# MBX

**Canonical:** https://apis.io/providers/mbx/  
**Website:** https://us.memebox.com  
**APIs profiled:** 0

MBX (formerly Memebox) is a global, multi-brand beauty and personal care company founded in 2012 and part of Y Combinator's Winter 2014 batch. Headquartered in San Francisco with operations in Seoul, Shanghai, and Taipei, MBX uses data-driven consumer insights and Korean beauty innovation to build and scale a portfolio of cosmetics brands — including Kaja, I Dew Care, Pony Effect, I'm Meme, and Nooni — sold through retail partners such as Sephora and Ulta. The company has raised over $190M from investors including Cowboy Ventures, Y Combinator, Formation 8, Goodwater Capital, Johnson & Johnson, and Pear VC. MBX operates as a direct-to-consumer and wholesale CPG business; it does not publish a public developer API.

## Kin Score — 5.0 / 100 (minimal)

Scored 2026-08-25 under rubric 0.14.0. Trend: flat (+0.0 from 5.0).

| Facet | Score |
|---|---|
| Discoverability | 50.0 |
| Contract Quality | 0.0 |
| Governance | 0.0 |
| Contract Governance | 0.0 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 0.0 |
| Commercial Clarity | 0.0 |
| Access Clarity | 0.0 |

## Agent readiness — 0.0 (human-only)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | no |
| Idempotency | no |
| Error Semantics | no |
| OpenAPI Examples | no |
| Rate Limit Signal | no |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |
| Delegated Identity | no |
| Protected Resource Metadata | no |
| Dynamic Client Registration | no |
| Agentic Commerce | no |

## Access

Unknown — onboarding: unknown, pricing: unknown, trial: no (confidence: low).

## Tags

Company, Beauty, Personal Care, Cosmetics, Consumer Packaged Goods, Korean Beauty, E-Commerce, Retail

---

Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/mbx/). Scores are computed from the provider's own public artifacts under a published rubric.