# Mob.ly

**Canonical:** https://apis.io/providers/mobly/  
**Website:** https://www.getmobly.com/  
**APIs profiled:** 1

Mob.ly (Mobly) is an AI-powered in-person go-to-market platform — "The Event Marketer's Operating System" — that helps B2B teams plan events, capture and enrich leads in person, engage prospects, and measure pipeline across trade shows and in-real-life (IRL) marketing experiences. Its product suite spans Capture (universal lead capture and OCR badge/business-card scanning), Host (self-run activations, registration pages and Stripe-backed ticketing), Insights (dashboards and reporting), Pulse (speed-to-lead sequences and lead routing) and Scout (event discovery), with native integrations into HubSpot, Salesforce, Pardot, Marketo, Pipedrive, Zoho, Slack, Calendly and generic webhook destinations. Mobly publishes a JSON REST API (v0) at core-api.getmobly.com covering events, leads, lead activity events, activations, tag groups and industry events, authenticated with an organization API key issued by its customer success team. Headquartered in Lehi, Utah and backed by Uncork Capital and Jump Capital.

## Kin Score — 50.1 / 100 (developing)

Scored 2026-08-17 under rubric 0.11.0. Trend: rising (+38.3 from 11.8).

| Facet | Score |
|---|---|
| Discoverability | 87.0 |
| Contract Quality | 58.1 |
| Governance | 20.8 |
| Operational Transparency | 44.7 |
| Developer Ergonomics | 58.7 |
| Commercial Clarity | 34.2 |

## Agent readiness — 61.3 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | yes |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | verified |
| OpenAPI Examples | partial |
| Rate Limit Signal | documented |
| Event Surface Described | yes |
| Agent Skills | yes |
| Well Known Catalog | yes |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Sales gated — onboarding: unknown, pricing: unknown, trial: no (confidence: medium).

## APIs (1)

- **Mobly REST API v0** — The Mobly REST API (v0) gives programmatic access to events, leads, lead activity events, activations, qualifier/tag groups and industry events for the authenticated organizatio...

## Agentic access (1)

- **Mobly Agentic Access** — 27 operations · 12 acting

## Security (2)

- **Mobly Authentication** — apiKey · 1 scheme
- **Mobly Domain Security** — TLSv1.3 · HSTS · DMARC

## Plans (1)

- **Mobly Plans Pricing**

## Tags

Company, Events, Event Marketing, Lead Capture, Lead Enrichment, B2B, Marketing, Go-To-Market, Artificial Intelligence, CRM, Marketing Automation, Trade Shows

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/mobly/). Scores are computed from the provider's own public artifacts under a published rubric.