grew into an enterprise Content Marketing Platform (CMP), Marketing Resource Management and Digital Asset Management suite. The company rebranded to Welcome in 2020 after Industry Dive acquired its content-services business, and Optimizely acquired Welcome in December 2021, where the product now ships as Optimizely Content Marketing Platform. The API lineage is continuous and the vendor documents it: the Open API base URL moved from https://api.newscred.com/v3 to https://api.welcomesoftware.com/v3 (28 March 2021) to https://api.cmp.optimizely.com/v3, and CMP still requires customers to allowlist *.newscred.com. The public contract is a 170-operation OAuth 2.0 REST API published by the newscred GitHub organization, covering library and digital asset management, tasks and workflows, campaigns, publishing, structured content, work requests, templates, teams and settings, plus a webhook event surface.

## Kin Score — 57.7 / 100 (strong)

Scored 2026-09-01 under rubric 0.17.2. Trend: flat (+0.0 from 57.7).

| Facet | Score |
|---|---|
| Discoverability | 75.9 |
| Contract Quality | 64.9 |
| Governance | 18.2 |
| Contract Governance | 18.2 |
| Operational Transparency | 81.6 |
| Developer Ergonomics | 51.8 |
| Commercial Clarity | 53.9 |
| Access Clarity | 53.9 |

## Agent readiness — 39.0 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | negotiable |
| Idempotency | no |
| Error Semantics | verified |
| OpenAPI Examples | verified |
| Rate Limit Signal | documented |
| Event Surface Described | yes |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |
| Delegated Identity | documented |
| Protected Resource Metadata | no |
| Dynamic Client Registration | no |
| Agentic Commerce | no |

## APIs (19)

- **Newscred Assets API** — The Assets API from Newscred — 1 operation(s) for assets.
- **Newscred Brand Compliance API** — The Brand Compliance API from Newscred — 2 operation(s) for brand compliance.
- **Newscred Campaigns API** — The Campaigns API from Newscred — 7 operation(s) for campaigns.
- **Newscred Events API** — The Events API from Newscred — 3 operation(s) for events.
- **Newscred Fields API** — The Fields API from Newscred — 4 operation(s) for fields.
- **Newscred Labels API** — The Labels API from Newscred — 1 operation(s) for labels.
- **Newscred Library API** — The Library API from Newscred — 24 operation(s) for library.
- **Newscred Milestones API** — The Milestones API from Newscred — 2 operation(s) for milestones.
- **Newscred Publishing API** — The Publishing API from Newscred — 4 operation(s) for publishing.
- **Newscred Settings API** — The Settings API from Newscred — 1 operation(s) for settings.
- **Newscred Structured Contents API** — The Structured Contents API from Newscred — 11 operation(s) for structured contents.
- **Newscred Task Step API** — The Task Step API from Newscred — 1 operation(s) for task step.
- **Newscred Tasks API** — Facilitates the integration of external systems with Optimizely CMP through the following use cases: 1. **External Work Management** – Use the endpoints to link Optimizely CMP w...
- **Newscred Teams API** — The Teams API from Newscred — 2 operation(s) for teams.
- **Newscred Templates API** — The Templates API from Newscred — 2 operation(s) for templates.
- **Newscred Uploader API** — The Uploader API from Newscred — 4 operation(s) for uploader.
- **Newscred Users API** — The Users API from Newscred — 3 operation(s) for users.
- **Newscred Work Requests API** — The Work Requests API from Newscred — 13 operation(s) for work requests.
- **Newscred Workflows API** — The Workflows API from Newscred — 2 operation(s) for workflows.

## Security (4)

- **Newscred Authentication** — oauth2 · 1 scheme
- **Newscred Domain Security** — TLSv1.3 · HSTS · DNSSEC · DMARC
- **Newscred Vulnerability Disclosure** — disclosure policy published
- **Newscred Trust Center** — SOC 2, ISO 27001, ISO 27017, ISO 27018, PCI DSS, HIPAA

## Plans (1)

- **Newscred Plans Pricing**

## Tags

Company, Content Marketing, Content Management, Digital Asset Management, Marketing, Marketing Resource Management, Workflows, Publishing, Webhook, Acquired

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/newscred/). Scores are computed from the provider's own public artifacts under a published rubric.