# Mobile Action

**Canonical:** https://apis.io/providers/mobile-action/  
**Website:** https://mobileaction.co  
**APIs profiled:** 2

MobileAction is an app-store marketing intelligence platform used by 5,000+ mobile app and game companies for App Store Optimization (ASO), Apple Ads campaign management (CMP), ad-creative intelligence across 90M+ creatives, CPP (Custom Product Page) intelligence and market benchmarking. It is an InMobi Advertising company. MobileAction publishes two machine surfaces over the same intelligence core and the same credit allowance: a credit-metered REST API at https://api.mobileaction.co, authenticated with a per-account API key passed as the `token` query parameter, covering App Store and Google Play keyword and category rankings, app metadata and version timelines, reviews and review word analysis, download/revenue estimations, ad creatives, Apple Ads reporting and dashboard data; and a remote MCP server at https://mcp.mobileaction.co/mcp exposing 88 tools whose catalogue is readable anonymously. No OpenAPI document is published. API access is enterprise-only, arranged through sales, with keys issued by a Customer Success Manager. Backed by 500 Global.

## Kin Score — 41.5 / 100 (thin)

Scored 2026-08-17 under rubric 0.11.0. Trend: rising (+7.1 from 34.4).

| Facet | Score |
|---|---|
| Discoverability | 75.9 |
| Contract Quality | 0.0 |
| Governance | 12.5 |
| Operational Transparency | 52.6 |
| Developer Ergonomics | 67.4 |
| Commercial Clarity | 60.5 |

## Agent readiness — 31.1 (agent-aware)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| MCP Server | yes |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | no |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | yes |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Enterprise API access arranged through sales — onboarding: unknown, pricing: enterprise, trial: no (confidence: high).

## APIs (2)

- **MobileAction API** — Credit-metered REST intelligence API exposing App Store and Google Play keyword rankings, app metadata, ad creatives, Apple Search Ads / CPP data, and dashboard resources. Authe...
- **MobileAction MCP Server** — Remote Model Context Protocol server exposing 88 MobileAction tools (App Store and Google Play keyword/category/app intelligence, Ad Intelligence, CPP Intelligence, Dashboard, S...

## MCP servers (1)

- **mobile-action-mcp.yml**

## Security (3)

- **Mobile Action Authentication** — apiKey · 2 schemes
- **Mobile Action Domain Security** — TLSv1.3 · DMARC
- **Mobile Action Trust Center** — SOC 2, GDPR

## Plans (1)

- **Mobile Action Plans Pricing**

## Tags

Company, App Store Optimization, ASO, Mobile Marketing, Apple Search Ads, App Intelligence, Ad Intelligence, Market Intelligence, Analytics, MCP, Agent Tools, App Store Intelligence, Mobile Measurement

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/mobile-action/). Scores are computed from the provider's own public artifacts under a published rubric.